Coming to America example presentation

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Coming to America Agency
Bringing international companies to the US since
2014
Welcoming Indofood
Indofood to America
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Proposal to move from Indofood from
Indonesia to Phoenix, Arizona
New opportunity available for large
source of income
New Proposed Company
Changes
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Changes culture from Indonesia to
American by simplifying the logo
Current Indonesia
Economy
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GDP- 868.3 billion US dollars
Unemployment Rate- 5.9%
Cost 49% more to live in Phoenix
rather than Jakarta
Projected Indonesian
GDP
Current United States
Economy
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Current GDP- 16.8 Trillion
Our GDP has increased by 1.05 trillion
in the last 5 years and is continuing to
rise.
Current Unemployment Rate- 5.8%
United States GDP
Growth Rate
Comparing Economies
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1 US Dollar = 61.81 Rupiah
1 Rupiah = .01618 US Dollars
0-5% Tariff between US and
Indonesia
Indonesia minimum wage- $3.28 an
hour (202.73 Rupiah)
US minimum wage- $7.25 an hour
(448.12 Rupiah)
Currency Converter between US
and Indonesia
United States Outlook
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Always will be market for quick,
easy food
College students expected to grow by
14% in the next 10 years (target
population)
(20.2 million undergraduates)
Welcome to Phoenix!
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Current Population- 1.513 million
Target Population- College Students
(Arizona State)- 76,771
Unemployment rate- 6.4%
Forbes- 56th best city for business
Why Phoenix?
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Large young adult population
Opportunity for jobs for the city
Opportunity to expand within the
United States
29.2% college student population
New Location Suggestions
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671 E Apache Blvd, Arizona State
University, Tempe Campus, Tempe, AZ
Suggested Location
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Next to Walmart on campus
Large amounts of daily visitors
Target population present
Cheap option for grocery shoppers
Suggested Location
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411 N Central Ave, Phoenix, AZ
Suggested Location
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Near the on-campus bookstore
Large amounts of college student
visitors daily
Located in a well populated area
Arizona Statistics
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Corporate Tax rate of 6.968%
Total Taxes- 39.5%
Higher than Indonesia (25%)
Projected 1.1% increase in GDP
Job Opportunities
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Opportunities for employees in the
store
Managerial positions available
More expensive to pay workers in
America
Contrasting Cultures
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United States- American has strong
western, Christian influences
Indonesia is in the middle of a
trading route in East Asia exposing it
to many different Asian Cultures
Competition
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Instant Ramen- 3.9 billion products
consumed in the US in 2012
Shows large market for quick and
easy food
Profits/ Expenses
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$1.39 per unit= 85.92 Rupiahs
Cheaper to make in Indonesia and
ship to the U.S.
8 hour work day= 3,584.98 Rupiahs
8 hour work day= $58
Interest Rates
Comparison
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Indonesia interest rates- 11.7%
United States interest rates- 3.3%
Great time to relocate
Inflation Rates
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Indonesia inflation rate- 6.23%
US inflation Rate- 1.7%
Much less within the United States
SWOT Analysis
Strengths
Weaknesses
Product
variety
Prices compared to
competitors
Quality, cheap food option
Establish export trade with the Lack of brand name
United States
Opportunities
Threats
Few
Poor
competitors
Large college population
Cheap to import
exchange rates
Higher corporate taxes
Higher minimum wage
Indofood Commercial
Works Cited
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http://www.indofood.com/
www.x-rates.com
http://www.tradingeconomics.com/indonesia/inflati
on-cpi
http://www.bizfilings.com/toolkit/sbg/taxinfo/state-taxes/business-income/arizona-taxes-onbusiness-income.aspx