Transcript Standards for what

Doing Business in the
eLearning Arena –
Technology Perspective
What’s for today ?
Who is Arel ?
e-Learning Standards
Live or On-Demand?
Video or not?
Technologies to notice
Summary
About Arel
Founded 1988
NASDAQ (1994) symbol: ARLC
IDL and e-Learning technology
provider since 1997
Established USA subsidiary, Arel
Inc. Feb. 1998
Acquired W2COM, IDL solutions
provider, Aug. 2000
Key Customers - Corporate
Lucent Technologies
First Union Bank
AT&T Wireless
Toronto Dominion Bank
Volkswagen of America
Royal Bank of Scotland
BMW
CIBC
CARS Canada
Anheuser Busch
Shoppers
Owens Corning
NationsBank
Charles A. Hayes
Royal Bank of Canada
Amway
Key Customers Public & Education
Public:
• State of Texas
• Texas Technical College
• State of Ohio
Education:
• Kellogg Community College
• Washington University
• Bob Jones University
• Aquinas College
Arel IDL
Financial Performance
Revenue
($ million)
16
15.0
14
CAGR: 333%
12
10
8.8
8
6
4
2
2.8
0.37
0
1997
•
1998
1999
2000
Arel became profitable in Q1 1999
Major E-Training
Components
Content
E-Training
Technology
Network
Infrastructure
Services
U.S. Internet-Based Training Market Growth
By Market Segment
Revenue
($ billion)
CONTENT
is the largest market segment,
7
But SERVICES is the Fastest growing
6.2
6
5
CAGR: 83%
4.1
3.9
4
3
2
1
0
2.4
2.3
1.2
1.3
0.7
0.2 0.2
0.4
1999
0.5
2000
Tools/Technology
0.6
2001
0.8
1.1
2002
Services/Hosting
2003
Content
(Source: International Data Corporation, 2000)
e-Learning standards
Are standards forming ?
Standards for what ?
Which standard is complete ?
Which will win ?
Is it good for me ?
What is included in an
e-Learning solution suite ?
Integrated solution and
standards
Standards are coming
But slowly
There is no standard content now
Integrating technologies is expensive
Go for integrated and demand standards
Live or On-Demand?
Raise hand to ask the expert now!
Live - Interact with others
Live – effective, engaging, immediate feedback
On Demand – any time, whenever I want
New - Traceable Interactive On-Demand
Immediately ready On-Demand
MIX !
To video or not to video?
No question about it’s effectiveness !
Is bandwidth available? Is it coming?
Implementation organization-wide
The business perspective –
for technology providers
for service providers and operators
Pricing perspective
Total U.S. Revenues for IDL
Comparison by Sector
$ Million
900
800
700
600
500
Satellite Bas ed
Internet Bas ed
400
Video Conference
300
200
100
0
1999
2001
Source: Frost & Sullivan, 2001
2003
2005
2007
Broadband focus
Average monthly Internet page views, 2000-2005
100
Billions
80
60
Narrowband PC
40
Broadband PC
20
Interactive TV
0
|
2000
|
2001
|
2002
|
2003
|
2004
|
2005
To video or not to video?
No question about it’s effectiveness !
Is bandwidth available? Is it coming?
Implementation organization-wide
The business perspective –
for technology providers
for service providers and operators
Pricing perspective
VIDEO !
Terrestrial networks and video conference
ISDN
Printer
Class
Control
Unit (CCU)
MCU
Instructor
Lesson
Control
Unit (LCU)
Spotlight
IRUs
VirtualClass
Recaster
Encoder
Subject Matter
Experts (SMEs)
IP Network
Spotlight
Media Server
Spotlight
H.323
Campus & Web Server
Learning Manager
Database
Application
Server
Media
Server
Spotlight
On-Demand
Unicast–any network enabled networks
Scaleable
Instructor
Robust
Internet / Intranet
Bandwidth
friendly
Recaster
Load
balanced
Technologies to notice
XML ( eXtensible Markup Language)
SOAP (Simple Object Access Protocol )
.NET
DNA, NLB, CLB (Network, Component Load Balancing )
HTTP, HTTPS (Firewall and proxy friendly, secure )
Multicast, Unicast - enabled
What creates a valid business case?
– a feeling of value
Live – expert access value, not an e-book
On- demand for any-time any-place access
Familiar video-enabled model
Integrated SME approach
Accreditation