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EVENT PLANNING
RESEARCH
By
Rowland Ajaluwa
• Event Planning is a process of planning a
party, ceremony, convention, religious
gathering or launching of a school gym or
church organ fund. It takes various ways
to plan an event of this nature.
• What comes to mind in planning any event
is money. To this end, budgeting is
essential in planning an event.
• Besides budgeting, dates and alternate
dates, site of the event, permits for
alcohols, insurance licenses, parking and
transportations are all required for an
event to succeed.
Steps to Planning an Event:
• In planning an event, the event planner needs to
get details about the event.
• If it is a wedding anniversary or a wedding
ceremony, a launching or a re-launching event, a
graduation or an inauguration ceremony.
• The planner plans the event, with known date
and site; starts preparation with staff and
volunteers, set entertainment, and maintains
contacts with stakeholders.
Event Greening
• Event greening also known as sustainable event
management, is a process used to produce an
event with particular concern for the
environment, economy and social issues.
• It incorporates social and environmental
responsible decisions in the planning,
organization and implementation of an event.
• It should involve all stakeholders
Duties of an Event Planner
• Event planners coordinate all aspects of
professional meetings and events. They choose
meeting locations, arrange transportation, and
coordinate other details.
• Event planners spend most of their time in
offices. During meetings and events, they work
on-site at hotels or convention centers, and they
often travel to attend events and visit meeting
sites.
Job Outlook
• According to the Bureau of Labor Statistics,
employment of event planners is expected to
grow 44 percent from 2010 to 2020.
• As globalization increases and businesses
continue to value professionally planned
meetings, the need for meetings and events is
expected to grow. This means good business
for the event planner.
Pay
• 2010 Median Pay
$45,260 per year
• $21.76 per hour
• Entry-Level Education Bachelor’s degree
• Work Experience in a Related Occupation
Less than 1 year
• Number of Jobs, 2010
71,600
• Job Outlook, 2010-20
44% (Much faster than average)
• Employment Change, 2010-20
31,300
Advancement
• The Bureau recomends that event planners
should volunteer to take more responsibility and
find better ways of doing their jobs because the
most important factors in advancement are
demonstrated skills, determination, and respect
from peers.
• Formal education is also important, but those
with limited experience may enhance their status
by enrolling in event planning courses offered
here in Takoda Higher Institute, universities, and
other professional associations.
Certification
• The Convention Industry Council offers
Certified Meeting Professional (CMP) credential,
a voluntary certification for meeting and
convention planners.
• The Society of Government Meeting
Professionals (SGMP) offers the Certified
Government Meeting Professional (CGMP)
credential for meeting planners who work for, or
contract with, federal, state, or local government.
Conclusion
• Event planning is a rising profession and
since Americans are getting more
organized in what we do, we need event
planners to help us get organized and
coordinated in all occasions like weddings,
meetings, conferences, spring and winter
games, and all other professional and
personal events.
Sources
• www.bls.gov
• www.conventionindustry.org,website for
certification
• www.sgmp.org, website for certification
• Allen, Judy; 2009, Event Planning, The
Ultimate Guide To Successful Meetings
etc, 2nd ed