Transcript presentation source

News Research: Critical Evaluation of
Pharmaceutical/Health Industry
Resources
Paul Brock
Knowledge Integration Leader, Therapeutic Areas
Gerri Klumpp
Senior Knowledge Integrator, Drug Development
Knowledge Management
AstraZeneca Pharmaceuticals LP
Additional AstraZeneca Experts
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Linda Gabriel: Knowledge Integrator, Drug Development
Judy Bush: Knowledge Integrator, GI Therapeutic Area
Ann Fieles: Knowledge Integrator, Oncology Therapeutic Area
Cathy Wagner: Knowledge Integrator, CNS Therapeutic Area
Susan Zalenski: Knowledge Integrator, CV Therapeutic Area
Lillian Torres: Knowledge Integrator, Licensing
Assumptions About
Resource Accessibility
No…
Yes…
• Pharmaceutical-specific
resources are subscribed
to, whether in electronic
or printed form (e.g., The
Pink Sheet, market
research reports [such
as Decision Resources])
• Lexis-Nexis
• Dialog
• Other major news &
newswire services (e.g.,
Dow Jones Interactive)
• Internet
• A library
• A phone
Resource Scope
Focus on…
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“Journalist-friendly” resources
• Technical knowledge not required
“Key” resources
• By no means a comprehensive list
Web-based resources
• Most effort place here because everyone should have
access
• Non-fee-based (in most cases)
Dialog, but with valiant attempt at Lexis-Nexis
Reputable resources
Examples of Research Requests
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Mad Cow Disease
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Locating and contacting U.S. authorities and experts
How to best track the impact of Mad Cow disease on the U.S.
beef industry and the entire U.S. food distribution network
• How to identify and track regulatory responsibilities for the
disease at both the Federal and state level
• Investigative resources for tracking the path of the disease into
the U.S. and who might be responsible
Emerging Prescription Drugs
• Identify important emerging drugs
• Ways to follow pharmaceutically, legally and politically the path of
drugs through the FDA approval process
More Research Requests
Information on…
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Phthalates, a chemical in vinyl that is harmful to children
Permanent cosmetics
Internet pharmacies
Alcoholism as a disease
Secretary Donna Shalala and her advisory group on genetic testing
Effects of electromagnetic fields on human health, particularly with
cell phones
Limb reattachment surgery
How pharmaceutical industry influences doctors & HMOs to “push”
specific drugs, including statistics on pharmaceutical industry, drug
costs, pharmaceutical lobbying, etc.
Approach for This Session
• Resources for broad list of categories & sub-categories
• Web-based
• Commercial database service-based
• Print-based
• Other
• Resources & approaches for specific research
scenarios
• Recommended Knowledge Management approaches
Categories
Pharmaceuticals
Health & Medicine
Sub-categories
Resources
•Emerging Products
•Drug Costs
•Government & Regulatory
•Industry & Lobby Groups
•Experts
•Consumer
•Environment
•Nutrition
•Disease States
•Government & Regulatory
•Experts
Health Care Industry
•Management
•Costs
•Policy
•Experts
•Web
•Commercial
Online Services
•Print
Let’s go to the Handout!
Other Resources
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Search Engines & Portals
• E.g., Yahoo, Google
Snow B. Drug Information: A Guide to Current Resources. 2nd
ed. Lanham, MD: The Scarecrow Press, 1999.
Knowledge Sharing
• “Communities of Practice”
– In-house
– Listservs, including SLA
– Pharm Division: Membership to the Pharm Division
is required to subscribe, but may be worth it
• Processes
– Develop processes for improving information flow
• Tools
– Databases for capturing searches, contacts, experts
Examples of Research Requests
Research Request
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•
Category/Subcategory
Mad Cow Disease
1. Locating and contacting U.S. authorities
and experts
2. How to best track the impact of Mad Cow
disease on the U.S. beef industry and
the entire U.S. food distribution network
3. How to identify and track regulatory
responsibilities for the disease at both
the Federal and state level
4. Investigative resources for tracking the
path of the disease into the U.S. and
who might be responsible
Emerging Prescription Drugs
1. Identify important emerging drugs
2. Ways to follow pharmaceutically, legally
and politically the path of drugs through
the FDA approval process
1.
Health & Medicine/Experts
2.
Health & Medicine/Food & Nutrition
3.
Health & Medicine/Government &
Regulatory
4.
Health & Medicine/Food & Nutrition
or Health & Medicine/Environment
1.
2.
Pharmaceutical/Emerging Products
Pharmaceutical/Emerging Products
or Pharmaceutical/Government &
Regulatory
More Research Requests
Research Request
1.
Category/Subcategory
1.
Health & Medicine/Environment
2.
Phthalates, a chemical in vinyl that is
harmful to children
Permanent cosmetics
2.
3.
Internet pharmacies
3.
4.
5.
Alcoholism as a disease
Secretary Donna Shalala and her
advisory group on genetic testing
Effects of electromagnetic fields on
human health, particularly with cell
phones
Limb reattachment surgery
Statistics on pharmaceutical industry
statistics, drug costs, pharmaceutical
lobbying, etc.
4.
5.
Health & Medicine/Consumer Health or Health &
Medicine/Government & Regulatory
Health & Medicine/Consumer Health or Health &
Medicine/Government & Regulatory or
Pharmaceutical/Pharmaceutical Industry
Health & Medicine/Disease States
Health & Medicine/Government & Regulatory
6.
7.
8.
6.
7.
8.
Health & Medicine/Consumer Health or Health &
Medicine/Disease States or Health &
Medicine/Environment
Health & Medicine/Disease States
Pharmaceutical/Pharmaceutical Industry or
Pharmaceutical/Costs, Sales, Pricing or
Pharmaceutical/Government & Regulatory or
Health Care Industry/Policy
Any more questions?