Transcript Day 2 - GEOCITIES.ws

Helping, not tricking
• Persuasive communication has
something in common with teaching
• Teaching (or training) is to help people
to learn
• Similarly communication is helping
people to understand, and persuasive
communication is helping people to
understand and agree
The Advantage of Persuasion
• Business
• negotiation, presentation
• Career
• manage teamwork
• Social
• get along with others
• Family
• child nurturing
• Relationship
• build and maintain
THE BASIC OBJECTIVES OF
PERSUASIVE COMMUNICATION #4
Question :
Think the first word or phrase which
come into your mind when you hear the
phrase “Surabaya in the morning”.
To get your audience to TAKE ACTION
which accords exactly with your overall
objective, and which they find acceptable
The importance of feedback
• Whether they heard correctly what you have said
• How much of it they have understood or
misunderstood
• To what extent they agree or disagree with you
• Whether they intend to take the required action,
take some other action or do nothing.
Discussion
How to make people :
1.
2.
3.
4.
Listen & See
Understand
Agree
Take action