Transcript Diver - Broadlook

Getting started with
Broadlook Diver
Diver is essentially a
browser, like IE, Firefox,
Safari and others. It has all
the browsing functionality of
these tools.
- Forward / Back Page
- Refresh
- Home
- Favorites (bookmarks)
Diver also has unique set of
data mining and filtering
functions that allows it to
extract contact, resume and
social network information
from Search Engine Results
Pages, produced by sites like
Google and Yahoo.
Another unique function of
Diver is this data capturing
and filtering grid. This is
where the data you extract
from a site will be
populated, and can be
selected for export.
The contact/resume/social network data mining functionality of Diver is built to work with
search engines like Google, Yahoo, and Bing. You’ll use this functionality in the following
scenarios:
- You want to find people related to a specific company or market segment.
and/or
- You want to find people who possess a specific skill set or title.
and/or
- You want to find people who appear on specific sites or in online documents.
and/or
- You want to find people who have an online resume, bio, or curriculum vitae.
Please note:
Your success in using Diver is directly related to your ability to express to a search engine
precisely what you want, in the form of a “search string.”
Example
Meaning
physical therapist
words “physical” AND “therapist” must appear in the
results
“physical therapist”
the phrase “physical therapist” must appear exactly as
stated in the results
physical OR sports therapist
either the words “physical” AND/OR “sports” appears
on the page AND the word “therapist” appears in the
results
“physical therapist” OR “sports therapist”
either the phrase “physical therapist” AND/OR the
phrase “sports therapist” appears exactly as stated in
the results
“physical therapist” –jobs
the phrase “physical therapist” BUT NOT the word
“jobs” appears in the results.
“physical therapist” –”job offer”
the phrase “physical therapist” BUT NOT the phrase
“job offer” appears in the results.
Example
Meaning
site:www.example.com
all result links must come from the site
“www.example.com”
filetype:pdf
all results must come from files that match the filetype
specified, .pdf files in this case. also try doc (Word), ppt
(PowerPoint), and rtf (Rich Text File)
inurl:resume
the term “resume” appears in the URL of the result
links. also try terms like “vitae” “cv” or “bio”
intitle:vitae
the term “vitae” appears in the title of the website of
the results. also try terms like “resume” “cv” or
“biography”
Advanced search allows
you to be able to
construct your search
string effectively, just by
following simple
language rules.
You can also manipulate
the language of the site,
where the site was
originated from, and a
date range of when the
site was authored, or
updated.
Submitting a search query to a search engine
in Diver is EXACTLY the same as using any
other browser.
You do, however, want to set up the
application to parse exactly what you want
before conducting the search. This will allow
you to rapidly sift through results, and give
you applicable contacts.
Start by specifying the type of “Dive” you’ll
want to do in conjunction with your search
string. This is a dropdown menu:
- Contacts includes name, title, company,
email and phone.
- Resumes includes name, email, phone, as
well as skills, experience, and education –
typical aspects of a resume or curriculum
vitae.
- Custom is a special setting that you’ll use to
derive information from LinkedIn profiles.
Pick the search engine you’d like to use
in either the “Support Sites” Favorites
Folder, or by browsing to the site in the
browser navigation bar.
Next, create a search string, just like
you would with any other browser, and
hit search. (You may want to adjust the
search engine’s settings to be the
maximum number of results per page.)
Provided that your search has produced
results, Diver should begin to pull
applicable data from each results page
link.
Once your Search Engine has produced
results, click on the Dive into Results
button to start retrieving/parsing the
data you wish to capture.
Be sure to monitor Diver’s progress in
this meter, and allow it to finish the
page before moving to the next page (if
applicable) or conducting a new search.
Filter and “Must have” boxes. Used
to view/export only results that meet
your basic standards.
Clear Results and Export Button.
Use “Clear Results” to remove all data
from the grid. (This cannot be undone.)
The Filter search allows you to search
within the results of Name, Title,
Company, Email, Phone (in contacts
mode), and/or Skills, Experience, and
Education (in resume mode). Previous
filters will be saved in a dropdown on
the filter for easy reference.
Clear Prior Results will clear all results
in the grid, on every new search/search
engine page.
The “Must have” boxes are checked to
ensure that each record has the
required fields you need.
“Export” allows you to be able to move
contact information to Excel, CSV, VCard, Text, and database locations.
Please note: in “resume” or “custom”
mode, your database may not accept all
of the columns Diver creates. Excel or
CSV may the best format.
Marked only, Mark, and Dedupe.
The “Mark” boxes allow you to “hand
select” records. (Marked records will be
highlighted in purple–not shown.)
Selecting “Marked only” will only
display/export “Marked” records.
“Dedupe” will remove redundant
records that have same name, same
title, and same Source URL. This allows
you to try many related searches, that
could yield same results, and maintain
only relatively unique records.
Write your string.
Start by opening Broadlook Diver. Pick a search
engine that you want to use, and write your
search string, with this small change. In the
areas where you might “swap” values, create a
place marker (referred as a tag) in the string
using the < and > symbols around each to
denote a variable.
(You can label them anything you want, just be
sure to create ones that follow good search
string practices for syntax.)
Run your string, and save to Favorites.
Run the search with your new tags in place.
Don’t worry about the outcome (not shown) –
we just need the result link. Once you have a
results page, save the favorite follow these
steps.
• Click on the New Folder button, or browse to
the folder you want to save your string in.
• Click on the menu item Favorites, and choose
“Add to Favorites”
• Name the Title of your Tag. (Use something
descriptive that you’ll remember, making it
easy to search for.)
Common calls.
“Diver is processing, but I don’t see any results!” Check these things.
•”Marked only” is left on, thus new results can’t show up in the grid, because you haven’t marked them yet.
•Your filter is not relevant to your current search, so none of the results match your filter.
•You’re using a search engine we don’t support, and need to click “Dive into Results.”
•You are behind a proxy server and need to put in those credentials into the Diver settings area.
“My results keep going away on every search I do!”
•It’s likely that you have “Clear prior results” checked.
In parting…
Don’t just use one long “___OR____OR____” search string, on one site. The best researchers use variance –
permutations in searches (titles, companies, dates, locations), and many different search engines.
Using the LinkedIn searches (exclusively in Google) are cool ways to get starter data, but will likely not get you emails,
and phone numbers.