Memory - Northern Highlands
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Transcript Memory - Northern Highlands
Memory
Unit 6
What is memory?
The ability to remember the things that we have
experienced, imagined, and learned
Explained using Information Processing Model
Sensory Register- entry points for raw information from
the senses
Processes far more than we can “selectively attend” to
Short Term/Working Memory- “selective attention”
Long Term Memory- limitless memory bank
Sensory Registers
Iconic Memory
We hold images that we see very briefly in our sensory
register
Stare forward then quickly close your eyes- image will
remain in mind and then fades quickly
Sperling and the 12 letters
Wait one second before asking a subject to recall letters and
they remember 1-2 rather than 3-4
“Masking” happens when we get new sensory information
Sensory Registers
Echoic Memory
Auditory information echoes in our ears for a short period
of time
For a few moments, we can recover what we just heard
even if we didn’t consciously process it
Fades more slowly than iconic memory
Short-Term Memory
We can only “selectively attend” to a small amount of
sensory information
The important information that we want to process then
enters our Short Term, or Working Memory
Stores information briefly in order to “work on it”
We also retrieve information from long-term memory
and process it in working memory
Short-Term Memory
Is very limited- When you focus, you need to shut other
stimuli out so your STM doesn’t get “crowded”
Capacity:
As much information that can be repeated or rehearsed in
1.5 to 2 seconds
7 bits of information plus or minus 2
Demonstration: STM
CXW
MNKTY
RPJHBZS
GBMPVQFJD
EGQWJPBRHKA
STM Capacity: 7 +/- 2 (5-9 bits)
6129643
9736129643
Demonstration: STM and
Chunking
TFIJFKBYMCAV
Demonstration: STM and
Chunking
TV FBI JFK YMCA
Demonstration: STM and
Chunking
Memorize these numbers:
1945181217762012
Did you chunk ‘em????
1945 1812 1776 2012
????
?
Demonstration: STM and
Chunking
Swan, Goat, Cardboard, Boat, River, Bird, Music
The swan tugged the goat in a cardboard boat across
the river while the bird sang sweet music from above.
Encoding
How can we make sure we are thoroughly processing
information in short term memory?
For instance, if we need to memorize that the Enola Gay
dropped the A-Bomb on Japan, what can we do to
remember this?
Dual Encoding: Hear the words, then imagine a mental
picture of what you are trying to learn.
Try this: John Quincy Adams enjoyed bathing nude in the
Potamac.
Bottom line: APPLY AS MANY MEANINGS AS POSSIBLE
TO INFORMATION YOU NEED TO ENCODE!
Encoding, then keeping it
there!!!!
STM is fleeting
To hold information in STM, we can use rote rehearsal- repeating
information over and over again
Even better than this is elaborate rehearsal- applying meaning, then
rehearsing.
Rote rehearsal:
A, B, C, D, E, F, G…. A, B, C, D, E, F, G…
MVEMJSUNP
Elaborative rehearsal:
Apple, Banana, Carrot, Dog, Elephant, Frog, Goat
Apple, Banana, Carrot, Dog, Elephant, Frog, Goat
My Very Excellent Mother Just Served Us Nine Pizzas
Homework: Remember these
words.
Ladybug, Orange, Sweater,
Grass, Bicycle, Planet, Iguana,
Lake, Pencil, Laughter