IP Centrex – State of Deployments
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Transcript IP Centrex – State of Deployments
IP Centrex – State of
Deployments
Dieter Rencken
Senior Product Manager
2004 : Is it the Year of IP
Centrex?
“The time is right for IP Centrex”
- NetworkWorldFusion 1/26/04
“SBC to Offer Nationwide Hosted VoIP”
- XChange 11/20/03
“Aussie ILEC Telstra Says G'day to IP Centrex”
- IP Voice’s New Telephony 1/22/04
“Recent announcements by Traditional Carriers
show they are serious about convergence”
- Frost & Sullivan 01/04
2004 – Is it the Year of IP
Centrex?
• Service Providers intend to deliver services across
the globe
– North America:
• SBC, ATT, MCI, Bell South, Verizon, Bell Canada, Telus,
QWEST, Sprint, ICG, Go Beam, Level 3, countless
regional SPs
– Central, South America:
• Telefonica
– Europe:
• BT, Telia, France Telecom, regional SPs
– Asia Pacific:
• NTT, Fusion, Singtel, Telstra, Telstra Clear, BTN Access
(PCCW), Telecom New Zealand,
• Deployments reported in small & large Enterprises
• Momentum increasing in Sales of IAD/Session
Border Controllers and IP phones
Target Customers
• Small/Medium Enterprises
– 20 to 200 Users
– Centrex/Key System Alternative
• Large Enterprises
– > 500 Users
– PBX Alternative
– Branch Offices
• Multiple Location Enterprises
– HQ, Satellite Offices, and Remote Users
– Private Dialing and Routing
– Integration of heterogeneous networks and equipment
Early Adopters : Examples
• Banks, Financial Services
– Distributed Locations who need unified
telephone services and converged
applications.
– Want private dialing, seamless call
support across locations, remote loan
agents
– Westpac Bank (AU) : 30,000 seats
• Government
– Ashland, Oregon
• Small/Medium Enterprise
– Anthony Vineyards
• Large Enterprise
– Tokyo Gas (Japan) : all SIP deployment 12000 seats
Key Learnings from
Deployments
• Planning is Key :
– Managed Network + SLA
– QoS, VLAN segmentation
– Endpoint provisioning
• VoIP endpoints have to be plug and play
– Remote maintenance
• Open Standards
– Maximizes Interoperability
• Both for provisioning & media/signaling
– Gives customer’s choice
IP Phone Trends –
Functionality
•
Expanding Product Families from
manufacturers offer choices for
usage models
Moderate
Communicator
Basic
Communicator
Occasional
User
• 1 Line
• Make/Receive Calls
• Transfer
• Redial
• Hold
• 3 lines, 2 calls/line
• Graphics Display
+ 4 Softkeys
• Graphics Apps
• Full Duplex
Speakerphone
Heavy
Communicator
• 6 + lines, 2 calls/line
• HI Res Graphics Apps.
• Desktop Video in the
future
• Graphics Display
+ 4 Softkeys
• Graphics Apps
• Full Duplex
Speakerphone
Enterprise
Mobile User
• Wifi enabled
• QoS, Security
• Small Graphics Display
+ 3-4 Softkeys
• 1- 2 lines
• Display + 3-4 Softkeys
• 3+ way conference
• Basic speedial
• Park, Pickup
• Local, Corp Directory
•Text/Data Apps
• 3+ way conference
• Basic speedial
• Park, Pickup
• Local, Corp Directory
•Text/Data Apps
• 3+ way conference
• Basic speedial
• Park, Pickup
• Local, Corp Directory
•Text/Data Apps
• 1- 2 lines
• Display + 3-4 Softkeys
• 3+ way conference
• Basic speedial
• Park, Pickup
• Local, Corp Directory
•Text/Data Apps
• Make/Receive Calls
• Transfer
• Redial
• Hold
• Make/Receive Calls
• Transfer
• Redial
• Hold
• Make/Receive Calls
• Transfer
• Redial
• Hold
• Make/Receive Calls
• Transfer
• Redial
• Hold
IP Phone Trends – Pricing
Market Adoption is the
primary driver
$400
$300
Heavy Communicator
$200
Moderate Communicator
$100
Basic Communicator
Occasional Use
Today
Next Year?
2 Years?
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Hosted Network Vision Today
Gateway
Media
Bridges
Call Server –
Hosted Telephony
Gateway
Managed IP Network
IP Phones
IP Phones
IP Phones
LAN
LAN
Analog
Phones
Analog
IP Phones
Enterprise
Phones
IP Phones
Enterprise
Hosted Network Vision –
Tomorrow
Gateway
Multi-media
Bridges
Web/Data
Call Server – Collaboration,
Hosted Telephony Presence, IM
Gateway
Managed IP Network
Personal
Video
Analog
Phones
Personal
Video
LAN
LAN
IP Phones
Group
Video
Enterprise
IP Phones
Group
Video
Enterprise
Key Thoughts
• IP Centrex/Hosted IP Telephony is available today.
• Deployments range from small to large enterprises
…early traction in distributed enterprises.
• Range of IP phone models deliver choice of
functionality and price points.
• IP Centrex/Hosted IP Telephony services will
evolve to be a full range of Unified Collaborative
Communication
services.
Polycom delivers…
For More Information:
www.polycom.com
www.frost.com
Thank You!