Transcript Continuity—delivering value in 2011

IEEE Member and
Geographic Activities
for 2011
Howard E. Michel
IEEE VP-MGA
Region 9 Meeting
Salvador, Brazil
7 April 2011
Cecelia Jankowski
Managing Director, MGA
MGA Mission & Vision
Vision: Ensure Quality Member Opportunities Through Continuous Engagement
Mission: Inspire, Enable, Empower and Engage Members of IEEE
For the purpose of…
- Fulfilling the mission of IEEE
- Enhancing the member’s growth and development through their life cycle
- Providing a professional home
Principles
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The member is IEEE and IEEE is the member.
Members shape IEEE's future.
Members collaborate to create IEEE's future.
IEEE enhances members' future.
Goals
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Increase member engagement.
Improve relationships with and between members.
Increase operational efficiency and effectiveness.
Enhance collaboration with other business units.
Increase membership.
9-Apr-16
The Landscape
Tactical
– Continuity—delivering value in 2011
In between
– Conferences
Strategic
– Re-invigorate and re-invent geo units
 Define in 2011
 Bring together in 2012
 Implement in 2013
Continuity—delivering value in
2011
Solidify the Membership Message
Membership growth—400K+
Center for Leadership Excellence
vTools
SC11
The Member Message
Focus on the Member, the Result will be Membership Growth
5
Increased Focus on Geographic
Unit Conferences
MGA ad hoc committee formed to look at
overall geounit conference operations and
business strategy
Number of geounit-sponsored and
cosponsored conferences has increased
Approval to technically cosponsor a conference
includes the responsibility for ensuring the
quality of the technical papers
Level of geounit cosponsorship approval
required to be decided in May; either Section
or Regions
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Strategic
Member is important, and now…
Re-Invigorate
and Re-Invent Geo Units
Agree on a set of functions
and processes, & empower
geo units to achieve them
Central Thought
Define Success
Reward Good Behavior
Empower Innovation
Define Success – 2011
Develop a comprehensive set of
Region and Section functions –
that support the new paradigm
Establish a baseline at the Region
level
VC Geographic Units Operational
Support Committee to take the
lead
Reward Good Behavior – 2011
Look at all the money coming into
MGA, what type of activities
generate income, and where it
goes
Region Finance ad hoc committee to
take the lead
Empower Innovation – 2011
Operationalize Regional Geographic
Strategy that empowers innovation
and collaboration – that supports
the new paradigm
VC Strategic Development and
Environmental Assessment
Committee to take the lead
If we are successful, we will
have…
Delivered member products and value!
SC11
Developed Regional Geo Strategies
Delivered on Region 1 – 6 Strategy
Membership growth—400K+
Laid the foundation so that in 2012 the
IEEE Member Message will resonate
with all Geo units
MGA Department
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MGA Projects
Sections Congress 2011
Developing regional geographic
strategies
Tactical market development plan for
key priority membership markets
Geounit conference business strategy
myIEEE Volunteer Desktop
Dynamic life cycle web navigation of
member benefits
vTools enhancements and applications
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4/9/2016
MGA Projects
Automation
– Senior Member Application
– Financial reporting
Redesign of web presence
– Students, first-year experience
– Member Operations, to include online chat
Updated reference materials for unit
Treasurers
Legal status effort
Region 1-6 membership revitalization
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4/9/2016
Questions?
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4/9/2016