Transcript MEDIA LITERACY

MEDIA
LITERACY
D’Abate 2011
WHY do we study
media literacy?
This resolution grew out of awareness among
educators that understanding the new media and using
them constructively and creatively actually required
developing a new form of literacy-new critical abilities
"in reading, listening, viewing, and thinking" that would
enable students to deal constructively with complex
new modes of delivering information, new multisensory
tactics for persuasion, and new technology-based art
forms.
GPS
ELA4LSV2 and ELA5LSV2:
The student listens to and views various forms of text and
media in
order to gather and share information, persuade others, and
express and understand ideas.
When responding to visual and oral texts and media
(e.g., television, radio, film productions, and electronic media),
the student:
a. Demonstrates an awareness of the presence of the media in
the daily lives of most people.
b. Evaluates the role of the media in focusing attention and in
forming an opinion.
c. Judges the extent to which the media provides a source of
entertainment as well as a source of information.
What is Literacy?
UNDERSTANDING what you
read, see, or hear
DECIDING the reason
something was written or said
EXPLAINING what you
learned from something
LITERACY EXAMPLE
A rectangle has four sides and four right
angles. Which of these is a rectangle?
You UNDERSTAND what the words mean and what
the question is asking.
The REASON this was written was for math practice.
You could EXPLAIN your answer to your teacher.
Literacy
is important
outside of school,
also!
ESPECIALLY,
media literacy!
What are Media?
Television, movies, radio
Magazines, books, newspapers
Online / computer programs
Which of these
media
do you use
the most?
What are the
purposes
for media?
ENTERTAIN
INFORMATION
PERSUADE
Learn more from this Web site:
http://pbskids.org/dontbuyit/
Each of
the next
slides
takes you
to one of
these
sections.
Click on each of the 5 sections
in “Advertising Tricks.”
Click
anywhere
on this
screenshot
to get
started.
REFLECTION
What did you learn about
advertising?
Have you seen any of these types of
advertisements?
Why is it important to know how
about advertisements?
Next, explore ways to be a
smart shopper!
Click
anywhere
on this
screenshot
to get
started.
REFLECTION
Why should be careful about buying
things?
Why would someone try to get you
to buy something you did not need?
Could you explain what you learned
today to someone else in your
family?
Next, how you can be media
literate at home!
Click
anywhere
on this
screenshot
to get
started.
This section links you to more
information!
Click
anywhere
on this
screenshot
to get
started.
How can we extend these
concepts beyond our
classrooms?
1. Survey students – what different media do
they see and hear at home?
2. Inform parents of our study of media
literacy.
3. Students can bring in examples of printed
materials, share websites they visit, etc.
4. Ask students to create their own examples.
Other Web Resources
Use the teacher section of this PBS Web
site for other activities:
http://pbskids.org/dontbuyit/teachersguide.
html
Here’s another site for Media Literacy:
http://www.mediaawareness.ca/english/games/index.cfm