Transcript Creating a Web Site

Creating a Web Site
What is a web site?
A web site is any collection of one or
more web pages—single files that
can be displayed on the World Wide
Web
Why create a web site?
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Holds lots of information
Info quickly available 24/7
Establishes image & credibility
Reaches people you might not otherwise
reach
• Revisions immediately available
• Can spur people on to action
• Can help people contact you
When is a good time to create a web
site?
• Any time!
• Early on, it can help establish your public
image and some level of credibility with the
public.
• Adding a web site at any point can do --or at
least enhance-- these things as well .
How do you create and use a web
site?
1.
Decide who will create the site.
– Must know HTML
– Must keep site up-to-date
2. Make a rough budget.
– Commercial web hosting can cost $15-$100/month
– Often a setup fee of $10-$40
– Free services are often limited in terms of how much
you can do with your site
3. Select a web hosting service.
– Shop around!
How do you create and use a web
site? (cont.)
4.
Decide whether to register a domain name.
– Registration costs $100-$225/year
– Cost often included in monthly charge from host
5. Decide what info to include on the site.
– Mission & purpose
– Contact info
– Info on services or programs
– Info on volunteering & donations
– News/Calendar/Upcoming Events
– Links for further info
– Links to sponsors, partners
Also consider:
• Site map
• "What's New?"
• Frequently Asked
Questions
• Staff, board, volunteers
• Guestbook or feedback
• Stats on members,
services
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Organization history
Online gallery
Job openings
Action alerts
Web counter
Annual report
Awards
How do you create and use a web
site? (cont.)
6.
Work with your web host and webmaster to build the site.
– Decide on graphics
– Make sure site is easy to navigate
– Consider accessibility issues for people with disabilities
7. Get feedback from others and make changes.
– Does site load easily?
– Is info arranged logically?
– Is site easy to read?
– Does the info make sense?
How do you create and use a web
site? (cont.)
8. Publicize site address.
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Messages to email lists and discussion boards
Submit site to major search engine sites
Submit to local "community guide" web sites
Submit to community or social service directories
Include URL in regular media campaigns
Consider using meta tags
Consider purchasing ad banners on major search sites