Culture in Intercultural Communication
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Transcript Culture in Intercultural Communication
Culture in Intercultural
Communication -II
CONTEXTS OF INTERCULTURAL COMMUNICATION:
CASE STUDY OF RUSSIAN-WESTERN INTERACTION
Mira B. Bergelson
Helsinki, January 31, 2006
Russian cultural values
Russian Cultural Values Basic world attitudes
Collectivism
Emotional
Not-having-control
Irrational
Judgemental
Compare Russian Cultural
Models to Utilitarian Discourse
What is “Good’
What is Progress
Individual is the basis of society
Humans are rational
Technology is the source of wealth
What individuals are most valuable
Quantitative objective approaches
Communication Style
Communication style not targeted at
reaching consensus
Addressee’s responsibility for
information receiving
Potential mistrust of ‘objective truths’
Wrong or no answers to your questions
Lack of negative politeness
Parallel processing of information
Russian VS American Politeness
Strategies
Rs value positive politeness more than
negative;
As pay more attention to negative
politeness;
Rs express more emotive data than As
As are more conventionally indirect in
requests than Rs
Rs invest more effort into supporting
their requests by justifications than As;
As preface corrections with positive
remarks more than Rs;
for Rs directness with familiars is
associated with sincerity;
for As directness with familiars is
associated with imposition on their
freedom;
there is a huge amount of linguistic
means in Russian, specifically used to
show warmth and inoffensive
closeness with familiars and intimates,
thus amplifying positive politeness;
being translated into English, they will render
into expressing patronizing attitude, thus
becoming extremely offensive to the negative
face;
friends normally are considered ‘intimates’ to
Rs, but ‘familiars’ to As;
As express more politeness to ‘strangers’ than
Rs do;
for As apologizing means taking responsibility
for the offence;
for Rs apologizing is more of expressing
compassion.
Is ‘National Character’ out of
Context?
Accompanying characteristics of Russian
culture
– receptive, not aggressive, or donor-like culture
– inconsistency of seemingly contradictory patterns;
– unevenness of socially determined distribution of
cultural values;
– giant, unevenly populated, multiethnic and
multiconfessional country.
Two most ‘uncontextualized’ contexts:
– Interpersonal and social communication