Transcript Slide 1 - Cambridge Community Television

Vida Latina is a variety show in Spanish that
celebrates the Latino community in Cambridge
and beyond. The show is cablecast live every
second Monday of the month on Cambridge
Community Television's Channel 9.
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Co-producers: Karin Koch and Irene Bosch
Our aim is to provide an accessible platform
for presenting topics of interest to the local
Hispanic community
First show was cable cast on 05/08/2008
First guest: Cambridge based Latin musical
group Sol y Canto
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Music
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Venezuelan Pianist Leo
Blanco
Columbian Composer
and Band Leader
Gregorio Uribe
Venezuelan Classical
Guitarist Hermann
Hudde
Puerto Rican Duo Las
Aboricuás
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Literature
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Elkin Echeverri from
Colombia
Emma Romeu from
Cuba
Mario Barros from Cuba
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Media
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Mexican journalist
Marcela García from EL
Planeta
Ecuadorian-born
journalist Jerry Villacrés
Dominican radio host
Victor Tejeda
Salvadoran radio host
Roxana Sibrián
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Health and Education
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Círculo de Cuidado
Cambridge Community
Learning Center
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Art and Science
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The Honduran inventor
José Gómez-Márquez
from MIT’s D-Lab Health
The Columbian ex-Bull
Fighter and “Suit of
Lights”designer Miguel
Angel Méndez
The Puerto Rican
architect Carlos Ferré
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The Main Platform is the Show
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Digital Distribution is used to Reach a Wider Audience
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Blip.tv
archive.org
The Blog on CCTV’s Web Site is used
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Monthly Live Cablecast is seen only in Cambridge
Live Web Stream
To post past episodes
To post additional information about the show and its guests
To post local events that are of interest for the group
To interact with other CCTV members
Other Social Networks are used to Promote the Show and Build a wider
Online Community
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Twitter
Facebook
Ning
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Building an Online Community
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To engage people with VL
To network
To keep in touch with guests of the show
To share media with a broader audience
To link to content of interest
It’s not easy
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People use different networks
Not all online members are active
It’s time consuming
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A successful Twitter
Connection
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NeighborMedia
correspondent Karen
Klinger wrote a story
Las Aboricuás sent a
Tweet and became
followers of VL
Las Aboricuás were
invited to Vida Latina
Neighbormedia
correspondent Karin
Koch covered Ginger
Ibex Live @ The Lily Pad
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The Cuban Humorist of
Boston
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Mario Barros appeared as a
guest on a VL show
NM correspondent Karin
Koch recorded his book
presentation at Schoenhof's
Foreign Language Books in
Harvard Square
Mario posted the video on
his web page
www.lenguaviva.org
Mario Barros and VL
became friends on FB and
followers on Twitter
VL is on Schoenhof’s
mailing list