Transcript Entrepreneurial Culture – Chapter 13

Entrepreneurial Culture –
Chapter 13
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Nature of Culture
Components of Culture
Levels of Culture
Core Ideology and the Envisioned Future
Elements of an Entrepreneurial Culture
Cintas Model
Individualism vs Collectivism
Failure
Chain of Greatness
Nature of Culture
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Basic beliefs and assumptions about the
company
Emotional aspect
Reflect history
Inherently symbolic
Fuzzy
Substance and Form
Components of Culture
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Values
Rules of Conduct
Vocabulary
Methodology
Rituals
Myths and Stores
Levels of Culture
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Three levels
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Assumptions – Substance
Values – Substance
Artifacts and Creations - Form
Figure 13.1
Culture underlies all components of
work environment that support
entrepreneurship
Core Ideology and the
Envisioned Future
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Core Ideology
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Core values
Core purpose – never ending quest
Envisioned Future
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Clear and compelling goals to be achieved
Vivid description of what it will take to get
there
Elements of an
Entrepreneurial Culture
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People and empowerment focused
Value creation through innovation and change
Attention to the basics
Hands-on management
Doing the right thing
Freedom to grow and to fail
Commitment and personal responsibility
Emphasis on the future and a sense of
urgency
Issues Confronting
Entrepreneurial Culture
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Conflicting value choices – Primary
Values
Balance
Quantitative vs Qualitative decisionmaking basis
Healthy discontent
Cintas Model
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Proactively manages culture
Ownership driven
Four characteristics:
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We are professional
We live by the rules and have high ethical and
moral standards
We act with a sense of urgency in everything we
do
We have a sense of positive discontent
Individualism vs Collectivism
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Individualism
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Collectivism
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Self-orientation
Emphasis on self-efficiency and control
Pursuit of individual goals
Value system driven by pride in their own accomplishments
Group-orientation
Subordination of personal interests and goals
Emphasis on sharing
Concern for group welfare
Table 13.3
Entrepreneurial Intensity is achieved by balance between
individualism and collectivism
Failure
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Entrepreneurial Firm embraces it
Perceived
Psychological
Types: Moral, Personal, Uncontrollable
Figure 13.4
Failure can enhance success only if
learning is taking place
Chain of Greatness
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Timmons Model
Figure 13.5
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Vision
Learning
Entrepreneurial Mindset and Values
Responsibility and Accountability
Results