Slide 3 Computers Are Your Future Chapter 12
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Transcript Slide 3 Computers Are Your Future Chapter 12
Computers Are
Your Future
© 2008 Prentice-Hall, Inc.
Computers Are Your Future Chapter 12
Computers Are Your Future
Chapter 12
Databases and Information Systems
© 2008 Prentice-Hall, Inc.
Slide 2
Computers Are Your Future Chapter 12
What You Will Learn About
The potential uses of a database program
The basic components of a database
The differences between file management and
relational database programs
Advanced database programs and applications
© 2008 Prentice-Hall, Inc.
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Computers Are Your Future Chapter 12
What You Will Learn About
The basic qualities of a good database
Components and functions of an information system
Functional divisions of an organization
Major types of information systems used today
Databases in retail organizations
© 2008 Prentice-Hall, Inc.
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Computers Are Your Future Chapter 12
Database Concepts
Data is any unorganized text, graphics, sounds, or
videos.
A database is a collection of data.
Database programs enable people to add, sort,
group, summarize, and print data.
Information is data that has been processed in a
meaningful and useful way.
© 2008 Prentice-Hall, Inc.
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Computers Are Your Future Chapter 12
The Levels of Data in a Database
The layers in a database are:
Bits – The lowest layer made of 1s and 0s
Characters – Letters, numbers, and symbols
Fields – Areas that contain data identified by field names
(Examples: First Name; Address; City)
Records – Contain a group of fields
Data files – Contain related records
Databases – The top layer made of one or more data files
(Example: ABC Company Address Book mailing list, Employee
list, Vendor list)
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Computers Are Your Future Chapter 12
Data Type
Data usually consists of text, numbers, currency, and dates
Logical data – Only “yes” or “no” answers are allowed
Objects – Non-textual data
Binary large objects (BLOBs) – Very large objects
Default value – Pre-defined values such as today’s date
© 2008 Prentice-Hall, Inc.
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Computers Are Your Future Chapter 12
Data Type
One field in a record is identified as the key field or
primary key.
The key field must be a unique entry such as a social
security number or student ID.
© 2008 Prentice-Hall, Inc.
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Computers Are Your Future Chapter 12
Types of Database Programs
File Management Programs:
Create flat files containing one file or table
Files can not be linked to other files
Are easy to use and customize
Are not as complex as database management systems
© 2008 Prentice-Hall, Inc.
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Computers Are Your Future Chapter 12
Types of Database Programs
Database Management Systems (DBMS):
Contain multiple files or tables
Are programs that enable data to be stored, modified, and
extracted from a database
Are more difficult to learn than file management systems
© 2008 Prentice-Hall, Inc.
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Computers Are Your Future Chapter 12
Relational Database Management Systems
Relational database management systems are the
most widely used type of DBMS.
Data in several files are related through the use of a
common key field.
© 2008 Prentice-Hall, Inc.
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Computers Are Your Future Chapter 12
Data Warehousing and Data Mining
Data Warehousing:
Supplements DBMSs by bringing together all data into one
huge database
Organizes management’s decision-making process
Uses a technique called drill-down to view performance
data of the entire company
© 2008 Prentice-Hall, Inc.
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Computers Are Your Future Chapter 12
Data Warehousing and Data Mining
Data marts support one division of an organization
rather than an entire firm.
Data Mining:
Is a data-exploration technique
Is used to find unknown
patterns of data
© 2008 Prentice-Hall, Inc.
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Computers Are Your Future Chapter 12
Client/Server Database Systems
Data server – Professionally administered program
that runs on a local area network (LAN); it responds
to requests for data.
Client – A user-friendly program that accesses the
server; users can add data, maintain records, perform
queries, and generate reports.
Clients request data using a query language called
Structured Query Language (SQL).
© 2008 Prentice-Hall, Inc.
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Computers Are Your Future Chapter 12
Client/Server Database Systems
Query:
Specially phrased question used to access specific
information
© 2008 Prentice-Hall, Inc.
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Computers Are Your Future Chapter 12
The Internet Connection: Going Public with Data
Web-based integration is the latest trend in
database software.
Information is stored in databases that are available
through the Internet.
© 2008 Prentice-Hall, Inc.
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Computers Are Your Future Chapter 12
Advantages of Database Management Systems
The areas of importance for building a quality
database are:
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© 2008 Prentice-Hall, Inc.
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Computers Are Your Future Chapter 12
Information Systems: Tools for
Global Competitiveness
An information system is designed to bring data,
computers, procedures, and people together to
manage information important to an organization’s
mission.
To be valuable, information must be:
Accessible
Accurate
Complete
Economical
Relevant
© 2008 Prentice-Hall, Inc.
Reliable
Secure
Simple
Timely
Verifiable
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Computers Are Your Future Chapter 12
Functional Divisions of an Organization
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Computers Are Your Future Chapter 12
Transaction Processing System (TPS)
A TPS handles an organization’s accounting needs.
Early TPSs used batch processing.
Online processing consists of entering transaction
data and viewing the results immediately.
TPSs enable managers to make operational
decisions.
TPSs can produce summary and exception reports.
© 2008 Prentice-Hall, Inc.
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Computers Are Your Future Chapter 12
Management Information System (MIS)
An MIS is a computer-based system that supports the
information needs of different levels of management.
MISs help managers make informed tactical
decisions.
MISs work with transaction processing systems.
MISs create reports that tell managers if their goals
are being met.
Drawbacks of MISs:
Reports may contain unwanted information.
Information may not be available when needed.
Reams of printouts are often produced.
© 2008 Prentice-Hall, Inc.
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Computers Are Your Future Chapter 12
Decision Support System (DSS)
A DSS enables a manager to retrieve information
that can’t be supplied by fixed and predetermined
MIS reports.
Online Analytical Processing (OLAP) enables
managers to import up-to-the-minute reports from
transaction databases.
© 2008 Prentice-Hall, Inc.
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Computers Are Your Future Chapter 12
Executive Information System (EIS)
An EIS is also known as an executive support
system (ESS).
EISs support strategic decisions made by top-level
management that will affect the entire company.
EISs filter critical information so that trends are
apparent.
© 2008 Prentice-Hall, Inc.
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Computers Are Your Future Chapter 12
Types of Decisions and Information Systems
for Managers
Strategic decisions
Organizational
Pyramid
Tactical decisions
Operational decisions
© 2008 Prentice-Hall, Inc.
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Computers Are Your Future Chapter 12
Knowledge Management Systems
Knowledge management systems are used to
capture knowledge created by employees and make it
available when needed.
© 2008 Prentice-Hall, Inc.
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Computers Are Your Future Chapter 12
Expert Systems
Expert systems are systems that deal with expert
knowledge in a particular area.
Expert systems:
Help in making decisions
Use artificial intelligence principles
Provide technical support for customers
© 2008 Prentice-Hall, Inc.
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Computers Are Your Future Chapter 12
Computers and Databases in the Retail Sector
Computers and databases are used for the checkout
process and strategic purposes.
At the checkout stand:
Point of sale terminals are replacing the cash register.
Optical scanners read the universal product code (UPC)
label that identifies items, their costs, and any sale prices.
Credit card authorization terminals are used to process
credit card transactions by placing a call to a call center,
which provides authorization numbers.
© 2008 Prentice-Hall, Inc.
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Computers Are Your Future Chapter 12
Computers and Databases in the Retail Sector
At the checkout stand (continued):
Check-screening systems read the check’s account
number, then compare it with delinquent accounts.
Signature capture systems capture a customer’s signature
on a pressure-sensitive pad.
Photo checkout systems display a customer’s photo when
a credit card is used.
© 2008 Prentice-Hall, Inc.
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Computers Are Your Future Chapter 12
Chapter 12 Summary
Database software transforms data into information.
Information is data that is organized to be meaningful
and useful.
A database file is made of:
Characters
Fields
Records
File management programs work with one database file.
DBMSs can work with two or more database files at
a time.
A good database system contains:
Data integrity
Data independence
Data redundancy avoidance measures
Data security
Data maintenance procedures
© 2008 Prentice-Hall, Inc.
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Computers Are Your Future Chapter 12
Chapter 12 Summary (continued)
A computer information system provides essential services
to an organization.
Information systems include:
Transaction processing systems (TPS)
Management information systems (MIS)
Decision support systems (DSS)
Executive information systems (EIS)
Knowledge management systems (KMS)
Expert systems (ES)
Computers and databases provide an indispensable resource
for the retail sector.
© 2008 Prentice-Hall, Inc.
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