Transcript Exploring Libraries (...and our Users) in the Web 2.0

Web 2.0 Tools – Outreach &
Community Building
Chad F. Boeninger, Reference & Instruction
Technology Coordinator, Ohio University Libraries
Brian C. Gray, Librarian - Engineering, Math, &
Statistics, Case Western Reserve University
OLC's Outreach and Special Services Division
August 1, 2007
EXPECTATIONS
FOR TODAY
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Blogs
Wikis
RSS
IM/Meebo
Screencasting
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Podcasting
Facebook/MySpace
Second Life
del.ici.ous
LibraryThing
LETS PLAY!
BLOGS
• Today’s “publishing platform”
• Allows patron ownership in their web
experience with the organization
• Continue conversations after events
• Allows more staff to participate in the
external voice of the library
• Share more, build participation
http://technorati.com/weblog/2007/04/328.html
Blog Based OPAC
• Casey Bisson
• WPopac: An OPAC 2.0 Testbed
• WordPress based, so already have
access to more programmers than the
ILS vendors combined
Blogger is FREE
Patrons Blogging
About Libraries
WIKIS
What is a Wiki?
• A website in which content can be
created and edited by a community of
users
• Strength of the resource is often
dependent on the strength of the
community
Wiki as technical
documentation
http://codex.gallery2.org/Main_Page
Wiki as fan site
http://lostwiki.abc.com/
Wiki as a web
site
http://executiveplanet.com
Wiki as professional
organization
http://www.libsuccess.org/
Do you recognize
RSS?
RSS
• RSS drives the data transfer in most web
2.0 tools
• Efficient way to share news and data,
plus support research
• User initiated subscriptions to a “web
address containing data”
KSL RSS Feeds
RSS in Databases &
Publisher Websites
• Create a RSS alert directly from a result lists, a
search history, or a publication’s table of
contents.
RSS and OPML
• OPML can be shared so
everyone has access to the
same content
• Promote to instructors as a tool
for creating reading lists
• Library recommended sites
RSS Changing
Our Patrons
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Moving away from email & listservs
“PULL” rather than “PUSH”
Sharing everything - Privacy?
Speed
Few years ago…”If not on the Internet, it
is not legitimate” - Is RSS the next thing
patrons use to judge products &
services?
IM
Why do it?
• 75 % of online teens and 65% of all teens (16
million) use IM
• 48% of teens who use instant messaging use it
daily, 30% use it several times a day
• 42% of online adults reported using instant
messaging
Source: Pew Internet Report: Teens & Technology
http://www.pewinternet.org/PPF/r/162/report_display.asp
More on IM Use
• 46% of teens said they choose instant
messaging most often when communicating by
text with friends, compared with 33% who
choose email
• Teens view email as something you use to talk
to “old people,” institutions, or to send complex
instructions to large group
Source: Pew Internet Report: Teens & Technology
http://www.pewinternet.org/PPF/r/162/report_display.asp
How Students
Access
Individual Staffing
Model
SCREENCASTING
• A screencast is a web-based
demonstration
• Usually incorporates Flash
• A variety of commercial and free tools
– Adobe Captivate
– Techsmith Camtasia
– Wink
Screencasts in
action
http://www.debugmode.com/wink/
YouTube
• The Process
– Record video with
Camcorder
– Capture screen
video with
CamStudio
– Edit with Windows
Media Maker or
iMovie
– Upload to
YouTube
Another software
option
• Records screen
movements to AVI
format
• Also converts AVI to
Flash (.swf)
• Linear recording
process
http://www.camstudio.org/
Podcasting as
Simple as Making a
Phone Call
Podcasting
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Announcements
Book reviews
Guest speakers
Gaming
Poetry
Commentary
Teen & youth
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New Resources
Training
User submitted
Music
Library tours
Technology
Story telling
Podcasting
SOCIAL SITES
• MySpace and Facebook offer excellent
outreach tools
• Put the librarian/library in the user’s
space
• Don’t be pushy with your presence
http://www.libsuccess.org/index.php?title=MySpace_%26_Teens
http://www.myspace.com/askalibrarianfl
http://www.myspace.com/teensatapl
Second Life
Conference in SL
Meeting in SL
del.ici.ous
LibraryThing
LibraryThing
QUESTIONS
• Chad Boeninger: [email protected]
• Brian C. Gray:
[email protected]
• Presentation at:
http://www.slideshare.net/bcg8 or
http://www.libraryvoice.com/presentations