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WEB DEVELOPMENT
FOR PIANO TECHNICIANS
Instr. Gary Van Dine
VanDineDesign.com
Why You Need One…
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334,659,631 estimated population for
Northern America in 2008
237,168,545 Internet users as of
Dec.31/07 and 70.9% penetration rate
72,313,133 Broadband connections as of
Sept.30/07, per IWS
Internet Users Today: 1,319,872,109
Stats from: Internet World Stats
http://www.internetworldstats.com/america.htm
What Makes it Worth Doing…
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Contact information
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Advertise your services
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Business to Business
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Google search
Now What?
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Should YOU develop your own site?
• Resources available
• Software needed
• Online help
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Should you hire a web developer?
• Things to consider
• Why it might be a good idea
• How much will it cost?
Now What?
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Should YOU develop your own site?
• Resources available
 ISP help
 Online tutorials
 Computer Store Training
• Software needed
 Adobe Creative Suite 3 Web Premium
 http://www.w3.org/Style/CSS/learning
 http://www.coffeecup.com
 Dreamweaver, MS Expression Web, GoLive
• Online help
 Wordpress.com
 Web Monkey (webmonkey.com)
What Should You NOT Do?
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Flashing text or sounds
Pages - Under Construction
Hide your contact info.
Plaster the pages with too much
content
Huge graphics & animations
Ignore browser width & other issues
Qualities of a Well Designed Site
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Ease of navigation
Information presentation
Contact information easy to find
Graphics used to enhance the site
White space
Page loads quickly
What You Should Do
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Check your Pages frequently
Check for broken links
Update your content as needed
Do Google searches to see your page
rank
Alt Tags for graphics
Check your key words – page titles
Building My Image
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Site name - URL
Web site content
Tone – informal or professional
Text – graphics – logo
Design idea – layout, navigation
Number of pages
Links (to what), button style
Defining My Image
 Buying your web site
 Which host should I choose?
 Does it need to be local?
 What is site propagation?
 Up to 3 days to propagate
 Connecting to your web site
 Uploading || Downloading
 Multiple computer considerations
Hosting Companies
BlueHost – www.bluehost.com
AITdomains – www.aitdomains.com
1&1 – www.order.1and1.com
Inmotion hosting –
www.inmotionhosting.com
 WebHostingPad –
www.webhostingpad.com
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Page Layout
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Basic page layout
Logo or picture
Navigation bar
Content
Text links
CSS Style Sheet
Web Page Code
<HTML>
<HEAD>
<TITLE>Your Page Title</TITLE>
</HEAD>
<BODY>
This area will contain everything that will be visible
through a web browser, such as text and graphics. All
of the information will be HTML coded.
</BODY>
</HTML>
Dreamweaver
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Features Overview
Web Site Setup
New Pages
Adding Content
Adding Graphics
Navigation – Menu Options
Posting Your Pages
Photoshop/Illustrator
 Quick Overview
 Getting Images Ready
 Image Size – Save for the Web
 Working with Text and Layers
 Buttons and design
 Logo Design – vector based
Web Design Professionals
 Quantum Cloud –
www.quantumcloud.com
 Berry Web Designs –
www.berrywebdesigns.com
 Logo Care – www.logocare.com
 And of course – Van Dine Design –
www.VanDineDesign.com
Finishing Touches
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Check all your links - (Dreamweaver & live)
Make sure the pages open properly
Check your web site in other browsers
Ask your friends to check it out and
report
 Advertise, Advertise – List it on your
stationary, business cards, your car.
Finishing Touches
 This course material is available on the
web – go to:
 http://www.VanDineDesign.com/ptg/course.htm