Transcript August 25, 2013

VISUALIZATION
CONTROL
May 6, 2015
PARTNER SALES TRAINING –
INTRODUCTION TO LIVEACTION
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© 2015 LiveAction, Inc., All Rights Reserved.
AUTOMATION
Who is LiveAction?
About the Company
• Corporate Office – Santa Clara, CA
• Sales offices across the USA
• Engineering in Honolulu, HI
• Founded 2007
• Investors
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Accelerate IT Ventures
Cisco Investments
Referentia Systems
Enerdigm Ventures
• Cisco Solution Partner Program member
• Cisco SolutionPlus Partner - GPL April 2014
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© 2015 LiveAction, Inc., All Rights Reserved.
Partners - Significant Competitive Advantage
• The channel is a critical driver for LiveAction revenue growth
• The channel will open up LiveAction’s addressable market – QoS, IWAN
• The channel is key towards creating business opportunity with customer
• The channel will deliver valuable and relevant business outcomes that include
LiveAction and Cisco technologies
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© 2015 LiveAction, Inc., All Rights Reserved.
Why This Matters To You? Partner Opportunities
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Leverage major Cisco
campaign around IWAN
Resell / refresh old ISR
G1 / smaller routers
Resell IWAN/QoS
network management
SW & maintenance
Professional Services for
architecture &
deployment
© 2015 LiveAction, Inc., All Rights Reserved.
LiveAction Solutions to Real IT Challenges
Leads to Higher Network Availability, Reliability, Capacity and Performance
Voice & Video Optimization
QoS Configuration
• Visualize, troubleshoot, and mitigate
underlying performance issues
• Fast resolution over traditional CLI
WAN Bandwidth Management
Application Performance & Troubleshooting
• Application/user consumption of bandwidth
• Visualize PfR path changes and OOP
conditions
• Mange traffic over multiple carriers
Performance Baselining and Capacity Planning
• QoS and NetFlow for capacity baselining
• Capacity planning with GUI-based IP SLA
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• Robust graphical QoS editor for complex
configurations
• Identify and correct misconfigurations
• Built-in Cisco best practices
• End-to-end topology, flow and NBAR2
visualization
• Graphical reporting of QoS, AVC,
Medianet, PfR, Wireless, and IP SLA
CyberSecurity
• Visualize and minimize DoS attacks and
unauthorized traffic
• Remediate malicious traffic on the
network
© 2015 LiveAction, Inc., All Rights Reserved.
LiveAction Software
• An Application-aware Network Performance
Management + QoS Control tool
• Fast, simple, cost effective way to monitor and control
application performance leveraging Cisco capabilities
LiveAction Components
Flow
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QoS Monitor
QoS Configure
LAN
© 2015 LiveAction, Inc., All Rights Reserved.
Routing
IP SLA
LiveAction Discriminators
See -- End-to-end flow visualization for a
holistic view of the network
Point -- Quick diagnosis of performance
issues through visual displays
Click -- Easily deploy, configure,
monitor, and analyze Cisco advanced
technologies
Fix -- Unique QoS graphical control to
troubleshoot and solve issues. Instant
validation of policy changes
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© 2015 LiveAction, Inc., All Rights Reserved.
Who Uses LiveAction?
LiveAction is used by some of the largest banks, energy companies,
healthcare, law firms, media and educational institutions in the nation
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Financial Services
Professional Services
Consumer
Healthcare
Education
Energy and Utilities
Manufacturing
Public Sector
© 2015 LiveAction, Inc., All Rights Reserved.
LiveAction User Benefits
Faster, Simpler, and Less Expensive Network Performance Management
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Save Time & Money –
Up to 20X faster and
30% cost savings
Faster QoS
Deployments – Up to
5X faster
Increase productivity
– Up to 100%
improvement
• Fast diagnosis and
resolution of
application
performance issues
• Lower cost and
simpler to deploy
(vs. hardware
solutions)
• Rollout enterprise
voice and video
services faster
• Quickly deploy
cloud-based and onpremise
• Deep understanding
of application traffic
with end-to-end
flow visibility
• Find and fix and find
problems faster
with QoS control
© 2015 LiveAction, Inc., All Rights Reserved.
Ease of Operations
• Highly intuitive GUI
• Robust dashboards
and guided
workflows
LiveAction Positioning
• Targets to Look For
• Performance issues with critical business application, VoIP, and video
• End users complain about the slow WAN and campus networks
• Difficulty troubleshooting network issues
• Questions to Ask
• Does your organization manage your operate Cisco networks? yes.
• Are there plaguing issues with application, VoIP, and video performance? yes
• Are there network issues in the WAN and campus? Yes
• Positioning
• LiveAction ideal with Cisco IWAN, Cisco ISR-AX Routers, ISR G2, Cisco ASR 1000
Series, Cisco 4000 Series ISR
• LiveAction works with NetFlow, FnF, IPFIX, QoS, NBAR2, AVC, PfRv3
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© 2015 LiveAction, Inc., All Rights Reserved.
Prime and LiveAction Positioning
LiveAction & Cisco Prime are complementary
Customers deploy one or both in various scenarios
Prime Infrastructure
Strong heritage of lifecycle management and
assurance
Strengths are:
• IWAN deployment workflows for green/brownfield
• Plug and Play
• Fundamental NMS capability
• Comprehensive configuration of wide variety of
devices for WAN/Access/DC
• Site/Device/Network monitoring, alerting,
reporting and dash boarding across the entire
Enterprise Network
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Strong heritage of visualization and in-depth
QoS management
Strengths are:
• IWAN management capabilities: PfRv3 monitoring
and configuration, DMVPN monitoring
• Rich visualization, monitoring, and QoS control
troubleshooting
• Application-centric
• Network scale to thousands of devices and
distributed NetFlow collection up to 1M flows/sec
network-wide
© 2015 LiveAction, Inc., All Rights Reserved.
Cisco Intelligent WAN & LiveAction
• Cisco Intelligent WAN
• Load balancing across multiple connections
• Moving from premium WAN connections to less
expensive options
• Significant cost savings for customers
• Cisco’s recommended platform for IWAN
• GUI-based management, visualization, and
provisioning
• Helps prove IWAN ROI
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© 2015 LiveAction, Inc., All Rights Reserved.
Why LiveAction For IWAN Management?
Increase Cisco IWAN adoption with visualization of intelligent path changes
Optimize application performance with application visibility and NBAR2 QoS control
Faster IWAN troubleshooting through visual displays and guided workflows
Easier justification of IWAN ROI via visual displays
Bridge the management gap for a more end-to-end IWAN solution
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© 2015 LiveAction, Inc., All Rights Reserved.
LiveAction - Intelligent Path Selection Visualization
Before Brown-Out
High Priority Traffic over MPLS Path
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After Brown-Out
High Priority Traffic Over INET Path
© 2015 LiveAction, Inc., All Rights Reserved.
LiveAction Top 5 Competitors
Less expensive, requires multiple IT products. Less visual troubleshooting
than LiveAction and lacks QoS control
Flow Analysis tool only with robust reporting, but less visual troubleshooting than LiveAction and lacks QoS control
Multiple IT products with robust IP SLA reporting, but less visual
troubleshooting than LiveAction and lacks QoS control
Network automation and documentation tool with scheduled discovery, but
less visual troubleshooting than LiveAction and lacks QoS control
Simple Flow analysis but more robust security analytics. Less visual
troubleshooting than LiveAction and lacks QoS control
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© 2015 LiveAction, Inc., All Rights Reserved.
Prime and LiveAction Positioning
LiveAction & Cisco Prime are complementary
Customers deploy one or both in various scenarios
Prime Infrastructure
Strong heritage of lifecycle management and
assurance
Strengths are:
• IWAN deployment workflows for green/brownfield
• Plug and Play
• Fundamental NMS capability
• Comprehensive configuration of wide variety of
devices for WAN/Access/DC
• Site/Device/Network monitoring, alerting,
reporting and dash boarding across the entire
Enterprise Network
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Strong heritage of visualization and in-depth
QoS management
Strengths are:
• IWAN management capabilities: PfRv3 monitoring
and configuration, DMVPN monitoring
• Rich visualization, monitoring, and QoS control
troubleshooting
• Application-centric
• Network scale to thousands of devices and
distributed NetFlow collection up to 1M flows/sec
network-wide
© 2015 LiveAction, Inc., All Rights Reserved.
LiveAction’s Strong Partnership with Cisco
Cisco Solution Partner Program
Cisco Solution Incentive Program
Cisco IVT Compatible
Cisco Solution Plus Program
Cisco Global Price List
• Technologies: Medianet, Performance Routing (PfR), NBAR2, Flexible NetFlow (FnF), Application Visibility
and Control (AVC), Advanced Quality of Service (QoS), Intelligent WAN (IWAN), Media Services Interface
(MSI), High Speed Logging (HSL), and more
• Hardware: Aggregation Services Router (ASR), Cloud Services Router (CSR), Integrated Services Router (ISR),
Catalyst 4K Switch, Catalyst 3K Switch, Catalyst 2K Switch, Wireless, and IoT Connected Safety and Security
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© 2015 LiveAction, Inc., All Rights Reserved.
LiveAction on Cisco GPL
Perpetual Licenses - Cisco re-sells LiveAction based on number of devices managed
• 25, 50, 100, 500, 1000, 2500, 5000 devices
• “Stack” PIDs to reach desired quantity (eg. L-SP-LA-E-100-K9=)
LiveAction WAN
Large
Customers
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Multi-user
Multi-node
Flow, QoS Monitor, QoS
Configure, and Routing
14 days history
WAN to Enterprise
Upgrade PIDs
LiveAction Enterprise
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Multi-user
Multi-node
Flow, QoS Monitor, QoS Configure,
and Routing
+ LAN & IP SLA
+ Unlimited history
LiveAction Professional
Small / Medium
Customers
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Single-user, single-server
Maximum of 200 managed devices
Flow, QoS Monitor, QoS Configure, Routing, LAN, and IP SLA
5 days history
Maintenance & Support - Partners can purchase directly from LiveAction
• Offered in 1, 3 or 5yr term (10% Discount for 3yr term & 15% for 5yr term)
• 24x7 Email, Web, and Phone Support
• All major & minor releases, bug-fix and feature requests
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© 2015 LiveAction, Inc., All Rights Reserved.
Buy Direct - LiveAction Products
Perpetual, or Subscription (1-yr, 3-yr, or 5-yr term (10% discount for 3-yr and 15% discount for 5-yr term)
Customers who need NCCM functions can also purchase NetLD with LiveAction
LiveAction WAN
Large
Customers
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Multi-user
Multi-node
Flow, QoS Monitor, QoS
Configure, and Routing
14 days history
WAN to Enterprise
Upgrade PIDs
LiveAction Enterprise
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Multi-user
Multi-node
Flow, QoS Monitor, QoS Configure,
and Routing
+ LAN & IP SLA
+ Unlimited history
LiveAction Professional
Small / Medium
Customers
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Single-user, single-server
Maximum of 200 managed devices
Flow, QoS Monitor, QoS Configure, Routing, LAN, and IP SLA
5 days history
Maintenance & Support –
• Additional with perpetual license
• Included with Subscription license
• 24x7 Email, Web, and Phone Support
• All major & minor releases, bug-fix and feature requests
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© 2015 LiveAction, Inc., All Rights Reserved.
LiveAction IWAN Management Lab on dCloud
• Posted in AMER and EMEAR regions
• http://dcloud.cisco.com/ (search for ‘iwan’ -> ‘LiveAction 4.1…’)
• Pre-Reqs
• Get dCloud access
• Allows you to schedule, run and share your lab instance
• (optional) AnyConnect VPN Client installed on your PC
• Local PC based remote desktop client for better experience
• VPN credentials provided at the time your lab starts
• Introduction to dCloud video is on dCloud page
• Need training on LiveAction dCloud demo? contact us [email protected]
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© 2015 LiveAction, Inc., All Rights Reserved.
LiveAction Overview Video
LiveAction Overview
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© 2015 LiveAction, Inc., All Rights Reserved.
Next Steps
More Information
• Website – http://liveaction.com/liveaction-partner-program/partners/
• General questions – [email protected]
• Joint customer account meetings – [email protected]
• Joint marketing requests – [email protected]
• Partner portal access – ask for your personal login account – [email protected]
LiveAction Software
• SE – 10-device annual subscription – http://www.liveaction.com/partner/
• SE – use Cisco dCloud – http://dcloud.cisco.com
• Your customers – 10-device 14-day trial – http://liveaction.com/download
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© 2015 LiveAction, Inc., All Rights Reserved.
Thank You
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© 2015 LiveAction, Inc., All Rights Reserved.