Transcript 슬라이드 1
Sang Jin Kim
Institute of Technology
SBS
Save Energy Consumption In
Broadcasting
Tapeless Broadcasting System based on Server and
Network
New Digitalized Facilities etc.
Making the best use of Broadcasting
Circumstances
Service to reduce Energy Consumption
Future…
Campaigns and Programs
Tapeless News Production(Since 2004)
Tapeless Network and Server based System
Complete NDS(News Digital System at new SBS headquarter)
36,000 Tapes Saved per Year
Transmission of Commercials w/o tapes (Since 2006)
Direct On-Air through Ad Video Clip Storage
15,000 Tapes Saved per Year
Plan to Complete PDS(Production Digital System)
Tapeless Production of whole Programs(~2010)
Expecting 50,000 Tapes Saved per Year
Most Television Set Materials are Lumbers
Recycling is almost impossible
70 % of Total Set Expense is Material Cost
Virtual Studio System
Expand the operation rate of Graphic System(3D Computer Graphic,
Moving CG)
News, Sports, Documentary and more Programs
Decrease Paint use
LED Lights
Multi Monitoring System
Unified Broadcasting network among branches
TV, Radio, DMB, and Internet Unified network
T-DMB
Service Launched in 2005
More than 20 Million Receivers
cf. Korean population : 48 Million
Robust Signal in Mobile Circumstance (FM Radio Coverage)
TPEG (Transport Protocol Experts Group)
ISO Standard
Traffic Information Transfer via Broadcasting, Internet and
Telecommunication
Partial Service in DAB (Europe)
Only TPEG RTM(Road Traffic Message) : Construction Information
Total Service in T-DMB
TPEG RTM, CTT, SDI, POI etc Really Useful to Driver
cf. CTT(Congestion and Travel Time Information), SDI(Safety
Driving Information), POI(Point Of Interests)
Map
Navigation
POI
Traffic
/Remote Diagnosis
Leisure
Telematics
Information Center
Traffic
CDMA
Wibro
DMB
Shopping
Leisure
Entertainment
Telematics Service
Provider
Shopping
Entertainment
Stock
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T-DMB is proven the most suitable medium to embody TPEG
- Coverage, Facility Construction cost, and Subscription Fee etc
Summary Map
Route Comparison
Best Route Search & Guide
Comparison among Nearby Gas Stations
If we can save 3 minutes an hour using TPEG…
12.7cc/minute wasted at idling(2000 cc Car based, By Korea
Transportation Safety Authorization)
Total Number of Cars in Korea : 17,000,000
Cars using TPEG : 1,000,000
If 7 million Cars(Average 1 hour driving) use TPEG Service,
(12.7cc x 3 x 7,000,000 x 300 days)/1000 =80,010,000 L/year
80,010,000L * 1500 Won = 120 billion won(1 hundred million
dollar)/year Saved
Plus α +Decrease Air pollution caused by Idling State
Example of Different TPEG Guide according to the Traffic Congestion
Newspaper is Eternal?
People prefer Paper to Monitor to get Information
Suppose we have a Paper-like device in the future
E-book evolution
Recycled paper is not suitable to News Paper Quality Huge
Consumption
News Paper Information from Broadcasting, IP and Telecommunication
Broadcasting is cheap and easy for updating
Many News paper Companies
Broadcasting
Internet
Delivery Agency
News paper by E-book
Telecommunication
Mobile Phone could be more Prevalent than E-book for
the time being..
DMB 2.0 Service with SK Telecomm, LG Telecom
Elementary News Information Delivery Service
Broadcasting or Telecommunication: which is better to deliver the
service ?
Currently Trial Broadcasting: Official service to be launched in 2010
1000 Hours of Environmental Protection Campaigns
(2005~2008)
SBS Slogan - ‘Water is Life’
Environmental TV Programs -‘Endocrine disruptor’, ‘Heavy
metal’, and ‘Global warming’ etc
Thank You!
[email protected]