Transcript The importance of design

The importance of design
Geoff Hollington 14.10.2010
The importance of design
The importance of design?
The importance of design?
AAAAAAAAAAAAAAAGH!
good
The importance of design?
^
nice to look at
compliant
fit for purpose
ergonomic
manufacturable
true to brand
right materials
nice to look at
safe
appropriate cost
sustainable
good feel
inclusive
price-value
end-of-life
innovative
compliant
fit for purpose
ergonomic
manufacturable
true to brand
right materials
nice to look at
safe
appropriate cost
sustainable
good feel
inclusive
price-value
end-of-life
innovative
a great customer experience
designers?
joined-up thinkers, collaborators, enquiring minds
joined-up thinkers, collaborators, enquiring minds
> office furniture for Herman Miller
> pens for Parker Pen
> cameras for Eastman Kodak
joined-up thinkers, collaborators, enquiring minds
> office furniture for Herman Miller
> pens for Parker Pen
> cameras for Eastman Kodak
> Materials Knowledge Transfer Network
> Space Innovation Growth Team
> Polymer Society
joined-up thinkers, collaborators, enquiring minds
> office furniture for Herman Miller
> pens for Parker Pen
> cameras for Eastman Kodak
> Materials Knowledge Transfer Network
> Space Innovation Growth Team
> Polymer Society
> sand fabrication
> silicone rubber waste product
> additive manufacture
> micro air vehicles
joined-up thinkers, collaborators, enquiring minds
> office furniture for Herman Miller
> pens for Parker Pen
> cameras for Eastman Kodak
> Materials Knowledge Transfer Network
> Space Innovation Growth Team
> Polymer Society
> sand fabrication
> silicone rubber waste product
> additive manufacture
> micro air vehicles
> infection control in hospitals
example
HCAIs
£1,000,000,000
manufacturing engineers
microbiologists
infection control specialists
nursing staff
cost accountant
materials scientists
cleaning staff
designer
patients
product marketing
architects
mechanical engineers
component suppliers
facility managers
manufacturing engineers
microbiologists
infection control specialists
nursing staff
cost accountant
materials scientists
cleaning staff
designer
patients
product marketing
architects
mechanical engineers
component suppliers
facility managers
Surface Hydrophobicity
Gram-positive and Gram-negative bacteria [Gram stain test — HC Gram 1882]
The bacterial cell wall
Gram-positive
Bacteria adhere to
hydrophobic surfaces
[includes MRSA]
Gram-negative
Bacteria slide off
hydrophobic surfaces
[includes E coli]
joined-up thinkers, collaborators, enquiring minds
CAMPBELL, Nina
CARDIN, Pierre
CHAROL, Dorothea
CHIA, Sandro
CIMIOTTI, Emil
COCTEAU, Jean
COLANI, Luigi
COLOMBO, Joe
COSTA, J.
CROISSANT, Michael
CRONBACH, R.
CROUSAZ, J.
DALI, Salvador
DAY, Lucienne
DEMEL, Erich
DESANTA, Simon
DIAZ DE SANTILLANA, L.
DIEZ, Stefan
DILLER, Fritz
DILLER, Helmut
DINNEBIER, J.
DISNEY, Walt
DOEGE, Brigitte
DORAZIO, Piero
DREXLER, Helmut
DROOP, Constanza
DUBUFFET, Jean
EBERLEIN, J.
EBÜZZIYA-SIESBYE, A.
EHRENSPERGER, Andy
ELLWANGER, Marion
ESCHERT, Rüdiger
ESSER, Max
FACENTE, Beppe
FALCHI, Aldo
FETTING, Rainer
FEYL, Uta
FISCHER, Alexander
FISCHER, Cuno
KRIWET, Ferdinand
KUBO, Masahiko
KUHN, Beate
KUHNA, H.
KÜHLEWEIN, B.
KÜSPERT, Georg
KÜSTER, Hans
KÄRNER, Theodor
KÖHLER, Claudia
LADEIRO, Helena
LAGERFELD, Karl
LAMPERT, Harald
LANG, Ernst Maria
LANG, H.
LANGE, Jürgen
LANGENMANTELREITZENSTEIN, E.
LAPRELL, Volker
LARSON, Lisa
LATHAM, Richard S.
LEISSLER, Arnold
LENK, Thomas
LEPPER, Christian
LEVIEN, Robin
LICHTENSTEIN, Roy
LIEBERMANN, F.
LIEVORE, Alberto
LIMBURG, Josef
LINDSTRAND, Vicke
LION, Dick
LITTLE WONDER
LLUSCA, Josep
LOEWY, Raymond
LOON, Johan van
LOTH, Wilhelm
LUCCHI, Michele de
LUNGHARD, Rudolf
LUSKE, Sander
LUTHERSSON, P.
SCHOTT, Walter
SCHREIB, Werner
SCHRÖDER, Ute
SCHWANEWILM, Claus
SCHWANTHALER, J.
SEEMANN, K.
SEITZ, Gustav
SELLDORF, Herbert
SETLUR, Sabrina
SEVERIN, Kurt
SHALEV, Michal
SILVESTRIN, Danilo
SIPEK, Borek
SOMI
SOMMERLADE, Uwe
SOTTSASS, Ettore
STANGL, Hans
STANKOWSKI, Anton
STAUDT, Jutta
STEFAN, Wolfgang
STEGER, Milly
STELLA, Frank
STILL MCKINNEY, N.
STILL, Kathy
STOCKMAYER, F.
STÖRTENBECKER, N.
SUARDI, Silvia
SVENNEVIG, Yatta
TAHIR, Tina
TATAFIORE, Ernesto
THOMAS, Fritz
THORAK, Josef
THUN, Matteo
THURM, Karl-Heinz
TRAUERNICHT, Gerd
TRIBOUILLARD, D.
TROCKEL, Rosemarie
TUAILLON, Louis
TUTTER, Karl
1981
good
The importance of design?
^
The UK design resourse
ALMOST WORLD CLASS DESIGN!
REALLY QUITE RESPECTABLE DESIGN
Manufacturing
High Value Manufacturing
Luxury
Heritage
Luxury
Heritage
high performance
design innovation
high technology
high quality
responsibility
ethics
An Experiment on a Bird
with an Air Pump
Joseph Wright 1768
thank you