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Current Global Initiatives
to Address the
Sustainability Challenge
in Tourism
Scoping a ‘Tourism and environment
reporting mechanism – TOUERM’
7th July 2014
SDGs
10YFP
Accelerating the change towards sustainable
consumption and production patterns
SIDS
3rd International Conference on Small Islands
Developing States, Samoa, September 2014
WCDRR
Third UN World Conference on Disaster Risk Reduction
Sendai, March 2015
GOST
UNWTO Global Observatories on Sustainable Tourism
Nara Tourism Statistics Week
UNWTO Special Workshop on Tourism Statistics
Nara, Japan, November 2014
Report on the
Economic Value
of Wildlife
Watching
Tourism
Committee on Tourism and
Sustainability (CTS)
Composition
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Bahamas (Chair)
Bolivia
China
Iran, Islamic Republic of
Iraq
Israel (Vice-Chair)
Senegal
Serbia
Seychelles
• Flemish Community of Belgium, Representative of the Associate
Members
• Instituto para la Calidad Turística Española (ICTE), Representative
of the Affiliate Members
UNWTO’s statistical mandate
We are recognized as the appropriate organisation to collect, to
analyze, to publish, to standardise and to improve the statistics of
tourism.
1. Striving for international comparability,
through development of standards
Statistics is
more than
numbers:
it is
a
PROCESS
2. Securing international comparability
through the implementation of standards,
compilation of international data and indicators,
3. Dissemination, encouraging analysis and use
by tourism stakeholders
4. Direct support to countries :
Capacity Building and technical assistance
You managed what you measure
If you can measure it, you can manage and improve
it!
Measurement
Analysis
Policy/Strategy Formulation
Implementation and Monitoring
Evaluation
“Statistics permeate modern life.
They are the basis for many governmental, business and community decisions”
Ban Ki-Moon, UN Secretary-General, on World Statistics Day (2010)
The 2008 international consensus
supported by all UN countries and ILO, IMF, World Bank, WTO, European Commission
IRTS 2008:
concepts,
definitions,
classifications
for basic
tourism
statistics
Credible,
comparable
statistics
TSA: RMF 2008:
framework for
the economic
measurement of
tourism
consistent with
SNA, BoP
System of
Tourism
Statistics
Tourism as an
economic sector
(i.e. GDP, etc.)
UNWTO develops guidelines to implement
UNWTO develops guidelines to implement these international
standards
• Compilation guide on tourism statistics
• World-wide consultation
• Adopted by the UN Statistical Commission in 2014
Regarding Tourism Statistics (IRTS 2008)
Compiled into the most comprehensive statistical tourism
database:
• Insight of tourism’s multiple facets – 145 indicators
Inbound, outbound, domestic tourism, tourism industries and employment;
and macroeconomic indicators – 209 countries
• Enables analysis of: one country’s current situation; one country’s
historical evolution since 1995; many countries at a point in time; many
countries over time
• Useful tool and reference guide for Member States for
advocacy, policy design, results-based management and strategy
• Published since 1975
In 2011, the content of the Compendium had been expanded with new indicators. For the
2014 edition, a great number of countries provided us with their figures:
 Tourism industries: 188 countries
 Employment: 87 countries
You manage what you measure!
 Domestic tourism: 108 countries
 Macroeconomic indicators: 170 countries
Compendium of Tourism Statistics: some examples
You look up the Compendium if you want to know, e.g.
• The number of hotels in Cyprus?
• The turn-over (in US$) of travel agencies in Spain?
• The number of self-employed in tourism industries in
Canada?
• The number of departures from Belgium
• with an overnight stay?
• and how many returned on the same day?
• The number of arrivals by railway in Lithuania?
• The expenditures (in US$) of business arrivals in
Uganda?
• The tourism balance (in % of GDP) of Argentina?
• ….
Thank you!
Dr. Dirk Glaesser
Dr. Oliver Herrmann
World Tourism Organization
…………………………………..
Tel: + 34 91 5678 100
Fax: + 34 91 5713 733
www.unwto.org