With target pricing
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Transcript With target pricing
Chapter 6
Price Ceilings and Price
Floors
© 2002 South-Western
Economic Principles
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Government Intervention in Markets
Price Ceilings
Price Floors
Parity Pricing
Target Prices
Crop Limitation Programs
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EXHIBIT 1 PRODUCTION POSSIBILITIES CURVE FOR
CIVILIAN AND DEFENSE GOODS
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Exhibit 1: Production Possibilities Curve
for Civilian and Defense Goods
The production possibilities
curve in Exhibit 1 provides
information on:
• The production possibilities curve
shows the possible combination of
civilian and defense goods that could be
produced.
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Exhibit 1: Production Possibilities Curve
for Civilian and Defense Goods
When there is a national security
crisis, the number of civilian goods
produced:
• The production of civilian goods
declines as more defense goods are
produced.
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EXHIBIT 2 THE FISH MARKET BEFORE AND AFTER
THE DRAFT
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Exhibit 2: The Market Before and
After the Draft
In Exhibit 2, the community’s
predraft and postdraft demand for
fish does not change.
• Demand for fish doesn’t change just
because there’s a national security
problem.
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Exhibit 2: The Market Before and
After the Draft
In Exhibit 2, the community’s
predraft and postdraft demand for
fish does not change.
• Note that the demand curves
before and after the supply curve
has shifted are identical.
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Exhibit 2: The Market Before and
After the Draft
After the draft, the quantity of
fish supplied:
• With fishermen being drafted and
fewer boats in the water, the supply of
fish declines and the supply curve shifts
to the left.
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Exhibit 2: The Market Before and
After the Draft
Postdraft, the equilibrium price of
fish:
• The equilibrium price of fish increases
from $4 to $10 after the draft.
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Exhibit 2: The Market Before and
After the Draft
After the draft, the quantity of
fish bought and sold:
• The quantity of fish bought and sold
declines from 10,000 to 7,000 fish.
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Exhibit 2: The Market Before and
After the Draft
The greater burden of the
increased price for fish is felt by:
• The poor.
• The rich.
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Exhibit 2: The Market Before and
After the Draft
The greater burden of the
increased price for fish is felt by:
• The poor.
• The rich.
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Exhibit 2: The Market Before and
After the Draft
The greater burden of the
increased price for fish is felt by:
• The increase in the price of fish makes it
unthinkable for the poor to purchase fish,
while the rich hardly notice the increase
and continue to buy fish. e rich.
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Price Ceiling
Price Ceiling:
• A maximum price set by government
below the market-generated equilibrium
price.
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EXHIBIT 3 SETTING A $4 PRICE CEILING IN THE
FISH MARKET
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Exhibit 3: Setting a $4 Price
Ceiling in the Fish Market
In Exhibit 3, when a $4 price
ceiling is set, the market for fish:
• When the price ceiling is set at $4, the
quantity of fish demanded increases
from 7,000 to 10,000.
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Exhibit 3: Setting a $4 Price
Ceiling in the Fish Market
In Exhibit 3, when a $4 price
ceiling is set, the market for fish:
• Based on the post-draft supply curve,
the quantity of fish supplied falls from
7,000 to 4,000.
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Exhibit 3: Setting a $4 Price
Ceiling in the Fish Market
In Exhibit 3, when a $4 price
ceiling is set, the market for fish:
• Based on the post-draft supply curve,
there is a shortage -- an unsatisfied
excess demand -- of 6,000 fish.
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Exhibit 3: Setting a $4 Price
Ceiling in the Fish Market
Allocate a shortage of goods:
• One method is through the use of
ration coupons.
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Exhibit 3: Setting a $4 Price
Ceiling in the Fish Market
Allocate a shortage of goods:
• Ration coupons are issued by the
government, entitling the holder to
purchase a specific quantity of a
good at or below the price ceiling.
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Exhibit 3: Setting a $4 Price
Ceiling in the Fish Market
Allocate a shortage of goods:
• Ration coupons may be issued
based on schemes such as:
• First come, first served.
• Household size.
• Lottery.
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Price Ceiling and Housing
Rent control is a government-set
price ceiling on rent.
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Price Ceiling and Housing
Arguments against rent control:
• It dampens landlords’ incentives to
properly maintain their existing
rental units.
• It discourages many people from
investing in new construction.
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Price Floors
Price floor:
• A minimum price set by government
above the market-generated equilibrium
price.
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EXHIBIT 4 EFFECT OF NEW TECHNOLOGY ON
THE FISH MARKET
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Exhibit 4: Effect of New
Technology on the Fish Market
When a new technology is adopted,
the supply curve in the fish market:
• The supply curve shifts the the right.
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Exhibit 4: Effect of New
Technology on the Fish Market
After adopting the new technology,
total revenue for the fisherman:
• Total revenue decreases.
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Exhibit 4: Effect of New
Technology on the Fish Market
After adopting the new technology,
total revenue for the fisherman:
• Prior to adopting the new
technology, 10,000 fish were sold at
an equilibrium price of $4 each, for
a total revenue of $40,000.
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Exhibit 4: Effect of New
Technology on the Fish Market
After adopting the new technology,
total revenue for the fisherman:
• After adopting the new
technology, 12,000 fish are sold at
an equilibrium price of $2 each, for
a total revenue of $24,000.
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EXHIBIT 5 SETTING A $4 PRICE FLOOR IN THE
FISH MARKET
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Exhibit 5: Setting a $4 Price
Floor in the Fish Market
In Exhibit 5, when a $4 price
floor is set, the market for fish:
• The quantity of fish supplied increases from
12,000 to 15,000.
• The quantity of fish demanded declines
from 12,000 to 10,000.
• A surplus, or excess supply, of 5,000 fish is
created.
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Exhibit 5: Setting a $4 Price
Floor in the Fish Market
The excess supply of fish can be
dealt with:
• The decision to support a price floor is a
societal matter.
• If the community represented by the
government wants to support the fishermen
through a price floor, then the government
will buy the excess supply.
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EXHIBIT 6 GROWTH OF U.S. AGRICULTURAL
PRODUCTIVITY THROUGHOUT U.S. HISTORY
* Precise data are not available.
Source: James Zelner and R.M. Lamm, “Agriculture’s Vital Role for Us All,” Food—From Farm to Table, 1982 Yearbook of Agriculture, Department
of Agriculture, Washington, D.C., p. 3.
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Exhibit 6: Growth of US Agricultural
Productivity Throughout US History
Agricultural productivity has
increased in the US because:
• Changes in the dominant energy source
technology used on farms.
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Exhibit 6: Growth of US Agricultural
Productivity Throughout US History
Agricultural productivity has
increased in the US because:
• Advances in modern chemistry to produce
fertilizers, insecticides, crop ripeners and
food preservatives.
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EXHIBIT 7 NUMBER AND SIZE OF U.S. FARMS: 1945–95
Source: Public Policy and the Changing Structure of American Agriculture, Congressional Budge Office, The Congress of the United
States, Washington, D.C., September 1978, p. 2; Agricultural Statistics, 1995–1996, United States Department of Agriculture,
Washington, D.C., 1996.
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Exhibit 7: Number and Size of US
Farms: 1945-1995
Since 1945, the average size of
US farms:
• The average size of US farms has
steadily increased, from 195 acres in
1945 to 496 acres in 1995.
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Exhibit 7: Number and Size of US
Farms: 1945-1995
The number of farms in the US:
• The number of farms has declined
from about 6 million in 1945 to
about 2 million by 1995.
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EXHIBIT 8 INDEXES OF TOTAL FARM OUTPUT: 1940–96
(1982 = 100)
Source: Historical Statistics of the United States: Colonial Times to 1970: Part 1, Bicentennial Edition, Bureau of the Census, U.S. Department of
Commerce, Series K, Washington, D.C., pp. 414–29, 498–99; Economic Report of the President, 2000, Washington, D.C., p. 416.
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Exhibit 8: Indexes of Total Farm
Output: 1940-93 (1982 = 100)
Total farm output in the US
between 1940 and 1993 almost:
• Fell by one-half.
• Doubled.
• Tripled.
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Exhibit 8: Indexes of Total Farm
Output: 1940-93 (1982 = 100)
Total farm output in the US
between 1940 and 1993 almost:
•Fell by one-half.
•Doubled.
• Tripled.
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EXHIBIT 9 EFFECT OF NEW TECHNOLOGY IN FARMING
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Exhibit 9: Effect of New Technology
In Farming
As new energy source technologies
and modern chemistry increase
productivity and shift the supply
curve to the right, price:
• Price
declines with each shift of the
supply curve to the right.
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Parity Pricing
Parity Pricing:
• Parity pricing describes one criteria
used to determine the level at which a
price floor should be set.
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Parity Pricing
Parity Pricing:
• It asks for equality between the
prices that farmers have to pay for
the goods they buy, and the prices
they get for the goods they sell.
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Parity Pricing
Parity Pricing:
• Parity pricing was adopted by
the government in 1933 when
Congress passed the Agricultural
Adjustment Act.
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EXHIBIT 10
SHOES AND
CORN: SHIFTS
IN DEMAND
AND SUPPLY:
1914–64
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Exhibit 10: Shoes and Corn: Shifts in
Demand and Supply: 1914-64
In Exhibit 10, the market for
shoes changes from 1914 to 1964:
• While the supply curve for shoes
remained unchanged, the demand curve
for shoes shifted to the right.
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Exhibit 10: Shoes and Corn: Shifts in
Demand and Supply: 1914-64
In Exhibit 10, the market for
shoes changes from 1914 to 1964:
• The shift in demand raised the
equilibrium price for shoes from $2 to
$4.
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Exhibit 10: Shoes and Corn: Shifts in
Demand and Supply: 1914-64
The market for corn changed in
the same time period:
• The demand curve for corn remained
unchanged, while breakthroughs in
technology and chemicals shifted the
supply curve for corn to the right.
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Exhibit 10: Shoes and Corn: Shifts in
Demand and Supply: 1914-64
The market for corn changed in
the same time period:
• The equilibrium price of corn declined
from $2 in 1914 to $1 in 1964.
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Exhibit 10: Shoes and Corn: Shifts in
Demand and Supply: 1914-64
Parity pricing affects the quantity
of corn demanded and supplied:
• Parity pricing, setting a price floor of
$4 for corn, restores the exchange parity
between corn and shoes.
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Exhibit 10: Shoes and Corn: Shifts in
Demand and Supply: 1914-64
Parity pricing affects the quantity
of corn demanded and supplied:
• It also creates an excess supply of 50
million bushels of corn.
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Parity Price Ratio
Parity Price Ratio:
• The relationship between prices
received by farmers and prices paid
by farmers.
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EXHIBIT 11 PARITY PRICE RATIOS OF PRICES RECEIVED
AND PAID BY FARMERS: 1910–96
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Exhibit 11: Parity Price Ratios of
Prices Received by Farmers and Paid
by Farmers: 1910-90
Changes in the parity price
ratio since 1910:
• Except for the period between 1910 and
1920 and during the 1940s, the parity price
ratio has been on the decline.
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Commodity Credit Corporation
The Commodity Credit
Corporation (CCC):
• The CCC is the federal agency established
by the Agricultural Adjustment Act of 1933
to absorb the excess farm supply created by
parity pricing.
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Commodity Credit Corporation’s
Loans: 1940-95
Since 1940, the dollar value
of loans changed:
• Loans by the CCC have increased
substantially, from $308 million in 1940
to over $6 billion in 1995.
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Target Price
Target Price:
• A minimum price level for specific
farm goods that the government sets and
guarantees.
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Target Price
Target Price:
• A deficiency payment is a government
payment to farmers based on the
difference between the target price set by
government and the market price.
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Target Price
Target Price:
• Congress moved from parity pricing to
setting target prices in 1973 with the
passage of the Agricultural and
Consumer Protection Act.
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EXHIBIT 12 COMPARING THE OUTCOMES OF PARITY
AND TARGET PRICING
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Exhibit 13: Comparing the Outcomes
of Parity and Target Pricing
Government expenditures on corn differ
between the parity system and the target
system:
• With parity pricing, the government
absorbs the excess corn supply:
• Of 50 million bushels.
• At a subsidy price of $4 per bushel.
• A total subsidy of $200 million.
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Exhibit 13: Comparing the Outcomes
of Parity and Target Pricing
Government expenditures on corn differ
between the parity system and the target
system:
• With target pricing:
• Government guarantees farmers $4 per bushel.
• Consumers purchase all 135 million bushels at
the equilibrium price of $1 per bushel.
• Government must make up the difference of
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$3 per bushel for a total of $405 million.
Exhibit 13: Comparing the Outcomes
of Parity and Target Pricing
The crop restriction in target pricing
affects the deficiency payment:
• The crop restriction limits the number of
acres a farmer can plant.
• Reducing the quantity of corn supplied
from 135 million to 100 million bushels.
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Exhibit 13: Comparing the Outcomes
of Parity and Target Pricing
The crop restriction in target pricing
affects the deficiency payment:
• Consumers pay the new equilibrium
price of $3 per bushel.
• Government pays the $1 per bushel
deficiency payment.
• The total payment is $100 million.
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