Transcript February 4, 2016-Main

MUG
Marketing User Group
2.4.2016
Agenda
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New Global Marketing Design implementation to websites
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Communications between you as client and SAM throughout a project from
request to final product.
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Email Marketing & List Servs
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Facebook Ads & Social Media
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Cascade- Creating & Editing Tables
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Mach Forms update
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Google Analytics Updates-December & January stats
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Video Showcase-recent cool video work we have done
Global Marketing Web Design Updates
• New fonts & colors
• Updated logos
• Formatting of Carousels, Quick Links & Navbar Headings
Global Marketing Web Design Updates
• Check your sites and look for copy that go to 2 lines-see if we can
edit to make it fit in one line if possible.
Working with SAM
Communication Process
Email Marketing
& ListServs
Social Media
& Facebook Ads
Cascade:
Creating and Editing Tables
Cascade:
Creating and Editing Tables
Things to Remember:
• First column and First Row MUST be headers
• Keep in mind responsive design-keep columns to a minimum/important
information in first few columns
• Lots of information/Huge Table?-Break it up
MachForms:
Updates
Need Access to Machforms?
sait/requests/machform-permissions-request/index.html
Need Training?
[email protected]
Trouble Logging in?
Now use Northwestern NetId Login
Google Analytics:
Updates
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What do you want to see on these reports? Last year? Last month?
Lynda.com Training: www.northwestern.edu/lynda
Want access to your Dept Google Analytics? [email protected]
In page analytics-Google Chrome