Transcript D-Link IP DSLAM Solution Sales Guide

IP DSLAM Solution Sales Guide
D-Link International Pte Ltd
Contents
1. Positioning
2. Technology
3. Product Application
4. Product Overview
Executive Summary
• Functionality Advantage
– Supporting versatile functions from CPE to IP DSLAM
solutions, D-Link adequately satisfy ISPs’ requirements
in ADSL/2/2+ broadband service deployments.
– Gigabit uplink and multicast support, D-Link IP DSLAM
solution provides enhanced capability for triple-play
application.
– Providing additional high value-added EMS central
management system and versatile admin interface, DLink intends to rapidly enter this field.
• Competitors
– There are several huge and known competitors in this
market, like Lucent, Zyxel and Huawei.
– Long distance and scarcity population cities will be DLink’s major market in this moment.
Positioning
Market Trends
in Access Network
• IP DSLAM :
• 4 Million ports in 2003, 10 Million
ports in 2004
• Major in Asia-Pacific and CALA
regions.
• Lower cost and Gigabit Ethernet
support
• Support DiffServ classes of service
and IGMP multicasting for MOD
(Multimedia on Demand) Service.
• Remote DSLAM is growing :
• Reach more subscribers.
Bandwidth Consumption
in Applications
Application
Min. Speed
Ideal Speed
Teleworking
110 kbps
1.5 - 7 Mbps
Videoconferencing
110 kbps
800 kbps
E-Learning
110 kbps
1.5 - 7 Mbps
Telemedicine
110 kbps
1.5 -7 Mbps
Video Telephony
70 kbps
200 kbps
Near Video on Demand
1 Mbps
1.5 - 7 Mbps
Movies on Demand
1 Mbps
1.5 - 7 Mbps
Audio on Demand
110 kbps
700 kbps
Telegaming
40 kbps
600 kbps
Home Shopping
40 kbps
1.5 - 7 Mbps
Electronic Banking
40 kbps
400 kbps
Electronic Newspapers
40 kbps
2 Mbps
Digital Television
1 Mbps
7 Mbps
Trend of Bandwidth
Demand
Web page browsing
144Kbps
½ Screen Video Frequency
300Kbps
Full Screen
600Kbps ~ 1.5Mbps
Complexity
CD Quality Music
160Kbps
Text
High Definition Video Frequency
6~8 Mbps
Sentences
Few Charts
Sentences
Charts
Few Music
Sentences
Charts
Music
Few Video
High Quality
Multimedia
Bandwidth Bottleneck –
Access Network
D-Link IP DSLAM Solution
• D-Link currently presents our IP DSLAM solution to solve
service providers’ triple play deployment demands in costeffective and high value access network.
– DAS-3216/3224/3248 – 16/24/48 ports IP DSLAM with Gigabit
uplink and compliant with ADSL/2/2+ standards.
– DAS-4192/DAS-4672 – 192 ports and 674 ports chassis-based IP
DSLAM and compliant with ADSL/2/2+
Why Choose D-Link IP DSLAM Solution?
• ISP investment protection by providing IGMP multicast
solution to meet Triple-play demands in existing ADSL
service.
• Supports 1000Base-T and fiber Gigabit uplink for
eliminating traditional ATM E1/T1 expensive investments
and accessing the broadband network further and quicker
than before.
• Elastic remote ADSL service deployment by
16/24/48/192/672 complete ports solution supplement.
• Cost-effective and high-value central management
capability for ISP by providing a SNMP based GUI EMS
system.
• From CPE to IP DSLAM, seamlessly operates and
integrates, D-Link provides service providers with a
complete ADSL Service solution.
Technology
• Introduction to ADSL/ADSL 2/ADSL 2+
• Broadband Application – Triple Play
• Difference between ATM & IP DSLAM
ADSL Standards
Overview
RATE (M bps)
24Mbps
Family
Description
Ratified
ADSL
G.992.1 G.DMT
1999
ADSL
G.992.2 G.lite
1999
ADSL2
G.992.3 G.DMT.bis
2002.08
ADSL2
G.992.4 G.lite.bis
2002.08
ADSL2+
G.992.5
2003.02
READSL2
ANNEX L
2003.10
ADSL2+
12Mbps
8Mbps
ADSL2
ADSL
RE
ADSL
ADSL
ADSL
18k feet
REACH (k feet)
ADSL2
19k
22k
ADSL
Jul. 1999
ADSL2
Aug. 2002
ADSL2+
Feb. 2003
READSL2
Transmission
Bandwidth
1.1 MHz
1.1 MHz
2.2 MHz
2.2 MHz
Maximum D/S
8 Mbps
12 Mbps
24 Mbps
12 Mbps
Maximum Reach
18.5 kft
19 kft
19 kft
22.5 kft
Ratified
Oct. 2003
ADSL 2 & ADSL 2+
Triple Play Application
Data Provider
Multi-Media Provider
ATM Switch
TV, Game, Education
Internet
Movies, Music, Video…..
IP DSLAM
Voice Provider
IAD
Telephony, Fax,
manager……..
Call
PSTN
IP to PSTN
Voice
Multi-Media
Data
What is Triple Play?
Traditional ADSL
Access Network
Other
Networks
Service
Transport
Gateways Network
PSTN
Central
Office
Local
Loop
Customer
Premises
LEX
ISP
ADSL
Split
BAS
Enterprise
Service
Provider
ATM
CPE
Residence
DSLAM Splitter MDF
ADSL
SOHO
Split
CPE
SME
IP DSLAM System Framework
Difference Between ATM
& IP DSLAM Solution
• ATM DSLAM
• Huge investment
• ATM infrastructure is only for telecommunications carrier usage.
• Connection Oriented – Cost of OAM (Operation, Administration &
Maintenance) is huge and difficult to achieve.
• Not suitable for Multicast application
• Most of applications are based upon IP
• IP DSLAM
• Packet prioritization, bandwidth management, and good QoS for
Real-time application
• Performance monitoring and providing statistics Information for
Billing.
• Supporting security control.
• Network Element Level Management for central management.
• Multicast application for Video/Audio broadcasting.
Product Application
• Conceptual Access Network
• Application Diagram
–
–
–
–
–
ADSL Service Provider
Branch Office Network
MTU/MDU/MHU deployment
FTTB with IP DSLAM
Class of Service in Triple Play
Conceptual Access Network
Interne
t
PSTN
Media
Console
PBX
Media Center
Phone
IP
Backbone
TV
CPE
IP DSLAM
Phone
Line
Splitter
B-RAS
Service
Provider
Monitor by EMS
system
Backbone
Central Office (CO)
Customers
Premise
PC
Application Diagram –
ADSL Service Provider
Multimedia
Provider
Interne
t
Fiber (Up to 10km)
DAS-4192
1000Base-LX
BRAS
Phone line
(Up to 5km)
Splitter
Core Switch
(IP Backbone)
CPE
1000Base-T
ISP
City
PBX
IAD
100Base-Tx
PSTN
DAS-3224
PBX
Phone line
(Up to 5km)
Splitter
Central Office
(CO)
Phone line
(Up to 5km)
Splitter
DAS-3224
Town
CPE
IAD
IAD
Country
STB
TV
CPE
VLAN(1)
Sales Dept.
Application Diagram –
Branch Office Network
Server Farm
ERP Server
Ethernet Cable
Phone Line
VLAN(2)
R&D Dept.
L3 Switch
Headquarter
PSTN
PBX
Ethernet Uplink
Phone Line
Phone Line
VLAN(1)
ADSL Modem
Splitter
DAS-3224
IP DSLAM
L2 Switch
IAD
Retail Store
VLAN(1)
Sales Dept.
Branch Office
VLAN(2)
R&D Dept.
Application Diagram –
MTU/MDU/MHU
(Multi-Tenant/Dwelling/Hotel Unit)
DAS-3248
Application Diagram –
FTTB with IP DSLAM
DAS-3248
IP DSLAM
Application Diagram –
Class
of
Service
in
Triple
Play
MTU
VLAN(3)
Data
ITSP
PC
Internet
CPE
Media
Center
VLAN(2)
Voice
POTS Phone
IAD
IP Network
Backbone
VLAN(1)
Video
TV
STB
CPE
MDF
DAS-3248
Phone
IP DSLAM
Line
Base on different VLAN groups and bandwidth consumption, IP DSLAM provides different
security and bandwidth to segment and achieve each applications’ requirements.
Gigabit
Uplink
Product Overview
DAS-3216/3224/3248
Features :
• ADSL2/2+ Standards
• Advanced Features for Telco
and Multi-Tenant Unit Environments
• 16, 24 or 48 ADSL Ports per Device
• Built-in Splitters
• 2 port Gigabit Uplinks
• VLAN, Link Aggregation, QoS, Multicast, Bridging
• Management : SNMP, CLI through console or telnet
• Standard Rack-Mount Size
DAS-4192/4672
Features :
•
•
•
•
•
•
ADSL2/2+ Standards
192/672 ADSL Ports per Device
DC Chassis-Based
Uplinks : 2 SFP ports
VLAN, Link Aggregation, QoS, Multicast, Bridging
Management : SNMP Manageable, AMS LCT, CLI
through the RS-232 console and Telnet
Thanks !!