Transcript Biotechnology - Mike DeSalvio

Managing Conflict within a
Biotech Industry
Mike DeSalvio, Nelson Lam,
Nidhal Haddad, Evelyn Mendoza,
Lucy Lu
Team Awesome
Biotechnology
• What is Biotechnology?
– Any product obtained through methods including DNA
manipulation, Gene Extraction and DNA
Recombinance
• What is Biotechnology used in?
– Pharmaceutical, Agriculture, Medicine, Biomedical
Engineering and Education
• Controversial
http://dialytechbuzz.com/blog/wp-content/uploads/2010/03/biotechnology.jpg
Problem Statement
• Our objective is to determine
analytically how management within a
biotech company is able to mitigate
conflict on multiple levels to ensure
success in industry, gain of market
share, improved performance and
maximize profit margins.
Types of Conflicts
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Manager to Manager
Manager to Employee
Stakeholders to Manager
Employee to Employee
Customer to Employee
Customer to Manager
Stakeholders to Stakeholders
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Research & Findings
• In what ways does the Biotech industry attempt to
gain market share? Does this involve goods or
services, and is it beneficial to consumers?
• What kind of ethical issues arise by cloning in the
biotechnology industry? How does management
resolve ethical conflicts between co-workers?
• What are some examples of conflicts that have come
about in regards to the Biotech Industry
Research Question #1
• In what ways does the Biotech
industry attempt to gain market
share? Does this involve goods or
services, and is it beneficial to
consumers?
Biotech Industry
• The industry closed the month with a collective market
cap of $362.42 billion (up 1.6 percent for the month and
3.9 percent for the year)
• - 56 companies (18.5 percent) have market caps greater
than $1B (there were 49 companies at the beginning of
2008)
• - Top five biotech companies are: Amgen ($56.3B,
unchanged YTD), Gilead Sciences ($42.8B, up 10 percent
YTD), Celgene ($27.4B, up 6.8 percent YTD), Genzyme
($15.2B, up 16 percent YTD), and Biogen ($14.8B, up 2.7
percent YTD
Market Share
• Biotech industry has always had market shares in the
world, however, it is not such a large share.
• Biotechnology is used for some genetically fruits and
in medicine.
• For example soy beans.
• One biotech industry that is currently trying
attempting to gain a large market share in the past
couple of years is Stem Cell Research
http://yorkstudentrn.files.wordpress.com/2009/03/stem_cell1.jpg
Market Share
• Many of these biotech industries have gone to the smaller
companies that service a small amount of patients.
• Usually start-up companies rely on research companies, DARPA,
individual donors, state grand and bonds, and other federal
agencies for the fund to carry out their research.
• These biotech industries are constantly publishing journals to
inform readers and to try to remove the negatives readers
perceive in biotechnology.
Benefits of Biotech
• Fructans were discovered by the food industry as a healthy food
ingredient.
• Like starch and sucrose, fructans are naturally present in many plants
including some plants that we eat and they are reserve
carbohydrates.
• Fructans are made by about 15% of flowering plant species.
• It is said that Fructans enhance the cold, salt, and drought tolerance
of plants and help with the expansion of flowers.
• Recently, tobacco lines were reported to have increased tolerance to
freezing with fructosyltransferases.
Benefits of Biotech
• The cloning of fructosyltransferases and fructan
exohydrolases within the past few years has provided
the molecular tools necessary to modify and study
fructan synthesis
• Besides its role as a storage carbohydrate, an
important feature of fructan is its ability to protect
membranes from damage initiated by dehydration.
Benefits of Biotech
•Farmers will save money on the health and longer life of their
crops, and people will also have health advantages from fructans
in the crops.
•People will also save money if the crops are doing well because
the prices of the fruits and vegetables won’t be that high.
http://www.treehugger.com/files/2009/08/genetically-modified-food
Conflict With Non-Biotech
• How conflict arises with biotech companies and non
biotech companies
– Contemporary products are typically biotech
alternatives.
– Biotech products replace these products
– Market share changes hands
• I.E. Farmers, Pharmaceutical Companies
Aventis Production Facility:
http://www.lindekca.com/international/web/le/kca/likelekcacom.nsf/repositorybyalias/biotech_pharma_fr
ankfurt/$file/Pharma-Biotech-Frankfurt.jpg
Research Question #2
• What kind of ethical issues arise by
cloning in the biotechnology
industry? How does management
resolve ethical conflicts between
co-workers?
Ethical Conflicts
• Creating “monsters”
– Living mistakes who must suffer to live.
• Playing God
– Pets
– Embryos
– Twins
– Artificial Insemination
– Gender Choosing
Research Question #3
• What are some examples of
conflicts that have come about in
regards to the Biotech Industry?
Examples of Conflict within the
Biotechnology Industry
• The government assigned definition of biotechnology is any resulting
product derived using techniques involving gene excision.
• Biotechnology brings up a lot of ethical issues in regards to modifying a
product’s DNA
• Biotechnology issues arise within the workplace and also with
consumers and products that are distributed.
Types of Conflict Within a
Biotechnology Industry
• Religious and moral beliefs experienced by individuals
training and gaining an education in biotechnology.
• Conflicts in regards to the
Federal Government
• Moral Conflicts after Products hit the shelves
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Moral and Religious Conflict
• DNA ages over time which causes physical signs of ageing in
humans
• Cloning an 80 year old man causes the cloned child being born to
show many of the physical and cellular signs of aging. (An 80
year old man in the body of a baby)
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Inability to repair DNA damage and resist cancer
Development of Alzheimer's or other neurological conditions
Failing joints and defects in connective tissues and bones
Significantly shortened lifespan.
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Safety of Genetically Modified Food
• Conflicts that arise from genetically modified foods and the safety of
consumers:
– Many People are now buying Organic Food rather than those
that are genetically modified.
– Allergens
– Unknown effects on human health
http://thebsreport.files.wordpress.com/2009/07/organic-food-usda-9451.jpg
Safety of Genetically Modified Food
Organic vs. Genetically Modified
• Organic foods refers to the growth method, soil types, absence of
pesticides etc.
• Genetically Modified foods refers to changes made in the DNA of
a plant.
• Examples are:
• Bananas
• Grapes
• Christmas Trees
• Insulin
• This allows for optimized growth, resistance to insects and
harsher weather conditions as well as influencing food volume
produced.
• Best of all, 100% safe
http://www.lindekca.com/international/web/le/kca/likelekcacom.nsf/docbyalias/biotech_pharma
Safety of Genetically Modified Food
Allergens and Unknown Effects on Human Health
•Allergic Reactions
•Many children in the US and Europe have developed lifethreatening allergies to peanuts and other foods.
•There is a possibility that introducing a gene into a plant may
create a new allergy to certain people.
•Extensive testing of GM foods may be required to avoid the
possibility of harm to consumers with food allergies.
•Which can get expensive
•Unknown Effects on Human Health
•There is a growing concern that introducing foreign genes into
food plants may have an unexpected and negative impact on
human health.
Conclusion
• Recap of what was presented
Conclusion
• Managing Conflict
– Speak to each person individually
– Listen Objectively
– Offer feedback to ensure understanding
– Focus on interest, not positions
– Listen to employees concerns
– BE A NEGOTIATOR!
Questions?????
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