GDPR Presentation

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Transcript GDPR Presentation

816-286-4114|[email protected]| www.globalb2bcontacts.com
There is a great confusion in the business owner’s and
marketer’s mind for GDPR being a boon or a bane to the
commercial email marketing technique. Well, are you one
among them looking forward to understand the term General
Data Protection Regulation? We got you covered!
Well, we have all been using the regulations in one or the
other way before but just that it has now been amended for
better consumer protection. Let's get started to know more
about it.
The term GDPR was brought into the European Parliament in
the Early 2016’s with an aim to provide the best security and
business practices for the data protection of European
citizens.
According to the rule, it is very necessary to comply with the
latest GDPR either be a personal, private, professional or
public data of the EU citizens. However, such a rule is not
applicable to the national law securities or the law
enforcement agencies of the European Nation.
Basic Information – It greatly compliance with the information being
stored such as the Name, Address, Phone Number, Email Address, Credit
Card Details etc. It is necessary that such websites, agencies, portals have
an Opt-In permission before the information can be stored.
Website Data – Few websites have the usage of Cookies, ID Address and
location storage policies. By which, the user’s behaviour can be easily
monitored by those cookies. GDPR plays a vital role in limiting the
information being collected on the website.
Health and Biometric Data – With the overgrowing online verification of
personal information. There is a large demand of automating physical
verification of the customer through the use of RFID tags, biometric
devices etc. Such information should be used only for a specific demand
and should not be saved without the proper consent of the owner.
In fact, the businesses operating legitimately need not worry about new
regulations. Due to the strict rules and regulations related to B2B data,
there is high tendency to reduce the data errors and eliminates the
outdated data. Your marketing techniques turn out to be more authentic
and genuine in approach. As a result, the GDPR improves the quality of
the marketing by filtering out the data which are not opted-in.
After the implementation of GDPR on May 2018, the cost of the topquality databases will go high! It is good if you make a purchase now
itself that comprises of dually opt-in contact information.
It is clear that, you can use only the opt-in data after
May 2018 failing which, you are liable to the risk of €
20 million or 4% of the company’s global annual
turnover as a fine amount. You must be very clear about
the company from which a B2B database is purchased to
avoid the penalty. At Global B2B Contacts, we make
sure that the target audience have opted in to your future
communications. Building the new client base can never
be risky with our opt-in email list.
• GDPR is applicable only to personal email data and not to generic email
addresses such as [email protected]. However, if small businesses use such generic
emails as their main mode of communication, then GDPR is applicable.
• Irrespective of your business location, if your email is targeting any Europe
citizen then you are liable to GDPR compliance.
• You cannot target the prospects from the business cards received during any
event! It has to be opted in specifically by them and provide his/her consent to
receive your marketing messages.
• To perform cold emailing, you must reach out to the trusted and verified
database providers for purchasing business email list.
• Global B2B Contacts possess the provable record of contacts who have given
permission to be saved in our system.
• Your current customers must also double opt-in to prove their consent to all your
future marketing messages. On the other hand, you can still send the emails
corresponding to services, maintenance, and transactional purpose.
• Global B2B Contacts being an internationally recognized database
marketing company, we have been successful in implementing the
following.
• We have a transparent business model that is true and legitimate.
• Regularly update the contact lists as per the changing scenarios and
industry standards.
• Upgrade security measures in terms of Data Loss, Data Breach, Damage
and illegal usage.
• Categorize the data into different sub levels, thus the purpose of usage is
clearly defined.
• Accurate and Reliable Contact Fields which makes it more target
oriented.
• Highest level of preference for Data Cleanliness and Opt-In.
These large databases have led to a greater risk and concern for the
individual’s privacy and security. By having GDPR into the act, it’s
a win – win scenario for businesses and buyers. At Global B2B
Contacts, we never compensate upon quality to provide the best
complied mailing list to our clients.
You can reach our data experts and upgrade your data to be GDPR
compliable. As a result, you will be able to filter only the
permission based data. We will help you solve all the new
regulations through systematic data processing stages. We have
already started to provide special focus to GDPR and help you
attain business objectives easily.
Global B2B Contacts LLC
www.globalb2bcontacts.com
9030 Charlotte Street
Kansas City
Missouri ,USA
[email protected]
Contact Number: +1-816-4286-4114
816-286-4114|[email protected]| www.globalb2bcontacts.com
Global B2B Contacts LLC