Transcript PIPme - swda.net

Confidential Presentation
by 1stWorks Corp.
Location-Based Social
Networking & Marketing
Services
9 April 2016
Confidential & Copyright by
1stWorks Corp.
1
The Missing Link in Social Networking –
Location-Based Connectivity & Marketing
Services
• Imagine running an Application called PIPme on your
iPhone, or other SmartPhone. Walk into a Mall and within
100ms, automatically establish or join an Ad-Hoc network,
displaying all other clients and servers running a compliant
Applications on that local Wi-Fi network.
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See if your friends are there – even chat with them
Exchange files, audio, video, share information
Make new friends with those accepting inbound chats
View the Mall directory and search for any store sales
View restaurant menus, reserve instantly, even order your drinks to
be ready at your table
– Participate or watch the local consciousness chat. Someone
announcing a sale item. Bob is looking to buy tennis shoes.
9 April 2016
Confidential & Copyright by
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2
The Missing Link in Corporate Wi-Fi
Networking – Local Connections
• In a Corporation, see all currently active users in your local
Corporate Wi-Fi Cloud
– Distribute data, transfer files, audio or video, between individual
users or to or from the corporate servers.
– Unicast Stockholder meetings, Sales, HR & Training Sessions
– Security Personnel can view individual cam on a separate channel
directly to their iPhone or PDA.
– In this age of instantaneous mobile communication, people are
“programmed” to turn to their Social Networks for assistance.
• Informational Social Networking that is fast, “SECURE”
(requires WEP login to Router), Convenient and LOCAL
9 April 2016
Confidential & Copyright by
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3
PIP – the “No Network” network
• PIP (Peer Interchange Protocol) is a self-maintaining Ad-Hoc network
protocol with no management overhead, automatically recognizing PIP
users and applications as they join and leave each Hot Spot. Secure Hot
Spots similarly require a Wi-Fi Password and then you are Ready-to-Go.
• PIP uses User Datagram Protocol (UDP) Transport Layer, the lowest
overhead member of the Transport Layer in the Internet Protocol Suite.
• PIP transparently scales to match local network capacity. UDP
broadcast of Video & Separate Audio Channels for Language etc.
• PIP supports Private & Secure Channels, with HIPAA level encryption if
required, to allow separate & simultaneous operation on the same Wi-Fi
network!
9 April 2016
Confidential & Copyright by
1stWorks Corp.
4
PIPme, a PIP Compliant
Application
• The entry-level PIPme is a FREE chat client from 1stWorks delivering
real-time local communication within any Wi-Fi network. It lacks the
ability to send Private Messages & Pictures -enticing people to spend
$1.99 to add this premium feature. Advertising of premium features and
purchased Ad space is included.
• When the PIPme application senses a Wi-Fi Hot-Spot, it automatically
broadcasts a UDP packet announcing its presence and potential
participation in that Hot Spot to all active PIP compliant users.
– The simplicity of PIP is that any 2 or more PIP compliant
Clients connected to any Wireless Access Point create their
own Ad-Hoc Network without a Server or Internet
Connectivity for direct Peer-to-Peer communications.
9 April 2016
Confidential & Copyright by
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5
PIPme is Not just a Chat Client,
but a WiFi Subnet GATEWAY to Location Based
Revenue through Proximity Marketing
• Periodic Bargains or Discounts can easily be injected by the
Kiosk or Store Servers into the “Consciousness” Chatter.
• Because there is no need for Internet connectivity to form an
Ad-Hoc Network, imagine a $200 Wi-Fi Netbook computer
configured as an access point and our Web Server software
sitting under the couch of homes listed for sale. Use PIPme
to connect, take a virtual tour, see the house specs and all
the Realtor info with an Email Me for more info button. Take
this solution to many other Vertical Markets.
9 April 2016
Confidential & Copyright by
1stWorks Corp.
6
Initial Scalability & Fault Tolerance
with Native SmartPhone Clients
• Unlimited Simultaneous Operating PIPme Clients from DAY 1
• Unlimited PIPme Wi-Fi Hotspots w/o modification from Day 1
• 32 Million Servers of all types combined e.g. Web, Video,
Audio, JavaScript, FileStores, AD Servers from DAY 1
• Fault Tolerance is limited to the Access Points & Clients
with ZERO dependence on the VNS (Virtual Network
Server) or Internet once Servers are logged which means
No Chance of System-Wide Outages.
9 April 2016
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1stWorks Corp.
7
PIP – the “No Network” network
PIPme+JServer
Internet
Other Native PIPme
Clients –Android,
Palm, Win-Mobile etc.
iPad Native PIPme
Any JavaScript Browser
Ipod Touch Native PIPme
iPhone Native PIPme
Any JavaScript Browser
Native Windows App
9 April 2016
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8
PIPme Native Device Platform
Availability vs. Market Share
• Windows 6.5 App in 2-3 Weeks
• Windows Laptop / NetBook 30 days
(also covers the iMac Windows VM’s)
• iOS (Apple iDevice) App 30-45 days
• Android App 60-75 days
• Blackberry (RIM) Widget TBD
• Symbian (Nokia) C++ TBD
• Native Mac notebooks TBD
9 April 2016
Confidential & Copyright by
1stWorks Corp.
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The Free iPhone Client -1
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The Free iPhone Client -2
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The Free iPhone Client -3
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The Free iPhone Client -4
9 April 2016
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1stWorks Corp.
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Dream with Me….
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•
•
You are at an NCAA Final Four playoff game. You turn on your iPhone or any
PDA and see 814 other PIPme Clients and 8 PIPme Servers on-line. Let’s
see… 3 of the Servers are Video Feeds from midcourt and the 2 key holes. 1
has Game & Player stats up to the second. 1 allows you to order a beer, hotdog
and sweatshirts. Another is selling tickets to more of the games. Another
Unicasts the Play-by-Play in 7 languages. The last is a SuperSeller licensed by
the Stadium advertising their goods at discount.
You slide to the “PIP Chatter” Pane and you are now watching a stream of text
messages by other ticketholders, coaches, press, etc. Text in “Can’t believe he
missed that! You see your friend Mark412R in the list and send him a Private
Message to meet you for drinks at the club after the game. He’s coming!
Darn, I didn’t even know he had seats.
And ALL of this data has stayed within the Wireless Hotspot.
9 April 2016
Confidential & Copyright by
1stWorks Corp.
14
Talking Points
• As Twitter is the Stream of Social Consciousness of the
Web broken down by subject, etc., PIP Chatter is the
Stream of Consciousness for a LOCATION, connecting any
local community of users who are joined to individual
Wireless Hot Spots of the Web or even non-Cloud Wireless
Access Points. GPS’s in phone could activate personal
billboards or indicate location within the venue to 3 feet.
• To return to the Mall example, communication is a two way
street. Beyond individual users, stores with the PIPme
Message Manager server side application can broadcast
promotional messages, offer specials, etc. to any user
entering their network range and all any user needs to
receive that information is a PIPme enabled device.
9 April 2016
Confidential & Copyright by
1stWorks Corp.
15
Benefits of PIP
• No Internet Traffic Burden or performance degradation
• Blazing speed & capacity limited only by the Wi-Fi backbone
• Ad-Hoc Network – on demand with no requirement for
Servers and no network management overhead !
• Secure within each individual Wi-Fi or Corporate Firewall.
• Servers can enrich the Environment and Experience to add
scale and content but are not at all necessary.
• Automatically scales to network size A, B or C 2 - 64,000 !
9 April 2016
Confidential & Copyright by
1stWorks Corp.
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Wi-Fi & Wired Environments
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College & Corporate Campuses
Conference & Convention Centers
Hotels, Bars, Coffee Houses, Grocery Stores, Malls etc.
Airports, Airplanes, Airline Clubs, Trains, etc.
Wi-Fi Neighborhoods, Cities, Town Squares
Sports & Entertainment Venue Centers
Hospitals with separate Patient & Provider Wi-Fi’s
Law Offices & Corporations for live-file transfer and
multicast distribution plus access to server-based archives
• Non-Internet WAP-only (non-Internet) group chat
applications.
9 April 2016
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1stWorks Corp.
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PIP Applications
• PIPme, a free SOCIAL text chat client ala Twitter for
LOCAL communications within any Wi-Fi Hot Spot
• PIPme + xxx for media rich enhancements
– VOIP and Video Chat among friends and colleagues
– Drop Files from User to User or Server / User or vice versa
– Multicast files to more than one user simultaneously
• PIPme + Server for server driven Unicasting & web pages.
• PIPme + JServer as above but supports non-native PDA’s
and Cell Phones that support basic browser JavaScript
• Fast, simple, network connections without management
overhead, just being there gets you connected.
9 April 2016
Confidential & Copyright by
1stWorks Corp.
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PIP Server Applications
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Home Computer File-stores incl. F2P–Files2Pad server
Mall Store Advertising Kiosks, Servers & Directories
Venue or Conference Center Video & Audio Live Feed
Small Business broadcast of individual Security Cams
Airport Flight Information Display Systems
Live feeds of Security or Event cameras
Restaurant Menus and/or Server Ordering POS Gateway
Video & Audio Channels are UDP UNICAST to conserve
bandwidth within the subnet
• Movie Theaters can Unicast audio for the hearing impaired
9 April 2016
Confidential & Copyright by
1stWorks Corp.
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PIPme Message Manager for
Proximity Marketing
• A simple and flexible method to create and deliver PIPme
marketing messages to visitors entering your local WiFi
broadcast network
• Chose the message type, text, image or link
• Choose the message delivery frequency
– when they first enter your WiFi network
– recurring each selected time frame
– any combination of fixed and variable frequency
• Create the message and make it Active
• Capture activity and response
9 April 2016
Confidential & Copyright by
1stWorks Corp.
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PIPme Message Manager for
Proximity Marketing
• Insert screenshot of partially filled Message Manager
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1stWorks Corp.
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Potential for “Misapplications”
• GOOD- Don’t have a hot-spot at the local Classic Car
Drive-In??... Not a problem. Grab any Wi-Fi Access Point,
plug it in to the car’s cigar lighter and YOU are the network,
Internet not required !
• BAD- Because, like Twitter, these Ad-Hoc networks are
not moderated… Abuses like Selling Drugs, Prostitution,
and posting hateful messages or obscene pictures are all
possible. We will stress user moderation where any user
that deems a post to be inappropriate can swipe it and
delete the post on ALL connected users’ screens.
9 April 2016
Confidential & Copyright by
1stWorks Corp.
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Brands, Signatures & Sites
PIPme.net
PIP.co
PIPme.co
9 April 2016
Confidential & Copyright by
1stWorks Corp.
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OEM Opportunities for Local
Social Networking with PIP
• Social Networking Licensee’s like Facebook & Skype likely
providing Live Chat and local VOIP / Video Chat
• Mobile Computing OEM’s like Apple, Microsoft, Google, etc.
that would integrate PIP in the kernel or background.
• Vertical Markets i.e. Real Estate w/o Internet for sales and
virtual tours using Netbooks or Router with a thumb drive.
• Game Developers for multi-user games (PIP is more than
10 X faster & wider than Bluetooth with much lower latency)
• Wi-Fi Router Manufacturers w/ attached storage simply add
updated firmware with PIP protocol to make it accessible as
Server Storage to the Native PIPme Clients.
9 April 2016
Confidential & Copyright by
1stWorks Corp.
24
Business Model and Revenue
• As an established online communications software
company, 1stWorks already has the core team and
functional capabilities in place to deliver PIPme.
• The model and revenue projections which follow are
necessarily conservative however, PIPme is a platform
which can scale virally in the user community, like Twitter,
while also generating revenue from Corporations on the
server side and in OEM markets.
• Twitter claims it is the evolution of mobile messaging, not
replacing SMS, IM, or email but introducing a new public
dimension. PIPme is the local networking complement.
• The potential volume could be comparable or greater than
Twitter, recently estimated at around 15 million users.
9 April 2016
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1stWorks Corp.
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Business Model
• Ramp the functionality and price point in tandem, i.e.
1. PIPme, a simple text chat client, is free to drive adoption
2. PIPme+Private for Private Messaging & Images at $1.99
3. PIPme+Files for bidirectional File Transfer at $2.99
4. PIPme+VOIP at $3.99
5. PIPme+Video at $4.99
• On the server side, base yearly fees to serve content
1. PIPme+Server at $99/year (up to 256 users)
2. PIPme+Jserver at $399/year + Any JavaScript phones
• Licensing PIP (Peer Interchange Protocol) to major OEMs,
gaming or Cell Phone Manufacturer adoption $0.10 / phone
9 April 2016
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1stWorks Corp.
26
Revenue Model – Year 1
• Adoption ramp of free chat client to create base and buzz
• Viral Adoption of 50,000+ first month, 1,000,000+ first year
• Conversions to paid User subscriptions for feature upgrades
at $3 average net, more features to come in year 1
• 20% conversions = $600,000, 50% = $1,500,000
• Server side Licenses to Stores, Malls, Corporations,
Restaurants and Convention Centers
• Paid Server Side Conversions at $199/year/net average
First month, 10, first year 30,000 Total $6,000,000
• Combined, year 1 revenue,$7,500,000 excluding any
License deals
9 April 2016
Confidential & Copyright by
1stWorks Corp.
27
How do we get there??
Investment
• The Current 1stWorks (Subchapter-S) valuation since 2006 is ~ $13M or
$10/share with the last >$500K invested at that valuation.
1. Not being greedy… We are soliciting $1M at that valuation which
amounts to about ~8.5% of the company in order to bring the core
products to a deliverable state. With this investment, we will include a
10% payback on Net PIPme product sales for the full $1M at which point
you still own the stock at zero cost basis. This investment also gives you
1 seat on the Board of Directors (currently 2).
2. Additionally, we will offer the existing shareholders the ability to sell a
percentage of their shares to you at $10/share amounting to 130,000
shares for an additional $1.3M or 10% of the company as this is a nondiluting stock transaction.
3. If you take options 1 & 2 above, we will give you a 9 month option to
purchase an additional 260,000 treasury shares at $20 / Share.
9 April 2016
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1stWorks Corp.
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How do we get there??
Use of Funds (6 Mos. expenditures)
•
$1,000,000 new cash from stock sale. Initial Allocations as follows:
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$
$
$
$
$
$
$
$
150,000
125,000
175,000
100,000
100,000
150,000
100,000
100,000
9 April 2016
Contract developers for iOs, Symbian, Blackberry, & Android
Web Developer, Avatars, Art and Message Board
1st Class PR Agency (5 Mos. @ $35K)
R&D Infrastructure
Top Notch Product Manager with industry connections.
Sales Infrastructure & Travel
Provisional Patent filing & Financing Fee’s
Contingency
Confidential & Copyright by
1stWorks Corp.
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Hurdles & Rewards
• Product Strategy and Funding to Rollout PIP beyond PIPme
• Maintaining control of the PIP Protocol !!!
NOTE -PIPme has Patent Pending status from
a Provisional Filing dated 10/13/10
• Rewards !
1. Millions of eMail address to farm
2. Free Client advertising revenue
3. New Product Sales Channel
4. License opportunities
5. Direct Revenues
9 April 2016
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1stWorks Corp.
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Management
• Experienced management team, working together in earlier successful
startups
Alloy Computer Products - successful IPO, 1986
Microsystems Software – sold to Learning Company, 1998
Fast Engines – sold to Adero, 2000
• Richard A. Gorgens, Co-Founder, Chairman and CTO
• Nigel R. Spicer, Co-Founder and CEO
• Ratko V. Tomic, Co-Founder -now contracted Technical Consultant
9 April 2016
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A few Recent Related Press Releases
• Starbucks' latest blend: Social-digital network Coffee
giant, now with free Wi-Fi, launching in-store portal at
http://www.msnbc.msn.com/id/38695157/from/toolbar
• This season, the New Meadowlands Stadium will offer fans
free smart-phone applications that they can glance at to see
video replays, updated statistics and live video from other
games — and that will work only inside a stadium at
•
http://www.nytimes.com/2010/07/29/sports/football/29stadium.html?_r=4&hp
May 13, 2010 Apple Reveals a Powerful Location-Based Service for the
iPhone at http://www.patentlyapple.com/patently-apple/2010/05/applereveals-a-powerful-location-based-service-for-the-iphone.html This patent
aims at a large Internet based Server-Centric implementation much like
Bonjour to list subscribed websites within a geographic distance from the
GPS coordinates related by the phone. No chatting is supported.
9 April 2016
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1stWorks Corp.
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Provisional Patent Claims related to the content
of this PPT as background & illustration #1
I.
Independent (IND) – A Wi-Fi hotspot-centric UDP Ad-Hoc network formed by Users
running an application on their wireless device.
1. Dependent (DEP) – A self-sustaining network.
1. Not requiring internet connectivity to operate.
2. Not requiring a Server to operate
3. One that includes a Chat Client allowing users to post questions a content
relevant to Social Consciousness of the Location.
2. DEP - Addition of a Server into this enhances the user experience.
3. DEP - Addition of a program on this server can inject sales & marketing messages
at random or pre-defined intervals.
4. Addition of a Website on this server can provide Kiosk information, search of Store
specials or inventory, Provide directions based on GPS coordinates on how to find
the item or store, provide a bulletin-board for user sales items, food menus with
optional ordering, etc. and not necessarily all these features combined.
5. Optionally providing private inter-user chat, user-to-user video and other MMS etc.
6. Servers my provide Channel-specific Separate Audio Programs and Video either via
UDP Unicast or TCP Multicast.
9 April 2016
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Provisional Patent Claims related to the content
of this PPT as background & illustration #2
•
IND Basis I. Continued – A Wi-Fi hotspot-centric UDP Ad-Hoc network formed by Users
running an application on their wireless device.
7. DEP – Multiple channels where some may be Private and/or Secure and require
additional login credentials.
8. DEP – A advanced Router with archive storage (thumb drive or hard disk etc.) could
offer a stand-alone marketing & Sales solution for Real Estate Virtual tours as you
drive by a house for which you would like information. This solution may or may not
have internet connectivity.
9. DEP – GPS coordinates or each user my be included in the messaging to allow
pinpoint target marketing via billboards etc.
10. DEP - Copyright of the messaging structure headers and ports and underlying
transport layer are Copyright 1stWorks Corp. as they evolve.
9 April 2016
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1stWorks Corp.
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Provisional Patent Claims related to the content
of this PPT as background & illustration #3
II.
Independent (IND) – A Specialized DNS server called a Virtual Network Server (VNS) that
connects to Hotspots with Internet connectivity providing that following functions. By
example we illustrate it’s operation as the Primary Name Server for the PIP.CO domain.
1. DEP – Provides licensing information database as to features enabled on the Server
2. DEP – Additionally the External IP and PORT of the Server and the Internal SubNet
IP of the
3. DEP – Provides re-direction of http://WWW.PIP.CO and http://PIP.CO to their
actual servers.
4. DEP – Provides MX record support to the PIP.CO mail server.
5. DEP – Each of the millions of Web Servers are have a unique Domain Name Prefix
e.g. http://macys1026.pip.co Any user or link from any site to the macys1026 prefix
will be directed to the External IP and Port of that Server that is accepting http://
requests.
6. DEP - If a device connected to a particular Hotspot makes a request to a reserved
Domain Name Prefix e.g. http://oc.pip.co, it is immediately re-directed to the
INTERNAL subnet address:port e.g. 192.168.1.10:80 bringing you right to the local
Store server and not the Master Website.
9 April 2016
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Provisional Patent Claims related to the content
of this PPT as background & illustration #4
II.
IND Basis I. Continued – A Specialized DNS server called a Virtual Network Server (VNS)
that connects to Hotspots with Internet connectivity providing that following functions. By
example we illustrate it’s operation as the Primary Name Server for the PIP.CO domain.
7. DEP – Likewise as in 6., if a device connected to a particular Hotspot makes a
request to a reserved Domain Name Prefix e.g. http://js.pip.co, it is immediately redirected to the INTERNAL subnet address:port e.g. 192.168.1.11:80 bring you right
to the local Subnet server providing a gateway in JavaScript under the browers to
the lower-level UDP transport as this protocol is not available in JavaScript. This
allows and JavaScript compatible mobile device to simulate PIPme operation.
9 April 2016
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1stWorks Corp.
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