Transcript Portfolio/Program Name Here 36/42pt with 12pt After

How "Presence" can contribute to
carbon foot print reduction
Philip Carden
Vice President, Strategy and Innovation
Europe, Africa, Asia
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What do we mean by “Presence”
Virtual Presence (a user perspective)
A sense of social richness, feeling derived from social interaction
A sense of realism, or a sense of transportation (being there)
A common example are the state-changing buddy-lists of instant messaging services
Physical Presence = location or relative location (in a room, in a house)
There are many sources of location . . . GPS, RFID tags, WiFi tags, Cell ID etc
Telecommunications Enabler
A “Presence Server” publishes and subscribes to state information updates about users
or devices, using standards such as SIMPLE and XMPP.
Both virtual and physical presence can have a material impact on carbon footprint.
2 | October 2007
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Telecommunications Services, especially TV & PC are wasteful.
WiFi
Ethernet
Set-top box, TV, PC, picture frames etc
DSL &
FTTH
Deep
Fiber
BUT people leave on the STB due to PVR
functionality. So, combine network PVR
with network-based power control.
Next step is link to physical presence.
3 | October 2007
IP
Network
SOA
Content
Distribution and
Protection
Devices that consumer power and could
easily be network controlled.
Internet
& Other
Networks
Internet
Services
Enterprise
Mobiltiy
Home
Gateway
Service
Enablers
2G, 3G, 4G
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Service
Operations
Enterprise
Data Center
Databases
Mail
Enterprise
Directory
IT Presence
But Telecommunications is only a small part of the problem. . .
Our biggest impact is probably not in transport, but in buildings
Video conferencing can help reduce
travel. But some travel is good.
E.g. commuting to the office is
sometimes better than staying at home
if it avoids heat/air-con.
2005: Greenhouse Gas Emissions
(46,000 Million Tons CO2 Equivalents)
•Other*
•20%
•ICT•Entertainment & Media
•1% •2%
•Travel
•12%
Raw materials (4%)
Forestry (3%)
Fuel production (2%)
Miscellaneous (11%)
(Especially if it’s on an electric train powered by hydro
or nuclear power stations… but even in a big, ugly SUV).
•Transports
•6%
•Residential
•17%
•Food
•26%
•Common
8%
•Commercial
•8%
But heating, air-con and hot
water are much bigger users.
Buildings
4 | October 2007
Power consumption of
residential telecommunications
services fits here (not in ICT)
Many enterprises are already
focused on this, but it is much
more difficult for consumers.
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In-home sensor/control networks important for two big global issues – aging
population and carbon footprint.
Aging population
Self
Measurement
Door Sensor
Web-Cam
Current
Sensor
Carbon footprint
Phone
Heater
control
Bed Sensor
Web-Cams
IPTV
Set-top Box
Toy/Robot
Current
Sensors
Homecare (as per previous slide)
5 | October 2007
Smart
Meter
Smart-metering and smart-home
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Several telecommunications technologies can impact the carbon footprint of businesses.
Video conferencing
Enterprise Mobility
Multimedia Conferencing
Laptop Security
Contact Centre
Enterprise
Mobility
All the above can contribute to
increased flexibility in travel, and
therefore reduce carbon footprint
if used intelligently.
Power over
Ethernet for
IP Phones
Ethernet
Infrastructure
WiFi Access
Points
Consistent rich functionality
across PC, Desk-phone and mobile
regardless of location
Home Office, Hotel, On-the-move
6 | October 2007
3G, 4G for
wireless data
and laptop security
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Eco-Sustainability – Global Perspective
Opportunity and Significance
ICT Carbon Footprint (GtCO2e)
ICT CURRENTLY ACCOUNTS FOR 2% OF GLOBAL FOOTPRINT
BUT WILL INCREASE TO 3% UNDER “BUSINESS AS USUAL”
1.7
Potential direct
telecom equipment
energy savings by 2020
0.8
0.5
2002
0.5
2007
“Eco-innovation” of telecom
technologies enable significant
benefits for society
Zero Growth Line
2020
Examples:
Virtual Healthcare
Potential indirect
energy savings by
2020 from:
• Industry
• Buildings
• Power
• Transport
By enabling emissions reduction
in other industry sectors, ICT can
have a beneficial impact several
times its footprint
De-materialization
Energy Management
Smart Logistics / Transport
Enhanced Entertainment
Virtual Education
Source: McKinsey analysis 2008
7 | October 2007
-6.4
B2B / B2C Commerce
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Some concrete examples of potential presence-based applications
Home power management
Simple on/off “home/not home” power management.
Use actual location + artificial intelligence, to determine optimal heating/airconditioning. E.g. “First family member is expected home in 30 minutes, so start
heating these parts of the house”.
At-work power management
Commercial buildings have a much higher percentage of power use from lighting.
Presence is only one way of addressing this (e.g. movement detection is an alternative).
But it may be a very straightforward way, especially if used for other things like . . .
Enhanced conferencing
Making remote participation in a meeting “as good as being there” is much more than
expensive custom-built video conferencing facilities. It’s also about making it feasible
to meaningfully participate from where you happen to be.
If the conferencing application simply knew who was “present” in the main meeting
room(s) then it is straightforward to recognise voice signatures in order to provide
meaningful context information to remote participants (e.g. who is speaking).
8 | October 2007
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