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IDEAL Industries, Inc
IDEAL Industries
Test and Measurement Introduction
© 2007 Ideal Industries
www.idealindustries.com
Basics of the IDEAL Tracers
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Introduction
• In 1916, J. Walter Becker started the Ideal
Commutator Dresser Company of Chicago
from his mother's kitchen. He
manufactured commutator dresser stones
with the belief that every product should
be worth more than the price paid for it.
• Service, he said, was part of the product
© 2007 Ideal Industries
www.idealindustries.com
Basics of the IDEAL Tracers
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Introduction
• Because of technical changes in the
electrical market IDEAL recognized that it
needed to expand is product offerings
beyond just simple electrical testers.
• The objective of IDEAL’s Test and
Measurement Group is to be one of the
major leaders in the markets that they
serve.
– Residential, Commercial, Industrial, Utilities.
© 2007 Ideal Industries
www.idealindustries.com
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Electrical Tester Product
IDEAL
• 61-040 Test Glo Circuit
Tester
• 61-051or 61-501 EZ
Check GFI Circuit Tester
• 61-035 or 61-500
Receptacle Tester
• 61-025 or 61-063 Volt
Sensor NCV Tester
© 2007 Ideal Industries
www.idealindustries.com
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Electrical Testers
IDEAL
• 61-532 or 61-543 Automatic
Circuit Identifier
• 61-085 or 61-086 Vol-Con
XL
• 61-090 or 61-092 Vol-Con
Elite “NEW”
• 61-096 Split Jaw Electrical
Tester
© 2007 Ideal Industries
www.idealindustries.com
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Circuit Breaker Finders
Benefits
Features
• For quick & easy breaker
identification
• For use on 220V circuits
• Independently tested to the
– (534 model only)
highest safety levels
• UL Listed to Cat III-300V
• Automatically finds the
right breaker
• High voltage transmitter
532 model has an Analog Receiver
534 has Digital Receiver w/ NCV, High voltage
transmitter with GFCI
© 2007 Ideal Industries
www.idealindustries.com
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Meters
IDEAL
• 61-310 Series Low cost
Meters
– Residential Markets
• 61-350Series Test-Pro
Multimeters
– Commercial Markets
• 61-730 Series Clamp
Meter “NEW”
© 2007 Ideal Industries
www.idealindustries.com
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310 Series DMM’s
Residential Customer
• Features
• Benefits
– Manual orAutoranging models
– Fast Speed
– Compact Size
– UL Listed to
– Cat II-600V
• Cat II-1000V
Very competitive priced for the low
end market.
© 2007 Ideal Industries
www.idealindustries.com
– Extreme ease-ofuse…just turn dial to
function and measure
– Stable reading in less than
2s
– Easier to carry and store
– Design to be a low cost
meter for the Residential
market
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350 Series DMM’s
Commercial Customer
• Features
–
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Auto-ranging
Fast Speed
Compact Size
UL Listed to
Cat III-600V
• Cat II-1000V
© 2007 Ideal Industries
www.idealindustries.com
• Benefits
– Extreme ease-ofuse…just turn dial to
function and measure
– Stable reading in less than
2s
– Easier to carry and store
– Independently tested to
the highest safety levels
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320 Series DMM’s
Commercial Customer
• Benefits
• Features
–
–
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Auto-ranging
Fast Speed
Compact Size
UL Listed to Cat IV600V / Cat III-1000V
Best meter series in the
market for speed,
feature-set, safety, price
© 2007 Ideal Industries
www.idealindustries.com
– Extreme ease-ofuse…just turn dial to
function and measure
– Stable reading in less
than 2s
– Easier to carry and
store
– Independently tested
to the highest safety
levels
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300 Series DMM’s
•
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•
How To Sell the Customer
Ask if he/she:
Measures voltage and resistance routinely.
Concerned about safety in their test tools.
• Category Rating on the meter
• Needs a fast-responding meter.
• Works harmonic environments. (Needs True
RMS)
© 2007 Ideal Industries
www.idealindustries.com
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IEC Category Ratings
• IEC 61010 defines as
four Categories:
– CAT IV “Origin of
installation”,
– CAT III Distribution
Level,
– CAT II Local level,
– CAT I Signal Level,
•If a lighting strike was to hit your electrical service a certain amount of energy or
impulse would travel and be dissipated by the electrical service.
The closer to the source of the impulse the Higher available fault current.
© 2007 Ideal Industries
www.idealindustries.com
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Average vs. True RMS
• True RMS responding
– The Meter calculates
the true effective
(heating) value of the
waveform.
– Average sensing
meters will not
correctly display the
effective (heating)
value on a “nonsinusoidal waveform.
© 2007 Ideal Industries
www.idealindustries.com
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Branch Circuit and Analyzers Testers
IDEAL
• SureTest Circuit Analyzer Family
• 61-058 GFCI/AFCI Circuit Tester
– New 61-059 Launch Winter 2007
• 61-164 SureTest Circuit Analyzer
• 61-165 SureTest Analyzer with AFCI
© 2007 Ideal Industries
www.idealindustries.com
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SureTest Arc Tester
Benefits
Features
•
•
•
•
•
Compact Size
Fast AFCI testing
Super-bright LED’s
Isolated Neutral test
UL Listed
© 2007 Ideal Industries
www.idealindustries.com
• Only AFCI tester that fits
conveniently in hand or pocket
• Advanced circuitry allows cooler
testing for repeat testing
• Indicates wiring status from any
angle
• Verifies safety of ground circuit
• Verifies AFCI will not trip with
normal loads
• Independently tested to UL 943,
1436 standards.
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Does this test the AFCI
component of an AFCI Breaker
• ETCON AF120 ARC-FAULT
TRIPPER AND RECEPTACLE
TESTER
• Performs two tests with one installation!
• Tests conventional or AFCI protected
120 VAC outlets for correct wiring.
• Tests AFCI protected outlets to insure
against trip at 30 mA.
–
(This is the GFI part of an AFCI
breaker, It is not testing the AFCI
circuitry of the AFIC breaker.)
© 2007 Ideal Industries
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SureTest Arc Tester
How To Sell the Customer
• Ask if he/she installs/inspects AFCI branch circuits.
• True simulation of an Arc Fault
– Other Testers may only be testing the 30mA GFI portion of the
breaker, not the AFCI.
• Shows wire map like Reverse Polarity
• Test GFCI function per UL specifications.
• The Neutral Test places a small load between High and Neutral to
test for Shared or improper neutral wiring on the AFCI Breaker..
• Optional and convenient carrying case (C-50).
• Optional alligator clip adapter (61-184) to test lighting circuits.
© 2007 Ideal Industries
www.idealindustries.com
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SureTest 160 Series
Features
Benefits
• Super-bright OLED
display
• High Accuracies
• Checks for both
electrical fire hazards
• Isolated Neutral Test
• UL Listed to Cat III300V
• For easy viewing in dark or bright
locations
• Most reliable method for branch
inspection
• Verifies protection from high
Voltage Drop & Arc Faults
• Verifies that AFCI’s will not trip
under normal loads
• Independently tested to the UL
standards 61010, 943, 1436
© 2007 Ideal Industries
www.idealindustries.com
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SureTest 160 Series
How To Sell the Customer
• Ask if he/she installs/inspects branch circuits for fire safety and
performance.
• Unit measures RMS Voltage, Neutral to Ground voltage, Peak
and Frequency,
• Show % Voltage Drop at 12, 15, and 20 amps.
• Measures impedance of the circuit as will as for High, Neutral
and Ground conductors.
• GFCI test with both 7 mA and 30 mA for equipment GFIs
• AFCI Test. Per UL specification
• IDEAL is a leader in branch circuit testing and this is the only
tool to confidently verify the performance and safety of a
branch circuit.
© 2007 Ideal Industries
www.idealindustries.com
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Industrial Clamp Meters w/ TightSight
Display
Benefits
Features
• TightSight Bottom
Display w/Backlight
• Tapered jaws w/ Hook
tip in 600A/1000A sizes
• Dangerous voltage
indicator on all functions
• UL Listed to Cat IV600V / Cat III-1000V
© 2007 Ideal Industries
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tm
• For easier & safer viewing in
dark, bright, or tight locations
• For quicker clamping around
conductors in panels and
separating wires from a bundle
• Indicates the presence of voltage
even when the dial is set on wrong
function
• Independently tested to the
highest safety levels
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Industrial Clamp Meters w/ TightSight
Display
tm
How To Sell the Customer
• Ask if he/she has ever had difficulty clamping onto a single
conductor in a congested panel.
• Ask if he/she has also had difficulty reading the display after
being clamped onto a wire.
• The Bottom Display was developed for the end use that finds
himself in “tight” places where a standard display is hard to see.
• Emphasize the inability in certain application where you can’t see
the display.
• This is not just a clamp, but a full functional Multimeter
– Full ranging of Voltage Resistance and in some models Frequency
and Capacitance.
© 2007 Ideal Industries
www.idealindustries.com
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Strategies for Success
• Promotions
• Image Advertising
– Enhances IDEAL
brand of test
instruments
• Product Ads
– Calls out unique
features of product
– Copy has a call to
action
© 2007 Ideal Industries
www.idealindustries.com
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Distributor Training
• Distributor Training
Program
– Video, Pocket Guide,
PowerPoint
Presentation
• Basic Electricity
• Digital Multimeter
Basics
• Clamp Meter Basics
• Specialty Meters
– Hands-on Applications
• Branch training kit
with a hands on
approach
© 2007 Ideal Industries
www.idealindustries.com
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Commitment To Growth
IDEAL Commitment to your
• Commitment to growth
(In 4 years we have grown to #2 in the Electrical
Channel as one of the leading T&M Supplier)
Broad Product offering,



Testers, Meter, Camps, Analyzers, Specialty tools, etc.
• Create End User Awareness and Demand
– Adverting, Merchandizing
• Become source of info
– Provide training for partners IAEI, NJATC and End users
© 2007 Ideal Industries
www.idealindustries.com
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Unsurpassed Service
Powerful Website
Tester Toll-Free Hotline (877-201-9005)
© 2007 Ideal Industries
www.idealindustries.com
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Why Choose IDEAL T&M
IDEAL will help you sell more product and make
more money by creating a demand for IDEAL T&M.
Merchandising
Innovative
Products
Branding
Training
Field Sales
Engineers
Website
Promotions
Trade Shows
Advertising
NJATC
© 2007 Ideal Industries
www.idealindustries.com
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