Innovation Against Time
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Transcript Innovation Against Time
Outline of project
Your tasks
Questions
Consent Forms
Dr. Stephen Zaccaro (Co-PI)
Tiffani Chen
Tracy McCausland
Samantha Holland
Dr. Leslie DeChurch (PI)
Raquel Ascencio
Peter Seely
Amy Wax
Dorothy Carter
Dr. Vincent Mangematin
Dr. Barthelemy Chollet
Dr. Stephen Fiore (Co-PI)
Today’s business world is
COMPLEX
Multidiscipline
teams
GLOBAL
Because of the requirements of today’s
business world…
YOU will likely be a part of a team that must
work closely with other teams!
It is helpful to gain experience in this vital skill
EARLY in your career
Designed to give you experience working in the
types of organizational structures and develop skills
that are common in today’s global economy:
International/ Multi-disciplinary collaboration
Virtual communication
Real-world problem solving
Competition against deadlines and industry standards
Atlantic Ocean Fish Stocks are expected to
collapse by the year 2050
Based on a four-year study of 7,800 marine
species worldwide
Findings showed that by 2048, catches of
currently fished seafood will have declined by
more than 90% since 1950
Approximately 1 billion people rely on fish as
primary source of protein
Fish account for 1/5 of protein in human diet
Increased demand = unemployment for small scale
fishermen (around 10 million worldwide)
Over-fishing sabotages the stability of marine
environments, reduces ocean's ability to:
Produce seafood
Resist diseases
Filter pollutants
Rebound from stresses such as climate change
Source: telegraph.co.uk; wri.org
The current complex problem demands an
international task force of teams!
Environmental
Scientists
at GMU
investigating the
air and water
ecology of the
Atlantic Ocean
Social Scientists
at GMU
investigating
attitude and
behavior change
International
Strategic
Management Team
In France (GEM)
transforming
science into viable
solutions
The Problem:
Depletion of
Atlantic Ocean Fish
Stocks
Uncover the key environmental factors and fishing practices
that are causing the Atlantic Fishery problem
Ecosystem Basics
▪ What are the necessary components to a balanced ocean ecosystem?
▪ Predator/prey relationships, food sources, life cycles
Climate Change/ Marine Pollution
▪ What are the impactful trends in ocean temperature and cleanliness?
▪ What are the biggest contributors to these changes?
Fishery Activity
▪ How have fishing practices changed over time to threaten the stability
of the fish population?
▪ What sort of regulations are in the fishing industry?
Identify attitudes toward a specific behavior that need
to be changed and strategies to change them
Which attitudes are most relevant?
▪ Which common attitudes toward environmental issues are most
important to understand in the Atlantic Ocean fisheries problem? Hint:
You may need to talk to the Environmental Science students to identify
the attitude(s)!
Determine the best approach to enact attitude change
▪ Have similar attitudes been changed in the past? If so, how?
Identify subjective norms (perceived social pressure) to
engage or not engage in a behavior and strategies to
change them.
How do the French/Americans view the Atlantic Ocean fishery
problem? Do they even know there is a problem?
Identify perceived behavioral control and strategies to
increase control beliefs
Which behaviors are most relevant ?
▪ Which human behaviors are most important to understand in the
Atlantic Ocean fishery problem? Do individuals believe that they have
control over these behaviors? Hint: You may need to talk to the
Environmental Science students to identify relevant behavior(s)!
Determine the best approach to increase control beliefs
▪ How have perceptions of behavioral control been changed in the past?
▪ What are the best strategies to enact change?
Identify behavioral intentions, and generate strategies
to influence these.
Intentions are likely to influence actual behavior
▪ Which intentions will result in desired behaviors that will benefit the
Atlantic Ocean fisheries?
What business practices need to be
changed in order to save currently fished
species of the Atlantic Ocean?
What business practices can realistically
be changed?
What corporate/consumer incentives
related to the environment are
effective/efficient business practices?
Project will require coordination across individuals and
teams in various geographic locations
Collaboration on group documents/presentations
Real time meetings to brainstorm/provide feedback
Email chains within individual teams; across all teams
You will be using WebEx, an interactive video
conferencing and collaboration tool
Videoconferencing capabilities (like Skype)
Shared documents/annotation abilities
Shared desktops– every sees the same computer screen
Researchers will contact you to coordinate
contact info sharing with your team
Each team must agree on a time for the first
meeting next week (10/3-10-9)
Due to time zone difference, schedule between 7-
9am
All team members must be present!
Meetings will be on WebEx
Researcher will go over basics of technology and
team/project details at this time
The Winning Plan will be:
Useful
In improving Atlantic Ocean fisheries
Short-term and long-term
Novel
Provides a new and unique perspective on improving
fisheries
Effective & Comprehensive
Details the specific consumer and corporate behaviors that
are necessary to change
Details how to change these behaviors
Predicts the difficulty involved in changing behaviors
Forecasts impact of changing these behaviors
Our research team is interesting in learning how global
task force teams communicate and work with each
other
Part of the project will involve you filling out online
survey measures using two different websites
C-IKNOW
Qualtrics
Link sent out each Monday to complete
You can choose to provide a picture that to the research
team.
Pictures valuable for social network analysis
Social network analysis – the study of the complex
relations between members of social systems; involves
mapping social relations.
Nodes (also called actors) – represent people,
organizations, concepts, etc.
Ties (also called edges) – represent relations between
nodes
If you choose not to consent to have your data used,
your picture will also not be used.
Researchers will be able in infer many
different types of relationships based on the
various ties measured in the survey
Sociograms can be constructed to represent
the social network
Presentation of these data on team processes near
end of term
Needed for your final papers
You may opt out of having your data used for our
research but you will have to complete all the
surveys for the group project
Your instructor will not know if you have given
permission to use your data
My contact info:
Sam Holland, [email protected]
Office Hours: Thursday 10:30-11:30am,
Robinson B 215E