Transcript NYS Tourism Impact – Thousand Islands 2014

The Economic Impact of
Tourism in New York
2014 Calendar Year
Thousand Islands Focus
State Summary
2
Key trends in 2014
 New York State’s tourism economy expanded in 2014 with 5.4% growth
in traveler spending.
 Traveler spending reached a new high of $62.5 billion, which is 18%
above the state’s pre-recession peak set in 2008. Key industry data
illustrate the industry’s performance:
■ Room demand expanded 4.3% in 2014. And room rates increased 2.6%
equating to a total hotel revenue increase of 7.0% according to STR.
■ Passenger counts at all NYS airports increased 3.3% in 2014 with an
associated ticket revenue increase of 6.9%.
 Direct tourism employment grew 3.2% to reach a new high in 2014
while associated personal income expanded 4.2%. On both of these
measures, tourism outpaced the general economy.
3
Headline results
 Travel & tourism is a substantial and growing component of the New
York State economy.
 New York traveler spending grew 5.4% in 2014 to $62.5 billion.
 This spending generated $100.1 billion in total business sales
including indirect and induced impacts.
 748,000 jobs were sustained by tourism activity last year with total
income of $31.6 billion.
 8.2% (1 in 12) of all New York state employment is sustained by
tourism, either directly or indirectly.
 New York State tourism generated $7.8 billion in state and local
taxes in 2014, saving each NYS household an average of $962 in
taxes.
4
Traveler spending growth
 Traveler spending continued
to expand in 2014, growing
5.4% after a 3.5% rebound in
2013.
New York Traveler Spending
$ billions
$70
TOTAL
% change
15%
% change
$60
 As a result, the tourism
economy reached another
high in 2014, with $62.5 billion
in traveler spending.
 Traveler spending growth has
averaged 5.8% per year since
2008 (compound annual
growth).
5
A
$50
10%
5%
$40
T
0%
$30
-5%
$20
$10
-10%
$-
-15%
2007 2008 2009 2010 2011 2012 2013 2014
Source: Tourism Economics
New York State tourism markets
 US domestic markets
supplied 70% ($43.5 bn) of
the New York State’s
traveler spending base in
2014.
 International markets
represented 30% ($18.9
bn) of the spending base.
Traveler Spending by Market, 2014
Overseas
28%
Canada
2%
Source: Tourism Economics
6
Domestic
70%
Broad-based growth
 Travelers increased their
spending across all sectors in
2014.
Traveler Spending By Sector
Billion $
20
18
2011
2012
2013
2014
16
 Spending increased the most
in the lodging sector (7%) as
both room demand and rates
rose.
 Growth was also strong in the
air transport (6.9%) and
recreation (6.6%) sectors.
14
12
10
8
6
4
2
Lodging
Food
Service
Source: Tourism Economics
7
Transport
Retail &
Svc
Stations
Recreation
Traveler spending distribution

Traveler spending is diverse and well-distributed across multiple sectors of the economy.

The distribution of traveler spending remained stable in 2014.
Traveler Spending by Sector, 2013
Retail & Svc
Stations
20%
Transport
20%
Source: Tourism Economics
8
Retail & Svc
Stations
20%
Transport
20%
Recreation
9%
Recreation
9%
Food Service
22%
Traveler Spending by Sector, 2014
Lodging
29%
Food Service
22%
Source: Tourism Economics
Lodging
29%
Historic traveler spending by sector
NYS Traveler Spending, millions
Transport
2005
2006
2007
2008
2009
2010
2011
2012
2013
2014
2014 % change
9
$
$
$
$
$
$
$
$
$
$
6,453
6,587
7,361
7,610
6,626
10,108
10,875
11,504
11,740
12,473
6.2%
Lodging
$
$
$
$
$
$
$
$
$
$
11,575
12,832
14,301
14,710
12,208
13,873
15,155
16,267
17,180
18,292
6.5%
Food
Service
$
$
$
$
$
$
$
$
$
$
9,663
10,565
11,357
11,492
10,511
11,313
11,806
12,379
12,953
13,676
5.6%
Recreation
Retail & Svc
Stations
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
4,259
4,668
5,191
5,336
4,668
4,817
5,019
5,332
5,498
5,863
6.6%
4,615
4,950
5,360
5,462
4,471
9,664
11,055
11,775
11,874
12,152
2.3%
TOTAL
$
$
$
$
$
$
$
$
$
$
43,431
46,574
51,081
53,108
45,777
49,775
53,910
57,257
59,245
62,456
5.4%
% change
8.6%
7.2%
9.7%
4.0%
-13.8%
8.7%
8.3%
6.2%
3.5%
5.4%
Traveler spending by market
NYS Traveler Spending by Market
Domestic
2010
2011
2012
2013
2014
2010 Growth
2011 Growth
2012 Growth
2013 Growth
2014 Growth
10
$
$
$
$
$
35,075
37,579
40,050
41,030
43,533
5.8%
7.1%
6.6%
2.4%
6.1%
Canada
$
$
$
$
$
1,304
1,395
1,495
1,554
1,638
15.2%
7.0%
7.2%
3.9%
5.4%
Overseas
$
$
$
$
$
13,396
14,937
15,711
16,661
17,285
16.7%
11.5%
5.2%
6.0%
3.7%
Total
$
$
$
$
$
49,775
53,910
57,257
59,245
62,456
8.7%
8.3%
6.2%
6.2%
5.4%
How traveler spending generates impact
•
Travelers create direct economic value within a discreet group of sectors (e.g. recreation,
transportation). This supports a relative proportion of jobs, wages, taxes, and GDP within
each sector.
•
Each directly affected sector also purchases goods and services as inputs (e.g. food
wholesalers, utilities) into production. These impacts are called indirect impacts.
•
11
Lastly, the induced impact is
generated when employees
whose incomes are
generated either directly or
indirectly by tourism, spend
those incomes in the city
economy.
Traveler-generated sales
 Including the indirect and induced impacts, traveler spending
generated $100.0 billion in business sales in 2014, up 5.0%.
Tourism Sales (Output)
(US$ Million, 2014)
Direct*
Agriculture, Fishing, Mining
Construction and Utilities
Manufacturing
Wholesale Trade
Air Transport
Other Transport
Retail Trade
Gasoline Stations
Communications
Finance, Insurance and Real Estate
Business Services
Education and Health Care
Recreation and Entertainment
Lodging
Food & Beverage
Personal Services
Government
TOTAL
% change
8,590
3,883
5,948
6,204
2,193
5,863
16,098
13,676
62,456
Indirect
Induced
406
1,173
1,952
1,220
50
1,132
311
12
1,253
3,288
6,078
22
301
109
411
336
466
18,520
5.4%
5.5%
Note: Direct Sales include cost of goods sold for retail and gasoline stations
12
174
560
1,623
1,145
64
392
1,933
67
714
2,704
1,630
3,522
243
130
809
766
2,701
19,178
3.3%
Total
580
1,734
3,575
2,365
8,704
5,407
8,192
6,282
1,967
8,185
7,708
3,543
6,408
16,337
14,897
1,103
3,167
100,154
5.0%
% change
4.8%
4.8%
4.5%
4.4%
6.9%
4.9%
5.0%
-0.5%
4.7%
4.0%
5.0%
3.3%
6.5%
7.0%
5.5%
4.0%
3.6%
5.0%
Traveler-generated sales
Traveler-Generated Sales by Industry
$ million
16,000
Induced
14,000
Indirect
12,000
Significant indirect benefits
Direct
10,000
8,000
6,000
4,000
2,000
Wholesale Trd
Government
Manufacturing
Educ, Health
Other Transp
Recreation
Gas stations
Business Svc
Retail Trd
FIRE
Air Transport
Restaurants
Lodging
0
* Direct sales include cost of goods sold for retail
** Air transport includes local airline and airport operations, including sales generated by inbound visitors,
plus outbound and transit passengers
*** FIRE = Finance, Insurance, and Real Estate
13
Travel-generated employment
Travel-Generated Employment
2014
Direct
Agriculture, Fishing, Mining
Construction and Utilities
Manufacturing
Wholesale Trade
Air Transport
Other Transport
Retail Trade
Gasoline Stations
Communications
Finance, Insurance and Real Estate
Business Services
Education and Health Care
Recreation and Entertainment
Lodging
Food & Beverage
Personal Services
Government
TOTAL
% change
14
29,974
64,794
24,796
11,910
7,661
74,514
101,916
206,678
522,242
3.2%
Indirect
3,587
2,796
5,205
5,250
186
11,729
3,532
129
2,867
10,562
37,277
278
4,645
799
6,262
4,378
1,707
101,190
2.8%
Induced
1,577
607
3,799
4,973
241
3,519
22,378
745
1,333
8,231
11,304
36,652
3,436
972
12,448
11,258
1,041
124,515
2.0%
Total
5,165
3,403
9,003
10,223
30,401
80,042
50,706
12,784
4,200
26,454
48,581
36,930
82,595
103,688
225,389
15,636
2,748
747,948
% change
2.5%
2.6%
2.4%
2.4%
0.4%
3.5%
2.1%
3.6%
2.5%
2.0%
2.6%
2.0%
3.2%
3.3%
3.4%
2.2%
2.5%
2.9%
2.9%

The tourism sector supported 8.2% of payroll employment (1-in-12 jobs) in
New York State last year.

Travel-generated employment grew significantly faster (2.9%) than the
broader NYS economy (1.6%) in 2014.
Tourism employment
Traveler-Generated Employment
Thousands
Direct
800
Indirect
Induced
700
600
500
400
300
200
100
0
2010
15
2011
2012
2013
2014

In 2007, the tourism sector supported 7.7% of payroll employment and now
stands at 8.2% of payroll employment as measured by the US Bureau of
Labor Statistics.

Since 2009, travel-sustained employment has expanded 13.2%.
Tourism employment
Thousands
220
200
180
160
140
120
100
80
60
40
20
0
Induced
Indirect
FIRE = Finance, Insurance, and Real Estate
16
Construction
Communications
Agriculture
Manufacturing
Wholesale Trd
Gas stations
Personal…
FIRE
Air Transport
Educ, Health
Business Svc
Retail Trd
Other Transp
Direct
Recreation
Lodging
 The 747,948 jobs
sustained by traveler
activity span every
sector of the economy,
either directly or
indirectly.
Traveler-Generated Employment by Industry
Restaurants
 As a labor intensive
collection of services,
tourism-related sectors
represent significant
employment to New
York State.
Tourism employment ranking
Employment Ranking (Private Sector)
000s
Rank
1
2
3
4
5
8
7
6
9
11
10
12
13
14
Industry
Health care and social assistance
Professional and business services
Retail trade
Tourism
Finance and insurance
Educational services
Administrative and waste services
Manufacturing
Food services and drinking places*
Construction
Wholesale trade
Transportation and utilities
Information
Real estate and rental and leasing
* net of direct tourism-generated employment
2014 BLS
1,385
1,228
941
522
506
463
457
452
409
340
338
277
264
186

Tourism is now the 4th largest employer in New York State on the basis of
direct tourism employment.

The above table compares our estimates of tourism-generated employment
with total employment by sector.
Source: Bureau of Labor Statistics, State and Area Employment
17
Traveler-generated income
Tourism Income (Compensation)
(US$ Million, 2014)
Direct
Agriculture, Fishing, Mining
Construction and Utilities
Manufacturing
Wholesale Trade
Air Transport
Other Transport
Retail Trade
Gasoline Stations
Communications
Finance, Insurance and Real Estate
Business Services
Education and Health Care
Recreation and Entertainment
Lodging
Food & Beverage
Personal Services
Government
TOTAL
% change
2,562
1,424
820
360.02
312
2,052
6,192
4,982
18,703
4.2%
Indirect
75
330
327
445
15
600
122
3
372
889
2,633
12
164
39
146
141
119
6,433
4.2%
Induced
42
136
275
422
20
165
768
20
174
865
788
1,895
110
45
291
343
70
6,430
3.5%
Total
117
465
602
866
2,597
2,189
1,710
384
546
2,066
3,421
1,907
2,326
6,276
5,420
484
189
31,566
% change
4.0%
4.0%
3.9%
3.9%
3.1%
3.4%
3.9%
5.6%
4.0%
3.7%
4.1%
3.5%
6.3%
7.5%
0.3%
3.7%
4.0%
4.0%
4.0%
 Tourism-generated income grew 4.0% with increased
employment and longer hours from tourism workers, reaching
$31.6 billion in 2014.
18
Traveler-generated income
Traveler-Generated Income by Industry
$ million
6,000
Induced
5,000
Indirect
4,000
Direct
3,000
2,000
FIRE = Finance, Insurance, and Real Estate
19
Gas stations
Construction
Communications
Manufacturing
Wholesale Trd
Retail Trd
Educ, Health
FIRE
Other Transp
Recreation
Air Transport
Business Svc
Restaurants
Lodging
0
Personal…
1,000
Tourism tax generation
Travel-Generated Taxes
(US$ Million, 2014)
Total
Federal Taxes
Corporate
Indirect Business
Personal Income
Social Security
State and Local Taxes
Corporate
Personal Income
Sales
Property
Excise and Fees
State Unemployment
TOTAL
% change
20
8,203.5
1,447.5
650.0
2,883.8
3,222.3
7,817.3
1,541.6
1,246.9
2,355.6
2,246.8
310.1
116.3
16,020.8
4.5%
 Tourism generated $16
billion in taxes in 2014,
growing 4.5%.
 Total state and local tax
proceeds of $7.8 billion
saved the state’s
households an average of
$962 in tax burden.
Tourism tax generation: State vs. Local
Travel-Generated Taxes
(US$ Million)
Tax Type
State Tax Subtotal
Corporate
Personal Income
Sales
Property
Excise and Fees
State Unemployment
Local Tax Subtotal
Corporate
Personal Income
Sales
Property
Excise and Fees
State Unemployment
2010
2011
2012
2013
2,784.3
2,974.8
3,142.3
3,247.5
3,399.9
535.2
574.3
609.0
630.1
661.8
857.38
1,143.09
0.0
150.83
97.8
908.6
1,226.5
0.0
161.8
103.6
950.7
1,300.6
0.0
173.6
108.4
980.2
1,345.7
0.0
179.7
111.8
1,019.8
1,413.3
0.0
188.7
116.3
3,710.9
3,905.1
4,095.6
4,222.4
4,417.4
711.6
191.0
762.1
1,949.2
97.0
0.0
763.5
202.4
817.6
2,017.5
104.1
0.0
809.6
211.8
867.0
2,095.5
111.7
0.0
837.7
218.4
897.1
2,153.6
115.6
0.0
879.8
227.2
942.2
2,246.8
121.4
0.0
 Tourism generated $3.4 billion in state taxes in 2014.
 Tourism generated $4.4 billion in local taxes in 2014.
21
2014
Regional Summary
22
Traveler spending by region
Traveler Spending, 2014
ChautauquaAllegheny
1%
Finger Lakes
5%
Niagara
4%
Thous. Islands
1%
Adirondacks
2%
Cen. New York
3%
CapitalSaratoga
Catskills3%
2%
Hudson Valley
5%
New York City
66%
23
Long Island
8%
 New York State is
divided into 11
economic regions.
 New York City is the
largest single tourism
region with 66% of
state visitor spend.
 New York City, Long
Island and Hudson
Valley together
comprise nearly 80%
of New York State
traveler spend.
Reliance on tourism
Tourism Share of Regional Employment in 2014
20.0%
18.0%
16.0%
Direct Tourism
14.0%
Total Tourism
12.0%
 Tourism is an integral
part of every region’s
economy, generating
from 6% to 19% of
employment.
10.0%
8.0%
6.0%
4.0%
Adirondacks
Catskills
Thous. Islands
Cen. New York
New York City
Niagara
Capital-Saratoga
Hudson Valley
Finger Lakes
Long Island
0.0%
Chaut.-Allegheny
2.0%
 Tourism is most
important to the
Adirondacks and
Catskills, generating
19% and 15% of total
employment,
respectively.
Note: All regional and county tourism shares are calculated using QCEW (ES-202) employment and wage totals as produced by
the NYS Dept. of Labor.
24
Traveler spending growth
 Traveler spending rose
across most regions of the
state last year.
Growth in Traveler Spending
8%
2013
2014
 The strongest gains were
experienced by Thousand
Islands and New York City.
6%
4%
2%
 For most regions, growth
accelerated in 2014.
25
New York excl. NYC
New York State
New York City
Long Island
Hudson Valley
Catskills
Capital-Saratoga
Cen. New York
Adirondacks
Thous. Islands
Finger Lakes
Niagara
Chautauqua-Allegheny
0%
Regional growth
Traveler Spend
Year-Over-Year Comparison
Traveler Spend '000s
1. Chautauqua-Allegheny
2. Greater Niagara
3. Finger Lakes
4. Thousand Islands
5. Adirondacks
6. Central New York
7. Capital-Saratoga
8. Catskills
9. Hudson Valley
10. Long Island
11. New York City
TOTAL
Business
26
2012
$
$
$
$
$
$
$
$
$
$
$
$
Day
497,549
2,232,241
2,767,948
480,591
1,231,718
1,921,589
1,689,826
1,070,983
3,154,900
5,140,592
37,069,055
57,256,992
2013
$
$
$
$
$
$
$
$
$
$
$
$
519,918
2,283,154
2,810,302
466,760
1,258,061
1,925,178
1,722,114
1,100,551
3,190,823
5,280,732
38,687,493
59,245,086
2014
$
$
$
$
$
$
$
$
$
$
$
$
547,646
2,375,019
2,919,091
498,032
1,295,258
2,015,943
1,820,582
1,128,816
3,318,441
5,326,342
41,209,798
62,454,969
2014 / 2013
%
5.3%
4.0%
3.9%
6.7%
3.0%
4.7%
5.7%
2.6%
4.0%
0.9%
6.5%
5.4%
Regional tourism summary (2014)
Tourism Economic Impact
Combined Direct, Indirect, and Induced
Tourism Economic Impact
1. Chautauqua-Allegheny
2. Greater Niagara
3. Finger Lakes
4. Thousand Islands
5. Adirondacks
6. Central New York
7. Capital-Saratoga
8. Catskills
9. Hudson Valley
10. Long Island
11. New York City
TOTAL
Business
27
Direct Sales,
'000s
$
547,646
$
2,375,019
$
2,919,091
$
498,032
$
1,295,258
$
2,015,943
$
1,820,582
$
1,128,816
$
3,318,441
$
5,326,342
$ 41,209,798
$ 62,454,969
Day
Labor Income, Employment,
'000s
Persons
$
238,847
11,734
$
1,247,562
48,633
$
1,412,174
59,238
$
208,462
8,842
$
590,003
21,203
$
999,711
35,892
$
912,230
32,244
$
494,179
17,275
$
1,777,390
54,276
$
2,732,504
75,386
$
21,216,656
383,225
$
31,829,718
747,948
Local Taxes,
'000s
$
37,940
$
160,726
$
212,093
$
32,758
$
88,969
$
127,853
$
124,757
$
75,231
$
218,970
$
357,799
$
2,982,206
$
4,419,302
State Taxes,
'000s
$
29,895
$
129,648
$
159,348
$
27,187
$
70,706
$
110,047
$
99,382
$
61,620
$
181,148
$
290,756
$
2,249,571
$
3,409,308
Regional tourism impact distribution (2014)
Tourism Economic Impact
Regional Shares
Tourism Distribution
1. Chautauqua-Allegheny
2. Greater Niagara
3. Finger Lakes
4. Thousand Islands
5. Adirondacks
6. Central New York
7. Capital-Saratoga
8. Catskills
9. Hudson Valley
10. Long Island
11. New York City
TOTAL
Business
28
Sales
Labor Income
1%
4%
5%
1%
2%
3%
3%
2%
5%
9%
66%
100%
Day
1%
4%
4%
1%
2%
3%
3%
2%
6%
9%
67%
100%
Employment
2%
7%
8%
1%
3%
5%
4%
2%
7%
10%
51%
100%
Local Taxes
1%
4%
5%
1%
2%
3%
3%
2%
5%
8%
67%
100%
State Taxes
1%
4%
5%
1%
2%
3%
3%
2%
5%
9%
66%
100%
Regional Detail for
Thousand Islands
Business
29
Day
Thousand Islands, county distribution
Traveler Spending in 2014

Tourism in the Thousand
Islands region is a $498 million
industry, supporting 8,842jobs.

Jefferson county represents
50% of the region’s tourism
sales with $248 million in
traveler spending.

30
Traveler spending in the
region increased 6.7% in 2014
Saint
Law rence
23%
Jefferson
50%
Osw ego
27%
Thousand Islands, total tourism impact
Total Tourism
Impact, 2014
Jefferson
Oswego
Saint Lawrence
TOTAL
31
Traveler Spend
'000
$247,948
$135,256
$114,828
$498,032
Labor Income,
'000
$108,400
$55,916
$44,146
$208,462
Employment
4,305
2,775
1,761
8,842
Local Taxes
State Taxes '000
'000
$16,971
$13,535
$8,021
$7,383
$7,767
$6,268
$32,758
$27,187
Thousand Islands, traveler spending
Traveler Spending


32
Travelers spent $498 million in
the Thousand Islands in 2014
across a diverse range of
sectors.
Spending on the rental and
upkeep of second homes and
at restaurants comprised 31%
and 25% of the total,
respectively.
Lodging
15%
Recreation
5%
Second
Homes
31%
Transport
8%
F&B
25%
Retail & Svc
Stations
16%
Thousand Islands, traveler spending
2014 Traveler Spend
'000s
Jefferson
Oswego
Saint Lawrence
TOTAL
33
Lodging
$42,908
$15,747
$17,188
$75,843
Recreation
$12,943
$10,574
$3,030
$26,547
F&B
$59,490
$40,105
$23,056
$122,651
Retail & Svc
Stations
$40,408
$22,723
$15,178
$78,309
Transport
$18,021
$16,984
$5,663
$40,668
Second
Homes
$74,178
$29,124
$50,711
$154,014
Total
$247,948
$135,256
$114,828
$498,032
Regional growth
Traveler Spend '000s
Jefferson
Oswego
Saint Lawrence
TOTAL
2012
$
$
$
$
State Taxes, $
Jefferson
Oswego
Saint Lawrence
TOTAL
34
$
$
$
$
2012
$
$
$
$
Local Taxes, $
Jefferson
Oswego
Saint Lawrence
TOTAL
236,892
128,621
115,078
480,591
2013
13,000,634
7,058,713
6,315,484
26,374,832
2013
$
$
$
$
2012
$
$
$
$
16,341,449
8,348,216
7,749,912
32,439,577
232,165
122,733
111,861
466,760
12,726,009
6,727,561
6,131,594
25,585,164
2013
$
$
$
$
16,090,383
7,512,148
7,526,159
31,128,690
2014
$
$
$
$
247,948
135,256
114,828
498,032
2014
13,535,056
7,383,400
6,268,248
27,186,704
2014
16,970,777
8,020,661
7,767,014
32,758,452
2014 / 2013
%
6.8%
10.2%
2.7%
6.7%
2014 / 2013
%
6.4%
9.7%
2.2%
6.3%
2014 / 2013
%
5.5%
6.8%
3.2%
5.2%
Thousand Islands, labor income
Tourism-Generated Labor Income
$120
$100
Millions
$80
Direct
Indirect/Induced
$60
$40
$20
$0
Business
35
Jefferson
Day
Oswego
Saint Lawrence

Tourism in the Thousand Islands region generated more than $124 million in
direct labor income and $208 million including indirect and induced impacts.

Tourism is most important to the economy of Jefferson County, generating more
than $108 million in labor income.
Thousand Islands, labor income
Tourism-Generated Labor Income
Share of Economy, 2014

6.1% of all labor income in the
Thousand Islands region is
generated by tourism.

Saint Lawrence County is the
most dependent upon tourism
with 8.9% of all labor income
generated by visitors.
TOTAL
Saint Lawrence
Share (Total)

Tourism in Oswego County
generated 4.1% of all labor
income last year.
Business
Oswego
Share (Direct)
Jefferson
0.0%
2.0%
4.0%
6.0%
Share of Econom y
36
8.0%
10.0%
Thousand Islands, labor income
2014 Tourism Labor
Income, '000
Jefferson
Oswego
Saint Lawrence
TOTAL
37
Direct
$64,593
$33,319
$26,306
$124,218
Total (Direct,
Indir., Induced)
$108,400
$55,916
$44,146
$208,462
Share (Direct)
4.1%
2.5%
5.3%
3.6%
Share (Total)
7.0%
4.1%
8.9%
6.1%
Thousand Islands, tourism employment
Tourism-Generated Employment
Share of Economy, 2014


10.3% of all employment in the
Thousand Islands region is
generated by tourism.
Saint Lawrence is the most
dependent upon tourism with
15.7% of all employment
sustained by visitors.
Business
TOTAL
Saint Lawrence
Share (Total)
Oswego
Share (Direct)
Jefferson
Day
0.0%
5.0%
10.0%
Share of Econom y
38
15.0%
20.0%
Thousand Islands, tourism employment
2014 Tourism
Employment
Jefferson
Oswego
Saint Lawrence
TOTAL
Direct
3,006
1,938
1,230
6,174
Total (Direct, Ind.,
Induced)
4,305
2,775
1,761
8,842
Share (Direct)
7.3%
5.8%
11.0%
7.2%
5,000
4,500
Direct
4,000
Indirect/Induced
3,500
3,000
2,500
Business
2,000
Day
1,500
1,000
500
0
Jefferson
39
Oswego
Saint Lawrence
Share (Total)
10.4%
8.4%
15.7%
10.3%
Thousand Islands, tourism taxes


Tourism in the Thousand
Islands generated nearly $60
million in state and local taxes
in 2014.
Sales, property, and hotel bed
taxes contributed to $32.8
million in local taxes.
Jefferson County produced
50.9% of the region’s tourism
tax base in 2014.
Tourism-Generated Taxes, 2014
Millions

$35
$30
Local
State
$25
$20
$15
$10
$5
.
Business
Day $0
Jefferson
40
Oswego
Saint Lawrence
Thousand Islands, tourism taxes
Tourism-Generated
Taxes, 2014
Jefferson
Oswego
Saint Lawrence
TOTAL

41
Local Taxes
$16,970,777
$8,020,661
$7,767,014
$32,758,452
State Taxes
$13,535,056
$7,383,400
$6,268,248
$27,186,704
Total
30,505,834
15,404,061
14,035,262
59,945,156
Region Share
50.9%
25.7%
23.4%
100.0%
Tax Savings per
Household
$682
$338
$336
$454
Were it not for tourism-generated state and local taxes, the average household in
the region would have to pay an additional $454 to maintain the same level of
Business
Day
government
revenue.
Methods and data sources
•
Household surveys from the US Travel Association and Longwoods International have provided
key inputs in establishing traveler spending figures. Industry data on lodging, airports, Amtrak, and
attractions contribute to year-over-year growth analysis.
•
Employment definitions. The basis of our data and modeling is the Regional Economic Information
System (REIS), Bureau of Economic Analysis, U.S. Department of Commerce. This is different
than the NYS Department of Labor data source (ES202/QCEW). The main definitional difference
is that sole-proprietors, which do not require unemployment insurance and are not counted in the
ES202 data. BEA data shows (for example) state accommodations employment at 89,124,
compared with QCEW at 82,190. For total employment (across all sectors), the difference is 20%.
•
International methodology. Our approach (through Travel Industry Association calculations) is
based the estimates on direct survey responses to the Department of Commerce in-flight survey
and Statistics Canada data – constrained to BEA international balance of payments data. The NY
data are consistent with TIA’s state-by-state distribution which ensures against overestimation.
•
All employment and income results are constrained to known industry measurements for key
tourism sectors.
42
Methods and data sources
•
Local taxes are a build-up of individual categories (sales, occupancy, property). The model is
not equipped to deal with individual exemptions such as Indian gaming.
•
Second home expenditures are based on the stock of seasonal second home inventory.
Annual average expenditures for housing are pro-rated to the season length to account for
various levels of expenditures not accounted in visitor surveys.
•
Lodging sector. Our models use survey information and constrains this to the value of the
hotel sector in each county. This can vary from certain bed tax estimates of total revenue for
several reasons. One is that the bed tax may only be based on room revenue while total sales
for the industry may include other revenue sources (room service, phone, etc.). Another is
that certain smaller establishments may not fully report or be required to report their revenue.
43
Methods and data sources
44

Tourism Economics utilized the IMPLAN input-output model for New York State to
track the flow of sales through the economy to the generation of GDP, employment,
wages, and taxes.

The impacts are measured on three levels:
■
Direct impact: The immediate benefit to persons and companies directly
providing goods or services to travelers.
■
Indirect impact: The secondary benefit to suppliers of goods and services to the
directly-involved companies. For example, a food wholesaler providing goods to
a restaurant. The model is careful to exclude imports from the impact
calculations.
■
Induced impact: The tertiary benefit to the local economy as incomes in the prior
two levels of impact are spent on goods and services. For example, a restaurant
employee spends his wages at a grocery store, generating addition economic
output.
About Tourism Economics

Tourism Economics, headquartered in Philadelphia, is an Oxford Economics company
dedicated to providing high value, robust, and relevant analyses of the tourism sector
that reflects the dynamics of local and global economies. By combining quantitative
methods with industry knowledge, Tourism Economics designs custom market
strategies, project feasibility analysis, tourism forecasting models, tourism policy
analysis, and economic impact studies.

Our staff have worked with over 100 destinations to quantify the economic value of
tourism, forecast demand, guide strategy, or evaluate tourism policies.

Oxford Economics is one of the world’s leading providers of economic analysis,
forecasts and consulting advice. Founded in 1981 as a joint venture with Oxford
University’s business college, Oxford Economics is founded on a reputation for high
quality, quantitative analysis and evidence-based advice. For this, it draws on its own
staff of 40 highly-experienced professional economists; a dedicated data analysis team;
global modeling tools; close links with Oxford University, and a range of partner
institutions in Europe, the US and in the United Nations Project Link.

For more information: [email protected].
45
For more information:
+1.610.995.9600, [email protected]
46