Indian Tourism in Perspective

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Transcript Indian Tourism in Perspective

Travel and Tourism (T&T)
- the world’s largest industry
Share of world:
GDP
% of Total
(2000)
11.0
Employment
8.0
Exports
7.9
Capital Investment
9.4
A powerful engine for generating jobs and wealth
International Tourist Arrivals 2000
403.3
Millions
129.0
111.9
27.6
Africa
20.6
Americas
EAP
Europe
Middle
East
6.4
South Asia
Share of World Total International Tourist
Arrivals 2000
South Asia
1%
Africa
4%
M iddle East
3%
Slice 7
0%
Americas
18%
Europe
58%
EAP
16%
Source: World Tourism Organization (WTO)
Share of World Total International Tourist
Receipts 2000
South Asia
1%
M iddle East
2%
Slice 7
0%
Africa
2%
Europe
49%
Americas
29%
EAP
17%
Source: World Tourism Organization (WTO)
Average Receipts Per Arrival 2000
1200
1000
US $
800
600
400
200
0
World
Africa
Americas
EAP
Europe
Middle East South Asia
Source: World Tourism Organization (WTO)
International Tourist Arrivals
Year
New
Zealand
Growth
Rate
India
Growth
Rate
1999
1607
8.2%
2482
5.2%
2000
1787
11.2%
2641
6.4%
International Tourist Receipts
US$ MLN
Year
New
Zealand
Growth
Rate
India
Growth
Rate
1999
2083
20.7%
3009
2.1%
2000
2068
-0.7%
3296
9.6%
In East Asia & Pacific - New
Zealand has 1.6% of the
Tourist Arrivals Market Share
In South Asia India - has
41.2% of the Arrival Market
Share
In East Asia-New Zealand has
2.8% of the Regional Tourist
Receipts
In South Asia -India has 65.8%
of
the
Regional
Tourism
Receipts
Phenomenal Explosion of Domestic Tourism
Year
Domestic
1990
63,817,285
1998
168,196,000
1999
176,082,442
2000
210,082,442
Average Length of Stay in the Country
Country
Days
India
Canada
Brazil
France
Hong Kong/China
Japan
Malaysia
Singapore(1997)
Spain
Thailand
31.2
5.22
13.00
7.31
3.38
8.80
5.50
2.60
12.9
8.4
India - “ A Civilization Alive”
Heritage Site
Cultural Attractions
Beaches / Benchmarks
Health And Wellness - Yoga & Ayurveda
Shopping
Indian Cuisine
New Experience - Meditation, Naturopathy
The Indian Tourism Product
What’s New ?
Infrastructure
Air Links
Airports
Fast Trains
Roads And Highways
Hotels And Resorts
Recreation Facilities e.g. Golf
India - Business Opportunity
5th largest Economy (PPP) High Growth - 250 Middle
Class
Huge Outbound Market - Growth
Huge Infrastructure Investment Opportunities
100% FDI Permitted
Tax Incentives Available
Investment Facilitation System
Union Government
State Government
Single Window System
India A Safe And Secure Destination - I
0.5 Million tourist arrivals September -
November 2001
Down turn after 11th September Disaster
India Condemns Terrorism
No incidents…
“ Now we know why terrorism has hit tourism the most. Tourism is a
foe of terrorism. Whereas terrorism feeds on intolerance and
arrogance, tourism breed tolerance and empathy. Terrorism seeks to
erect walls of hatred between faiths and communities. Tourism
breaks such barriers. Terrorism detests pluralism, whereas tourism
celebrates it. Terrorism has no respect for human life. Tourism pays
a tribute to all that is beautiful in nature and human life. Terrorism
may have temporarily hit tourism in this metaphorical battle
between the two. But tourism will make a major contribution to the
eventual defeat of terrorism and all other manifestations of
fanaticism”.
Shri Atal Bihari Vajpayee
Prime Minister of India
India A Safe And Secure Destination - II
Constantly Monitoring Tourist Experiences
gearing up tourist grievances redressal
Tightening airport security
Additional; Precautions for Tourist Security
Tourist Police
Tourist Act
Many Thousand Miles / Flying Hours from Afghanistan
Friendly, English, Speaking Country
Union Government
State Government
Steps Taken to Accelerate Tourism
Growth - I
Reduction in Entry Fee and Passenger Tax for
Monuments
Over 17,000 additional international air seat
capacity
Maximizing use of Information Technology For
Promotion
Touch Screen Information Kiosks
Steps Taken to Accelerate Tourism
Growth - II
WTO ‘Visit South Asia year 2003’
Up-gradation of Domestic Airlines, better services and
increased frequency
Communication revolution
Increase Hotel Rooms to 1,25,000 by 2002
More Budget for Overseas Marketing Being Restored
More Efficient Immigration
Faster Processing of Visa By indian
Missions
Visa On Arrival
Response Present International Security
Scenario
Restoring Confidence
Rejuvenating Marketing Efforts
Re-focus on Potential Market Segments
Support to Tourism Industry
Gearing up of Security
Setting of Special Task Force for Crisis
Management
Monitoring of Visitor Experience
T&T has become
a strategic priority
for India and New Zealand
economic growth
A fundamentally new and aggressive
approach to tourism development has
been adopted
World Travel & Tourism
- The Future
East Asia Pacific