Transcript Skills Demand for Automotive Industry

INTERNATIONAL SKILLS CONFERENCE
2012
TRANSFORMING SKILLS TRAINING TOWARDS A HIGH INCOME
ECONOMY
“Skills Demand for Automotive Industry”
MALAYSIA AUTOMOTIVE INSTITUTE
10th JULY 2012
TABLE OF CONTENT
• Overview of Automotive Industry
• Industry Requirement
i. Industrial Stand Point
ii. Technology Stand Point
iii. Market Stand Point
• Workforce Demand
• Conclusion
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AUTOMOTIVE INDUSTRY OVERVIEW
MAIN SECTOR
A. MANUFACTURING SECTOR
1. Motor Vehicles covering passenger and commercial vehicles
2. Motorcycles
3. Parts and Components related to the above
B. SALES AND AFTER SALES & SERVICE SECTOR
1.
2.
3.
4.
Dealers and Distribution
Servicing
Recycling
Remanufacturing
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AUTOMOTIVE INDUSTRY OVERVIEW
INDUSTRIAL LINKAGES
SUPPORTIVE SECTOR
INTERMEDIATE SECTOR
MACHINES
DESIGN
HEAVY
FORGERS
DESIGNERS
ENGINEERING PRODUCT
DESIGNERS DESIGNERS
TOOL
DESIGN
LARGE MOULD BASES
HEAVY
CASTINGS
MACHINE BED
MACHINES
MAKERS
MACHINE PARTS
TOOLS, DIES
& MOULDS
MAKERS
BILLETS
PRIMARY SECTOR
STEEL BARS & PLATES
ROLLING
MILLS
STEEL
REFINERS
NON FERROUS
SMELTER
WROUGHT
IRON
SMELTERS
PETROCHEMICAL
MANUFACTURERS
ALUMINIUM
BRASS ETC
PLASTIC
MATERIALS
NATURAL
RESOURCES
RESOURCE SECTOR
- Plastic Moulders
- Extruders
- Forgers
- Pressworks
- Foundries
- Diecasters
- Machining
- Rubber Moulders
SUB
ASSEMBLERS
MAJOR
ASSEMBLERS
INTERNAL CONSUMERS
- TNB, TELEKOM
- GENERAL CONSUMERS
- CONSTRUCTION & OTHER
INDUSTRIES
MANUFACTURING SECTOR
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AUTOMOTIVE INDUSTRY OVERVIEW
GROSS DOMESTIC PRODUCT (GDP)
• In the first quarter of 2012, Malaysia’s economic grew at 4.7 per cent with total
Gross Domestic Product (GDP) amounted RM 178.058 billion.
Source : Department of Statistics Malaysia, 2012
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AUTOMOTIVE INDUSTRY OVERVIEW
AUTOMOTIVE INDUSTRY SNAPSHOT
Automotive are the focus of an extremely wide range of industrial and related activity from
materials supply to production and sales, services and other auto-related operations. The
automotive industry is one of the Malaysia’s economy core sectors that has potentials to grow
further.
With 11 motor vehicles
Malaysia - ASEAN’s third biggest
manufacturers, 9 motorcycle
car market with 600,123 TIV in
manufacturers and more than 800
2011
component manufacturers and
others
Export Value
2008 RM 3.28 B
2009 RM 4.73 B
2010 RM 5.89 B
2011 RM 5.96 B
Import Value
2008 RM 12.78 B
2009 RM 12.95 B
2010 RM 17.64 B
2011 RM 15.92 B
Employment of more than
300,000 workforce
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AUTOMOTIVE INDUSTRY OVERVIEW
TOTAL INDUSTRY VOLUME (TIV)
640,000
615,000
620,000
605,156
600,000
TIV 580,000
(Units)
560,000
600,123
548,115
536,905
540,000
520,000
500,000
480,000
2008
2009
2010
2011
2012 (f)
Year
Figure 13.0: Total Industry Volume (TIV)
• Total vehicle sales reached 600,123 units in 2011, a 0.8% decline from 2010‘s 605,156
units mainly due to the impact from Japanese earthquake and floods in Thailand.
• MAI is of the view that the automotive industry will remain as one of the core industry
in Malaysia.
• In relation to that, MAI forecasts the TIV for 2012 at 615,000 units, an increase of 2% 7
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from the TIV in 2011.
TABLE OF CONTENT
• Overview of Automotive Industry
• Industry Requirement
i. Industrial Stand Point
ii. Technology Stand Point
iii. Market Stand Point
• Workforce Demand
• Conclusion
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INDUSTRY REQUIRMENT
TRENDS
AREAS
Industry
Technology
Market
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INDUSTRY REQUIRMENT
INDUSTRIAL STAND POINT
MANUFACTURERS
- Plastic Moulders
- Extruders
- Forgers
- Pressworks
- Foundries
- Diecasters
- Machining
- Rubber Moulders
SUB
ASSEMBLERS
MAJOR
ASSEMBLERS
INTERNAL CONSUMERS
- TNB, TELEKOM
- GENERAL CONSUMERS
- CONSTRUCTION & OTHER
INDUSTRIES
MANUFACTURING SECTOR
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INDUSTRY REQUIRMENT
INDUSTRIAL STAND POINT
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INDUSTRY REQUIRMENT
INDUSTRIAL STAND POINT
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INDUSTRY REQUIRMENT
INDUSTRIAL STAND POINT
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INDUSTRY REQUIRMENT
INDUSTRIAL STAND POINT
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INDUSTRY REQUIRMENT
TECHNOLOGY STAND POINT
2020 – Globally
Competitive (IMP3)
3 Focus growth areas requiring HCD:
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Future Automotive
Transmission
Mfg
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Production
Technology
Transmission
Design
Telematics
Vehicle
Electronic
Lean
Technology
Maintenance
&Quality
PPC &
Logistic
Distribution &
AfterSales
Manufacturing & Assembly
Design&
Development
1985 (IMP1) Assembly Based
Industry
GreenCar
Technology Development
Engine Mfg
1
Connected
Vehicle
Testing
Production
Areas to be developed through enhancing R&D and Design capability
Current areas to be enhanced
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INDUSTRY REQUIRMENT
TECHNOLOGY STAND POINT
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INDUSTRY REQUIRMENT
TECHNOLOGY STAND POINT
Fuel Cell
The Canadian fuel cell developer and
manufacturer, well known as Ballard Power
Systems has signed a non-binding Memorandum
of Understanding with WEG Industries (Brazil) to
collaborate on the product and market
development of fuel cell products.
Natural Gas Engine
Weichai Westport has launched the first
natural gas engine in the Chinese
commercial vehicle market featuring
Westport high pressure direct injection
(HPDI) technology. The Weichai Westport
HPDI engine delivers the same power and
torque as that of the original diesel engine.
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INDUSTRY REQUIRMENT
TECHNOLOGY STAND POINT
Lightweight Material
Automotive Recycling
General Motors has announced its partnership
with Japanese Carbon Fibre and composite
specialist Teijin Limited. The partners will
collaborate to develop carbon fibre composite
technologies for “potential high-volume use”
globally in GM vehicles.
Ford through REPREVE polyester fibre,
plans to divert about 2 million
postconsumer PET plastic bottles to
be used in the new Focus Electric and
other Ford’s future models.
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INDUSTRY REQUIRMENT
TECHNOLOGY STAND POINT
Fuel Economy
Diesel Hybrid
The recent new car sales in the US has
indicated the value of miles per gallon
(MPG) of vehicle has increased to
22.2mpg from 21.7 mpg. According to
TrueCar.com, the average MPG for
vehicles sold by US manufacturers is at
20.6mpg in 2011, an increased from 20.1
mpg in 2010.
Globally,
the
trend
of
vehicle
manufacturers is towards Energy Efficient
Vehicle which merely consist the
performance of vehicle in terms of fuel
efficiency and CO2 emission.
Mercedes-Benz will be introducing its new
E 300 BlueTEC Hybrid later this year. It is
claimed for the model to achieve 4.2 litre
per 100km (67mpg NEDC) with its new 4cylinder diesel engine which is capable to
produce 204bhp and 500Nm of torque.
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INDUSTRY REQUIRMENT
TECHNOLOGY STAND POINT
GREEN
ENVIRONMENT
ENERGY EFFICIENT VEHICLE
(EEV)
FUEL
ECONOMY
(L/100Km)
CO2
EMISSION
(g/Km)
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INDUSTRY REQUIRMENT
TECHNOLOGY STAND POINT
The Geneva International Motor Show which was held in March 2012 has introduced
several new models which is inline with the obvious trend of Energy Efficient Vehicle.
This report tends to share some of the specification of world best vehicles according
to respective segmentation. The new models are as below:
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INDUSTRY REQUIRMENT
TECHNOLOGY STAND POINT
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INDUSTRY REQUIRMENT
TECHNOLOGY STAND POINT
INTRODUCTION OF NEW MODELS
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INDUSTRY REQUIRMENT
TECHNOLOGY STAND POINT
INTRODUCTION OF NEW MODELS
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INDUSTRY REQUIRMENT
TECHNOLOGY STAND POINT
Establishment of two automotive specialize
design and engineering center
Establishment of full fledge Vehicle Type
Approval (VTA) testing center
Preferred destination:
Green Powertrain Technology
Advanced Automotive Manufacturing
Low carbon manufacturing process
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INDUSTRY REQUIRMENT
TECHNOLOGY STAND POINT
Creation of new industries for automotive and nonautomotive supply chain
•
•
•
•
•
High precision and engineering industries;
Design engineering and prototyping industries;
Foundry and casting industries;
Aluminum and Non Ferrous Casting industries;
Vehicle sub-system and component testing
industries;
• Automotive grade steel industry; and
• Engineering Plastic industry.
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INDUSTRY REQUIRMENT
MARKET STAND POINT
Automatic Transmissions
Daihatsu Motor has announced its new joint-venture with manufacturing company in
Malaysia known as Akashi-Kikai Malaysia for the production of automatic transmissions
(ATs).
Pre-Delivery Inspection (PDI) Centre
Honda Malaysia is investing RM 40.12 million in setting up their new Pre-Delivery
Inspection (PDI) Centre and Vehicle Quality Test Course at its plant in Alor Gajah, Malacca.
www.mai.org.my
TABLE OF CONTENT
• Overview of Automotive Industry
• Industry Requirement
i. Industrial Stand Point
ii. Technology Stand Point
iii. Market Stand Point
• Workforce Demand
• Conclusion
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WORKFORCE DEMAND
MAIN SECTOR REQUIREMENT
The main sectors of the local automotive industry in the area
of human capital need to be enhanced higher
Manufacturing
Engineers
& Executives
After Sales & Service
Technician
Mechanic
Automotive
Engineer
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WORKFORCE DEMAND
EMPLOYMENT FORECAST
Manufacturing
•
•
•
•
•
•
Designers
: 6,900
Engineers
: 8,400
Executives
: 6,720
Technicians
: 15,000
Skilled workers : 25,500
Semi-skilled
: 15,000
TOTAL
After Sales
•
•
Technicians
: 15,000
Skilled workers : 25,500
TOTAL
87,520
87,520
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WORKFORCE DEMAND
CURRENT PROGRAMME
PROGRAMME
STAKEHOLDERS
PUBLIC
PRIVATE
Enhance Capability of Current Human Capital
Industrial Skills Employment Program
(INSEP) (TDM ,CQE,PDD,PDE) for
existing Engineers
Digital Engineering & Prototyping
Program (DEP) for Designers and
Draughtsman
Lean Manufacturing
Graduates
(IHL)
OEMs +
T1/T2
Graduates
(IHL)
OEMs +
T1/T2
Vendors
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WORKFORCE DEMAND
CURRENT PROGRAMME
PROGRAMME
STAKEHOLDERS
PUBLIC
PRIVATE
Develop Human Capital for Future Needs
Industry Led Professional Certificate
(IPC) to develop Skilled Operator
Student
(Institutio
n)
OEMs +
T1/T2
Industry Led Apprenticeship Program
to develop Automotive Engineer
Students
(IHL)
OEMs +
T1/T2
IHL
OEMs +
T1/T2
Industry Center of Excellence (ICOE)
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CONCLUSION
• The automotive industry is considered the single largest manufacturing sector in the
world. And it shares the manufacturing value added , employment and export of
that country. Such huge backward and forward inter-linkages justified that the
automotive industry is the backbone of the economy.
• Currently, technology trends is the development of technology towards the energy
efficient vehicle which promoting the usage of efficient fuel and also the alternative
fuel which towards the zero emission.
• In order to enhance the competitiveness of Malaysia automotive industry, Malaysia
is leading to be regional hub for Energy Efficient Vehicles (EEV) with high technology
uptake among industry players for domestic and regional & international exports.
• Skilled workforces are critically required for both manufacturing and after sales
sectors currently to support the entire automotive industry ecosystem. Current
and future human capital development programmes are created to support the
capability of current automotive players and for the future technology
development.
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THANK YOU
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