Transcript Слайд 1 - Market Profile

Business Invitation to Russia
2009
Five Main Business Reasons to Come to Russia
Reason # 1: Big prospects of the Russian market
Reason # 2: Positive experience of international companies represented in Russia
Reason # 3: Legal and marketing support for your business in Russia
Reason # 4: Possibility to learn more about Russian market and Russia
Reason # 5: Experience of our team
Our contacts
3
7
9
12
14
18
2
Business Reason # 1:
Big Prospects of the Russian Market
3
Big Prospects of the Russian Market (1)

The following factors ensure big prospects of the Russian market:

Fast-moving economy:
 Today Russia, along with China and India, is one of the most fast-moving
economies of the world.
 Experts assume that over next few decades fast-moving economies will
provide most of the global economic growth.
 GDP:
 2008 GDP is 1 334 billion Euro which is the 7th biggest GDP in the world.
 GDP per capita is 11 250 Euro.

Territory and population:
 1/9 of the Earth land. The biggest country of the world.
 Over 141 million people. The 7th biggest country in the world in terms of
population.
 Over 70% of the population lives in the cities.
 Economically active population:
 75 million people, almost 95% of them are involved in employment.
Sources: http://www.skolkovo.ru/content/view/350/398/lang,en/
http://ru.wikipedia.org/wiki/%D0%A0%D0%A4
4
Big Prospects of the Russian Market (2)

Location:
 Europe and Asia.
 Bordering on 18 countries among which are Norway, Finland, China, North
Korea, Japan and the USA (sea border).
 Trip to Moscow from European countries:
 3 hour flight from Amsterdam
 3,5 hour flight from Paris
 4 hour flight from London.
 Russia is the gateway to CIS - related countries (former part of the USSR
territory): Ukraine, Belarus, Kazahstan, Azerbaijan etc.
Sources: http://ru.wikipedia.org/wiki/%D0%A0%D0%A4
www.polets.ru
http://nalog.consultant.ru/online/?req=doc;base=NBU;n=33936
5
Big Prospects of the Russian Market (3)

Level of income and savings:
 According to federal law, monthly minimum subsistence level in Russia is
about 120 Euro.
 At the same time in 2008 average monthly income per person in Russia was
about 500 Euro (approximately 18000 Euro per family per year).
 And in Moscow average monthly income per person in 2008 was above 1000
Euro (about 40000 Euro per family per year).

“Russian economy is fast growing, mainly because of inflow of oil related assets.
Direct foreign investments to Russia are also growing. These financial resources will
gradually increase welfare of the Russian average class. We believe that within the
next ten years the Russian population will be getting wealthier and wealthier. We
take Russian market seriously, that is why we plan to invest considerable financial
resources into the Russian market” (from the interview of head of ING Insurance in
Central Europe).

In 2007 ING Group was planning to invest 220 Million Euro into the
development of ING Insurance subsidiary in Russia.
Sources: http://ru.wikipedia.org/wiki/%D0%A0%D0%A4
www.polets.ru
http://nalog.consultant.ru/online/?req=doc;base=NBU;n=33936
http://www.rbcdaily.ru/2007/09/03/finance/290511
6
Business Reason # 2:
Positive Experience of International Companies
Represented in Russia
7
Positive Experience of International Companies
Represented in Russia


The following international companies are already working at the Russian market:
Representatives of international business community about Russian market:



“In Russia there are Dutch companies that work in various spheres: interior design, manufacture
of furniture and paper, woodwork, import of clothes and shoes” (from the interview of the ConsulGeneral of the Netherlands).
“There are big prospects for big international companies in Russia, it is necessary for such
companies to pay attention to the development of Russia” (opinion of European business club
members).
“Russian market is becoming development driver for global American companies. More and
more American companies are coming to the Russian market. Industrial companies are coming
to Russia and invest 50 – 200 MLN. US Dollars into building plants here” (from the interview of
the Head of the American Chamber of Commerce in Russia).
Sources: http://www.spbpromstroy.ru/90/59.php
http://www.mk-piter.ru/2006/06/01/003/
http://www.clcr.ru/Russe/RZG/Archives/02%20Economie/Economie_ru_00_026.html
http://www.spbgid.ru/index.php?news=113983
8
Business Reason # 3:
Legal and Marketing Support for your Business in Russia
9
Legal and Marketing Support for Your Business in Russia (1)

Legal ProCase & Market Profile is an international company with head office in the
Russian Federation.

Our mission is ensuring interests of international companies who are doing business
or planning to do business in Russia and interests of Russian companies at the
international market.
10
Legal and Marketing Support for Your Business in Russia (2)

We offer the following services that can help you in taking business decisions related to
Russia:
 Stage 1: Getting to know the Russian market:
 Market research for estimating potential of the market and understanding
mentality of the Russian consumer:
 Research types: qualitative and quantitative, off line and on line, B2C and
B2B.
 Detailed analysis of legal issues related to doing business in Russia:
 Best way to open representative office in Russia;
 Overview of taxes to be paid etc.

Stage 2: Business set–up in Russia:
 Support in company launch; contract work out; developing distribution network;
PR and advertisement.
11
Business Reason # 4:
Possibility to Learn More about Russian Market
and Russia
12
Possibility to Learn More about
Russian Market and Russia
“One eyewitness is better than two hear-so’s”


We believe that the best way to understand what Russia is today is to see it with your own
eyes.
We offer you our help with organization of a 3-4 day “exploratory tour” to Moscow and
other Russian cities you are interested in.
 The tour can cover:
 Lifestyle issues relevant for Russian consumers (shopping malls, cafes,
restaurants; in-home visits to representatives of the target audience);
 Meetings with potential business partners;
 Sightseeing (city tour, museums, theatres).
13
Business Reason # 5:
Experience of Our Team
14
Experience of Our Team (1)

Our clients are:
(NTV-PLUS)
(Asia-Motors)

Overall, our team members were involved in projects for the following clients:
15
Experience of Our Team (2)

Our experience covers the following spheres:
 Automotive
 Construction materials
 Finance and banking
 Flowers and home plants
 FMCG (cosmetics, food and drinks)
 Industry
 Oil and gas
 Real estate
 Retail
 Jewelry
 Household chemicals
 Mass media

We have co-operated with international companies representing the following countries:
16
If you would like to learn more reasons for coming to Russia or question our arguments
please contact:
Our Team
Olga Slesareva
 Co-founder, CEO
 Attorney, head of
legal division
Marina Ponedelkova
 Co-founder, CEO
 PhD in sociology, head
of marketing division
Victor Shpakovsky
 Finance director
Rootman
 Art director

Tatiana Akouele
Representative director the
Netherlands
17
Our Contacts
Head office Russia:
119049 Moscow, Kaluzhskaya square 1
Tel: +7 495 926 72 00
 Olga Slesareva
[email protected]
 Marina Ponedelkova
[email protected]
Representative office the Netherlands:
Dokter H. J. Jagerstraat 9, 6842 BW Arnhem
Tel: +31611231569
 Tatiana Akouele
[email protected]
[email protected]
18