Transcript MetroNets
Austin Community Internet: Keeping it Weird March 11, 2006 MetroNets: Enabling Community Internet New Opportunities on the Horizon • Metropolitan Broadband Networks (“MetroNets”) – Infant industry will extend broadband - still being defined • Community Internet – Next frontier: customizing and localizing the Internet by community Cisco Aironet Mesh Network Node Mounted on a Street Light Open Standard Radio Mesh Today/Tomorrow Wired IP Network WiMAX T-1/E-1 DSL Ethernet to Fiber Ring Backhaul MetroMesh Routers as Wired Gateways Wi-Fi/WiMAX MetroMesh Routers Wi-Fi /WiMAX Clients • Wi-Fi: Unlicensed; already ubiquitous • WiMAX: Licensed, improved mobility and QoS; Intel promise of ubiquity MetroNets: Enabling Community Internet New Opportunities on the Horizon • Social Networks, Specialized Content & Applications (Voice, etc) – Social Communities meet GeoCities – Common Interests, Activities and Events • Austin is a Laboratory to integrate the Social Networks and the Internet the “Social Internet” – University area MetroNet in Spring 2006 – Open Invitation to define a new business model and paradigm SocialNet: Realizing the Vision with Local Connectivity ReSocializing • Social Internet (“SocialNet”) – individuals have different identities, several communities – interconnect social networks with common language – Interconnect communities with community portals – Profiles and Networks interconnect and tie Communities together • Social Networks are Isolated Islands – Individuals pick one or more social networks to join, but are limited on how many they can participate in – an exclusive, closed model – Closed niche approach looks like isolated LANs from 15 years ago SocialNet: Realizing the Vision with Local Connectivity ReConceptualizing • Applications & Content will ride on/incorporate a Social Network Platform • Local Relevance is the vital element of Communities and Relationships – Connect virtual world tools with real world meetings & relationships – New S/W Applications facilitate better functioning of this new model Media Morphing: TV, Radio, Internet Community Portals ReVisioning • Swimming in a Sea of Choice: Imagination Unbounded – Search and Referral tools help us to find what we’re looking for – Inter- and Intra-community search and referral has highest valu • MicroChunking: form follows function – Alternative continuum: from streaming media to media packet download & storage – Open the library of old content AND enable expansive new types of content – Referral and Search (Amazon & Google) using subject/location tagging, site mapping Media Morphing: TV, Radio, Internet Community Portals ReVisioning • Mashups – Harness emergence and convergence and community innovation – Innovation on the edge – enable community with tools and platform • Intentional Development based on new potential, not tradition – Looking forward by creating a new center of the universe not tied to tradition • Hollywood, Silicon Valley = problem? – Incumbents evolve, Control markets & access • Austin, Seoul, Tokyo = solution – Pioneers stage revolutions, Leverage networks & innovation Telecommunications Morphing: Big v. Local: Two Models Coexist ReInventing • The ATT Vision – Putting the Past back into the Future – Carrier Network is Dominant - fixing Judge Green’s mistake, 22 years later – Telecommunications is a Scale Business Monopolies & duopolies rule – Telecom Centric View: Toll Road vision, Smart Pipes • The Internet Vision – Putting New Tools & Paradigms to Work – Public IP Network as alternative to private networks – Media-centric, public/private cooperative models – IT Centric View: Smart IP applications on a Dumb Pipe A “500 Year Change” Bigger than Guttenberg ReBorn: A New Renaissance Change Axis Challenges Response Incumbent Powers • Hold on & Evolve • Embrace Reality • Keep power • Slow things down • Organize & Execute • Speed things up • New Vision = Old Vision • Mobilization • Lack Tools & Incentives • Change the Rules • Define Paradigm • Change the Rules Crisis of Imagination • Stuck in Old Paradigm Pick Your Poison Defining Success Newly Empowered • Think Bigger • Blinders On • Bureaucracy • Tactical Plan • Partner with Allies • Commoditizing markets • Grab Your Share v. • Increasing Competition • Rising Costs • Collaborate & Cooperate • Focus to Win • Market Dominance • Changed Paradigm • Fee-based World • Carriers control • Commercial subsidies • Edge beats Core Local Call to Action: Come Work & Play on the New Austin MetroNet ReNewal • University Area Network to launch this Spring – Community Internet Portal Vision & Strategy – Optimal User Interface Model – Customize for Austin Media Content, Tools, Community • Team Formation – Local developers can design their own development platform – Commercially-sponsored Content Model – Unique Austin Approach – Keep Austin Weird, Turn On the City of Ideas – Wireless Enabled Community Development Invitation to Create ReAct • Weekly Development Meetings – Local developer leadership to make it happen – Tasks and Committees – Portal Creation – Viral Marketing • Contact John Cooper – [email protected] – 512-828-7759 – 512-771-0507