Transcript Prof He Wei_Challenges and Pitfalls to Maintaining Revenue

Challenges and pitfalls to maintain
revenue generating services in He
Eye Care System
Prof. Wei He, MD, PhD, MBA
Founder and Chairman of He Eye Care System
WPR Co-Chair IAPB
Vice President of Chinese Ophthalmologist Association
CPPCC Member (Chinese People’s Political Consultative Conference)
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HECS
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Chanllenge: Patient volume is increasing slower
• Chinese GDP growth declines
– Local financial revenue drop
– The capacity of Health Insurance decreased.
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Chinese Medical Reform
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Hospitals in counties and towns are enhanced by
the governments
-- Most of patients will first visit county hospitals;
-- Renewed equipments and facilities in county and town
hospitals to cover 80% diseases
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Challenge: Chinese Health Insurance policy
• 75% of medical costs reimbursement in basic-level
hospitals.
• 45% in He Eye Hospitals.
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Solution 1: HECS Model Advantage
• HECS provides affordable, acceptable, continuous and highquality eye service reduce the burden of patients and
governments patient volume keep growing revenue
increase.
• Pricing advantage. For Example : cataract surgery (IOL) in 2011
Eye
Hospitals
Public
Hospitals
Name of the Hospital
Price (RMB)
Shenyang He Eye Hospital
5451.11
Shenyang Aier Ophthalmology
6452.53
The Fourth Affliated Hospital of China
Medical University
6665.57
Shenjing Affiated Hospital of China
Medical University
7971.93
Shenyang No. Fouth People’s Hospital
9779.58
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HECS’s model is recognized and duplicated in
China.
City hospitals
Cataract &RE Centers
Eye Care System in Rural Area
Regional Eye
Hospitals
Traiing,Referal,
Tele-medicine
Traiing,Referal,
Tele-medicine
Eye Care System in Urban Area
COE
County hospitals
Tele-ophthalmic Clinics
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Solution 2: Cooperate with county level hospitals
1. Telemedicine:
44 in Liaoning, 70% of
the eye care market
Benefits from:
 Share patients in cooperated hospitals, increase HEH
revenue;
 Reduce the time and cost of transforing patients and
seeing a doctor, satisfy the patients ;
 Refer the patients to He Eye Hospitals, increase HEH
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revenue.
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2. Training grassroots
doctors ----instead of
outreach teams from
HECS
Benefits from:
• shorten the time and reduce medical cost of out
reach activities by He eye hospital;
• Increased the volume of referred patients to He Eye
Hospital;
• 30,000 grass-roots doctors in Liaoning, 30,000
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cataract surgery /year.
• The HECS model solve eye problems in China and
makes eye care affordable to all. HECS will not only
gain economy benefits, but win a good reputation
with enthusiastic at public welfare as well.
– MOH set up the first National Training Base for the
Prevention and Treatment of Blindness in China in June
2012.
– The HECS model is duplicating in Taizhou City, Jiangsu
Province.
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He’s University
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He’s University
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In 2012, Prof. Wei He reported to the State President, HU Jintao
on He Eye Care System model
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Vice President, Jinping XI met Prof. Wei He
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Thank You
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