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Wyeth Intranet Content Management July 7, 2015 © 2003 Wyeth. Joanne Jackson, Associate Director Global Web Technologies June 2008 Agenda Intranet Overview Content Management Problems WebBuilder Timeline Highlights User Feedback Process & Governance Lessons Learned About Wyeth Global leader in the pharmaceutical industry 45,000+ employees 120 locations around the world $21B annual sales Pharmaceuticals, Consumer Health, Animal Health products Intranet Overview Inside Wyeth receives 39,000+ unique visitors per month – 85% of all employees 1.2 million visits per month Key Intranet Services Content management: WebBuilder, Interwoven TeamSite Search: Google Search Appliance Web analytics: WebTrends Collaboration: eRoom Content Management Problems Problems with existing solutions, before WebBuilder Multiple solutions to meet different needs. Technology and cost barriers to entry. Difficult to maintain content. WebBuilder Vision Provide a powerful and easy to use platform for communicating and sharing information on the Wyeth intranet Remove technology bottlenecks Eliminate licensing costs and need to hire experts WebBuilder Timeline Concept Plan Develop Launch Jul 2006 Oct 2006 Dec 2006 Mar 2007 Determine scope Build consensus Select team Plan approach Define requirements Code Test Maintain buy-in Generate excitement Pilot with local users Address issues General availability June 2007 Initial idea proposed by legacy CMS architect WebBuilder Highlights Point and click “If you can use Powerpoint you can use WebBuilder” Build pages by selecting webparts: Text & graphics - Quick Links Forms - Document Lists Announcements - Tabbed content Drag and drop Easy to rearrange pages and navigation Self-service security WebBuilder Site Functions Edit Site button offers all site administrator functions. Visible only to WebBuilder site admins. Changes are made directly to the live site. WebBuilder - Announcements An announcements webpart. Admins edit webpart settings to add new items and configure the display. WebBuilder - Forms WebBuilder Numbers WebBuilder Sites 600 500 400 300 200 100 530 485 389 279 187 133 323 194 154 224 146 251 268 146 152 0 January February Sites in Development March April May Sites in Production Scope: US, ex-US, English, other languages Publishers User Feedback 82% of survey respondents said: WebBuilder contains all the features they need WebBuilder is easy to use Survey comments: “This tool is excellent. I took the class on Monday and by Tuesday I had our whole site built!” “Great tool. Hope to have all of Andover using this tool as a standard for web development.” “Once a user is set up with WebBuilder, I don’t have to sit with them everytime they need to make a change. Some people always wanted me to sit with them for every change.” Process and Governance 1 Complete online form Support provided by web operations team Monthly education forums Launch new site 6 2 5 Site reviewed and approved by cross-divisional governance group 3 4 Plan new site Build new site Lessons Learned Develop capabilities for the 80%. Build and maintain buy-in at management and users levels both. Cultivate a super user group for assisting other users. Use this group for testing new ideas.