Transcript Document

Finnish Hospitality
Association MaRa
Supporting Finnish
Travel and Restaurant
Industry
11.4.2016
Finnish Travel and
Restaurant Industry in
Morsels
• Travel and restaurant sector accounts for
3,4 % of Finland’s GDP (more than e.g.
banking & insurance or forest industry)
• Sector employs some 130 000 professionals
(circa 5 % of the Finnish workforce)
11.4.2016
Finnish Travel and
Restaurant Industry in
Morsels
• Sector generates over 5,2 billion Euros in
taxation for the Finnish government (annual
turnover 11 billion Euros in 2007)
• 8 % of the turnover of MaRa's member
companies is based on export sales (hotels
over 30 %, event organisation agencies 90%)
11.4.2016
MaRa in Morsels
• Trade and labour market association for the
Finnish hospitality industry
• Represents over 2400 member companies that
have an excess of 6000 outlets and 60 000
employees
• Member companies’ turnover is more than
5,5 billion Euros
• Members represent in 80-90 % of the total
turnover of the sector in Finland
• MaRa is a member alliance of Confederation of
Finnish Industries (EK)
11.4.2016
MaRa’s members
• Hotels, camping sites, hostels, vacation
valleys, countryside travelling farms
• Restaurants, catering companies, staff
restaurants, pubs, nightclubs and service
stations
• Spas and recover centres
• Bowling halls
• Skiing centres and skiing schools
11.4.2016
MaRa’s members
• Theme parks and amusement parks
• Snowmobiling, dog sled, river rafting and
other specialized travel companies
• Festivals and concerts
• Timeshare companies
• Various travel companies whose aim is to
increase travelling in Finland
11.4.2016
MaRa’s services for its
members:
• MaRa is a versatile welfare service house in
the field of accommodation, restaurant,
travelling and adventure services
• Counselling: free advice in everyday problem
situations at work and legal counselling (inhouse lawyers: 6 specialised in employment
law and 4 in business legislation)
• Training: own extensive training programme
(working contracts, alcohol, health & safety,
sales & marketing, etc.)
> Also tailor-made for individual company’s
needs. In a league of its own in Finland in
terms of expertise and quality-price ratio
11.4.2016
MaRa’s services for its
members:
• Lobbying: takes part in drafting legislation at
local, national and at EU level
• Campaigning: various programmes to develop
the image of the industry and to attract
youngsters to study and become professionals
• Collective bargaining: 6 collective agreements,
official negotiating partner
• Restamark: shop and publishing house for
professionals & households
11.4.2016
MaRa’s services for its
members:
• Communication: daily updated www-pages,
extranet for members, monthly e-newsletter,
Vitriini-magazine
• Research: statistics about the sector, trends,
challenges, etc.
• Knowledge: skilled, motivated and
experienced personnel (30 employees)
• Other various membership benefits (reduced
fees, cheaper Lounasseteli provision, etc.)
11.4.2016