Transcript MyFlock_Presentation

Innovative Ways to Use the Web in Your Ministry
Jeff Love – Senior Pastor Alive Church
Steve Lacy – Engineer/Internet Expert
Who’s Online?
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68% of All Adults are Online
93% of Adults with Incomes over $75k
 89% of Adults with a College Education
 Every Day 82 Million Americans Go
Online
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92% of Teens are Online Every Day
 60% of Those Online Have High
Speed Access
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Source – Pew Internet & American Life Study 2005
What are They Doing
Online?
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91% Send email
84% Use a Search Engine to Find Information
78% Research a Product Before Buying
78% Check the Weather
69% Shop Online
62% Make Travel Arrangements
58% Get Info or Support for Medical Condition or
Personal Situation
56% Watch Video or Listen to Audio
41% Bank Online
30% Look for Religious/Spiritual Info
27% Search for Info on Someone You Know or
Might Meet
Source – Pew Internet & American Life Study 2005
How’s the Church Doing?
Technology Used in Churches
2000
2005
a website on the Internet
34%
57%
large-screen projectors to show slides and videos in
services
39%
62%
a satellite dish to receive broadcasts via satellite
7%
8%
electronic funds transfer for donations to the church
7%
12%
pew Bibles or Bibles people can borrow during a worship
service
86%
80%
live drama presentations in services and events
NA
62%
live video segments shown during worship services
30%
61%
e-mail blasts used to communicate with church members
NA
56%
75% Of Pastors Are Dissatisfied With Their Web Site
Source – Barna Research 2005
Today’s Session
1)
2)
3)
The Biggest Mistakes Churches
Make with a Web Site
The Fundamentals of an Effective
Web Presence
How to Use the Web to Connect
People
1) The Biggest Mistakes
Churches Make on the Web
“Let The Volunteer Handle It”
Mentality
Underestimate The Impact Of Your
Church’s Web Site
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Visitors Will Check You Out Online
Before They Visit In Person
Failing To Make The Site Reflect The
Spirit And Mission Of The Church
Lack Of Research And Planning
2) The Fundamentals of an
Effective Web Presence
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Domain Name Guidelines
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Clean and Simple Design
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Short as Possible
Easy to Spell
Most of All Memorable
Page Should Load in Less than 8 seconds
Avoid Flash
No More than 1 Moving Graphic
Consult a Professional Designer if Possible
Common Sense Navigation
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No More than 2 Clicks Away
2) The Fundamentals of an
Effective Web Presence
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Functional Online Tools
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Fresh Current Content
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Simple Online Tools for Prospective and
Current Members to Interact with your
Church
Biggest Visitor Turnoff – Outdated
Material
Automate Wherever Possible
3) Using the Web to Connect
People
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“The web is not about technology.
The web is about relationships and
communication. That’s why
churches need websites and web
ministers – not to have the latest
technology, but to have the highest
levels of connectivity and
communication possible.”
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Source, Leonard Sweet, Soul Tsunami.
3) Using the Web to Connect
People
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“If your web site is going to be
effective, it must be interactive”
– Barna Research
connect
The key is to ____________
people.
Six Steps For Connecting
People on the Web
1.
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6.
Introduce Them
Inform Them
Interact Them
Involve Them
Instruct Them
Administrate Them
Connecting: 1. Introduce
Them
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Communicate Your Image
Home Page
 About Us
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Provide Basic Information
Services
 Ministries
 Staff
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Connecting: 2. Inform Them
Announcements
 Calendar
 Newsletter
 Business Directory
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Connecting: 3. Interact
Them
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“Members with a Good Friend at
Church are 75% More Likely to
Remain Committed to Your Church”
Personal Profile
 Profile Matching (Top 10 Most Like Me)
 Find Someone Who…
 Members Spotlight
 Member Directory
 Chat Room and Instant Messenger
 e-Greetings
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Updating
Profile
Filling out a Personal Profile
Spiritual: update
SnapShot of a web-based
Profile!
Categories
Searching for Members Who…
Search for men golfers
Ages 20-39
Links to
members
Pictorial
format
e-Greetings
Robert- Dinner on Me Invite!
Connecting: 4. Involve Them
Donations
 Outreach
 Personal Web Page
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Ralph Cash
Ralph Cash
Mr. Ralph Cash
Connecting: 5. Instruct
Them
Bible Search Tools
 Daily Verse
 Prayer Board
 Sermon Notes and Audio
 Daily Devotions
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Connecting: 6. Administrate
Them
Site Design and Update
 Communication Tools
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Announcements
 Newsletter
 eMail Tools
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Member Management
 Contribution Management
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•Personal Profile Tool
•Personal Web Page Creator
•Church Calendar
•Profile Matching Database
•Secure Contributions Viewer Member
Directory
•Find Someone Who...
•Church Demographic Stats
•Sermon Notes Online
•Streaming Sermons Communication
Center
• Church Chat Room
•Online Church Newsletter
•Bible Verse Lookup
•Daily Verse & Devotional
•Accept Online Contributions
•Custom Member Surveys
•Phone Caller System
2005- 56% of Churches
use e-mail blasts to
communicate with
church members
compared to 0% in 2000
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Questions?
MyFlock.com
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 866-852-6648
 Seminar Special

God Bless!