Transcript Activation and respect: a swedish example

Social enterprises and
empowerment
– or how a “junkie”
became a business
man
A starting point
– Basta Work Co-operative today
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Basta stared its activities with five persons 1994
outside Stockholm, Sweden
Basta today is a business group, with four different
branches in different parts of the country. Today
more than 200 persons work and rehabilitate
themselves at Basta
Of these 200 persons 90 percent have their own
experiences of earlier drug misuse, and today they
are in charge of, and have the responsibility and
power over an entire enterprise. The annual turnover
is 5,5 million Euros
Self esteem and other crucial concepts in
an empowerment processes
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Self esteem
The importance of the “free will” – To make
your own decisions
It is all for real – It´s proper business
To recognize what human empowerment
processes may include
What makes empowerment
work at Basta?
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The life as an active heavy drug user – A
target group analysis
The life as an partner in a successful
enterprise – A staff analysis
The inter action between rehabilitation and
running a social enterprise
A new identity – The main goal of
empowerment “trips” at Basta
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To change identity – No longer a “junkie”, but
a respected member of society
If you want to get in touch
with me/us
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Alec Carlberg 0046 – 733 94 58 26
[email protected]
www.basta.se
www.rainbowsweden.se