Transcript File - Ben`s Media Work

TASK 1
Music video
pp
EXTENSION OF OUTLETS
 A music video or song video is a short film containing both a
song and imagery, produced for promotional or artistic
purposes'
 Music videos really became popular in the in 1980s on an
American T V channel called MT V. Television is the main way
you can view you viewed videos.
 YouTube is now the best fastest and easiest way to see a
music video it is a huge website that has been running since
2005. At the moment the most viewed music video on
YouTube is Gangnam style by Psy with over 1 billion views.
THE DIRECTOR
 They direct the action for the video. He is in total control
outside administration things like paychecks. He tells the
actors what to do, ensures the sets are right, establishes the
camera angles, controls the lighting and has a say in the
editing.
 Some famous video directors like chris cunningham Mark
romanik are used over and over again by the artists because
they feel the director represents their style.
LINKS TO FILMS AND TV PROGRAMS
 Will smith is quite famous for doing this as sometimes when
he he is cast in in a film or tv show he revises a song –just
like the fresh prince of bel air and the men in black
 Linkin park are big transformers fans so they agreed to make
song for all the movies, in the music videos most of the clips
are from the films.
PRODUCERS STRATEGIES
 the producer would collaborate closely with the artist or band
in the video, helping them get what they want. The band or
singer may even act as a producer in their own right to ensure
this happens.
 If a producer does a good job then the band \ artist will hire
them again.
PUBLICIT Y TECHNIQUES (PROMOTIANAL)
 A star could use a music to mold their image – for example
the way lady gaga always were very strange clothes and
Rihanna would always show a lot of her body.
 A music video could also be used to advertise the artists
products eg. Lady gaga new headphones were used as props
in a video.