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Providing a national careers
advice via email service
Lucy Madahar
Graduate Prospects
Overview
Graduate Questiontime
Aims & rationale
Staffing
Technical design
Marketing the service
Types of careers queries
Key results
Issues for graduates
Graduate Questiontime
Free careers advice via email/internet service for graduates
available on prospects.ac.uk
Services for Graduates project (CSU/AGCAS)
Harris review
24/7 access to careers support
Decline of the formal Mutual Aid system
Web-based database with integrated monitoring, admin and
client feedback systems
Meet Guidance Council quality standards/Matrix
“Highly commended” national career award from ICG
Choosing a model
Counselling
Coaching
Medical
Adviser is in control of progress
Open-ended & process oriented
Focus on what is wrong: defining
the problem and fixing what’s
broken
One-on-one in-person
interactions: the 50-minute hour
Good model for psychological
issues and crisis situations
Proactive
Client is in control of progress
Goal-setting focus
Outcome-oriented
Structured
Assignments
Shorter interactions
Phone, e-mail interactions OK
Role of the careers advice provider
Traditional role
Pragmatic role
CAS’s seen as a rescue
operation
Graduates are the passive
recipients of therapeutic advice
and a “job”
CAS’s seen as a vehicle for career
self-management
Graduates can actively learn to
build on the strengths of their
education and experience, and
use their inner capacities for
creating their own futures
CAS’s seen as the bridge
between where graduates are
and where they want to be
Target audience
Available to EEA graduates (including HND
Diplomates and new 2 year degree graduates)
Graduated from university within the last 5
years
Seeking work and/or study within the UK
Questions in English language
Referrals given to non-eligible users
Staffing
Who
is the E-Guidance team?
Working
Team
hours & remote working
communication
Professional
Information
development & support
resources
Technical issues
Relationship
with system not with adviser
Machine capability of clients
IT capability of clients and advisers
Not just an email system
Integrated monitoring and client
feedback routines
Client and adviser security
Secure web-enabled database
Graduate Questiontime system
Registration required
One query, one answer is normal
10% submit more than 1 query
One enquirer, interchangeable advisers
Anonymous advisers
No specialisation : generic advisers
Advisers also deal with first level enquiries
All can see each others’ responses
Quick response times
Marketing issues
Dealing with a transient
population
Manipulating demand
Marketing activities
Results of Marketing
Prospects.ac.uk home page
My Prospects email
messages
E-Prospects
Graduate Prospects
publications
HE Careers Services
Posters
Graduate Fairs
Key results
Number
of users/queries
Peak times
Types of queries
Subject of queries
Time management
Matrix quality standards
Issues for graduates
Accessing
careers advice at a time/place
to suit them
Keep it simple
Qualified careers advisers
Confidentiality
Response times
Contacting the same adviser
What have I learnt
IAG at a distance: quantity & quality
Managing a remote team
Predicting demand & promoting the services
Email/Internet as one of several guidance mediums
is here to stay
Successfully provided quality IAG available 24 hours
per day, 7 days per week via the Internet from
anywhere