Transcript `Paper Efficiency in Packaging`

shrinkpaper.org
Shrink: Paper Efficiency
Project
PEP Talk
Packaging
Mandy Haggith - [email protected]
Jane Skelton - [email protected]
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European Environmental Paper Network
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Common Vision
The Environmental Paper Networks in Europe
and North America (> 100 NGOs) have a
shared Vision for Transforming the Pulp
and Paper Industry
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Reduce
Reduce
Ensure
Source
Ensure
consumption
reliance on virgin forest fibre
social responsibility
fibre responsibly
clean production
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We want to protect this…
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from becoming this…
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…and minimise this.
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Main impacts of paper-making
Climate Change
Forest Destruction
Energy Use
Waste
Water Use
Pollution
Plantations
Illegal Logging
Human Rights Abuses
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The shrink project (2012-13)
60 UK organisations being assessed and urged to take
action on paper efficiency, 10 each of
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Supermarkets
Catalogue retailers
Financial firms
Utilities (gas, phone etc)
Governmental bodies
Universities
The scorecard will be published in July 2013
New website, more paper saving case studies
Motivational seminars and PEP talks:
• Paper Utility, Paper vs Digital and Packaging
• Paper Vapour (paper and climate change), 9 July, London
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Packaging – some starting points
Let’s make one thing clear from the start – the
Shrink project is not advocating that companies
should shift from paper to plastics or other
materials, unless by doing so they can prove
they have reduced their ecological footprint.
Packaging has many functions:
• it keeps good safe from breakages and
contamination,
• it enables them to be more easily transported,
• it attracts customers to them
• it conveys information.
Smart design maintains these functions while
maximising efficiency.
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Packaging – a big opportunity for paper
efficiency
Almost half of Europe’s
paper consumption is
packaging.
Global annual sector
CO2e emissions from
paper are 2500
MTonnes - 8% of
global emissions
(from Climate for
Ideas).
Reducing packaging
could produce really
substantial carbon
emission reductions,
helping to deliver
the UK target of cuts
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of 34% by 2020.
Case study 1: Patagonia
Used to pack their thermal baselayers
(long johns and vests) in cellophane and
paper packets.
They shifted to ‘sushi rolls’ with just a
cardboard sash. They saved tonnes of waste
and sales rocketed because customers could
feel what they were buying.
The original packaging was getting between
the customer and the product.
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Case study 2: Hewlett Packard
They redesigned printer transportation
packaging, replacing cardboard boxes with
heavy internal buffering by re-usable
shelving units wrapped in thin see-through
plastic.
Packaging volume was reduced by > 90%.
Breakages in transit reduced by 5%,
because people handling them could see
that what is inside is fragile.
By taking away the package, you can reduce
damage to the contents.
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Case study 3: Duchy Originals
They redesigned their
chocolate boxes, to
reduce the weight of
the packaging by 48%.
This efficiency
produced a sleeker,
higher quality
appearance product.
They saved 8.9 tonnes of
packaging, saving 231
trees, 890,000 litres of
water, 58 tonnes of
carbon emissions and
10.7 tonnes of other
air, water and solid
pollution.
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Thanks for listening and for caring about your impact on
the environment!
More information on packaging here:
http://shrinkpaper.org/packaging/
The environmental paper calculator is here:
http://c.environmentalpaper.org/home
We’re happy to answer any questions you may have.
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