Professional Products

Download Report

Transcript Professional Products

Digital Data Communications
- Branding
- Overview
- Strategies
- Vision & Mission
- Organization
- History
- Worldwide
- Revenue
Overview
Established: 1991
Employees: 350
Head Office: Digital Data Communications Dortmund, Germany
Manufacturing: Digital Data Communications Asia, Taiwan
Product Brands: LevelOne & Equip
Regional Offices:
DDC Australia
DDC Belgium
DDC Brazil
DDC Colombia
DDC East Africa
DDC Greece
LevelOne India
LevelOne Israel
LevelOne Italy
DDC Korea
DDC MENA
DDC Netherlands
DDC Portugal
DDC Scandinavia
DDC Slovenia
DDC South Africa
DDC Spain
DDC Sweden
Branding
Digital Data Communications
Networking products
for the 21st century
Network passive products
supporting network architecture
DDC Corporate Development Strategies
Expanding in fast developing country markets
Enhance brand value
Focus on brand image and development
Set up an efficient worldwide channel
Strengthen each country’s sales system
Maintain well-developed relationship with distributors
Maintain high levels of “Research and Development”,
Teamwork and Developing of market leading products
Further Investment in DDC (LevelOne & equip) global
distribution network
Vision & Mission
Vision –
To provide total professional network solutions that connect people to
foster communication, teamwork and growth in both work and at home.
- Gain world-wide recognition as one of the top three Networking
Brands in the Networking and Communication market
Mission –
DDC provide our customers with reliable networking products by offering
innovative technology, committed service, and modern styling products,
all at a competitive price.
- Insisted Germany superior quality
- Constant operation growth and expansion
Organization
Digital Data Communications Group
Dortmund, Germany
CEO/President Rudiger Riedl
MD/CFO Amanda Chen
DDC Asia, Taiwan
Amanda Chen
DDC Europe CFO
DDCG, Germany
Gerd Schleiken
DDC Netherlands B.V
HETHERLANDS
Lambert Otter
DDC Hellas
Greece
Spiros Bournazos
DDC Scandinavia Aps
DENMARK
Per Baeksgaard
DDC Sverige AB
SWEDEN
Slawomir
Skowronski
DDC SA
SOUTH AFRICA
AC Liebeuberg
DDC Brazil
SOUTH AMERICAN
Marcio Campanaro
LevelOne Italia Srl
ITALY
Lino Perin
DDC Slovenija d.o.o.
SLOVENIA
Peter Rajnis
LevelOne L.A.
COLOMBIA
Carlos Builes
LevelOne Europe
NETHERLANDS
Amanda Chen
DDC India
INDIA
Babu Joseph
LevelOne U.K
UNITED KINGDOM
Kay Chan
DDC EA
KENYA
Zvi Shanny
DDC AU
AUSTRALIA
Brian Rodriques
DDC MENA
DUBAI
Saeid Habibi
LevelOne Israel
ISRAEL
Reuven Tam
History
DDC has grown from a European-based organization to
become a key international player in the networking industry.
1991 Established DDC Germany
2001 Established DDC Sweden
1993 Introduced the Equip brand
2005 Established DDC Australia
1996 Established DDC Greece
1997 Established DDC Italy
Established DDC Portugal
Established DDC Asia, Taiwan
1998 Established DDC Netherlands
Introduced the LevelOne brand
1999 Established DDC Demark
2000 Established DDC Belgium
Established DDC Slovenia
Established DDC MENA
2006 Established DDC East Africa
2007 Established LevelOne India
Established DDC Korea
2008 Established DDC Brazil
Established LevelOne Israel
2009 Established DDC Colombia
Worldwide
Digital Data Communications Group
has grown from its German
grassroots to an international
organization represented in - more
than 65 countries around the world.
Worldwide
Headquarters
North America
Cuba
USA
Mexico
South America
Argentina
Bolivia
Colombia
Brazil
Paraguay
Chile
Middle East and Africa
Germany
Europe
Egypt
Asia
Austria
Iran
Bangladesh
Israel
Belgium
Cambodia
the Netherlands Jordan
Bulgaria
China
Norway
Kenya
HK/Macau
Croatia
Lebanon
Poland
India
Cyprus
Oman
Portugal
Indonesia
Czech Republic
Qatar
South Korea
Serbia and
South Africa Malaysia
Denmark
Slovenia
Syria
Estonia
Philippines
Spain
Tunisia
Finland
United Arab Emirates
Swaziland
Greece
Morocco
Sweden
Hungary
Togo
Turkey
Italy
United Kingdom Russia
Macedonia
Yugoslavia
Montenegro
Singapore
Sri Lanka
Taiwan
Thailand
Thailand
Vietnam
Nepal
Manufacturing
Taiwan
Australasia
Australia
New Caledonia
New Zealand
Revenue
DDC Group World Wide Revenue
| 2004: US$ 60M | 2005: US$ 75 M | 2006: US$ 95M | 2007: US$ 120M |
DDC Group Revenue
Million 140
(US$)
120
Forecasted
120
120
95
100
100
75
80
60
48
38
40
55
60
40
22
20
1.7 2.5
0 1993
3.5
5
10
14
1994 1995 1996 1997 1998 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009
Key Success Elements
DDC Group Key Success Elements
Business Analysis
Quality Control
Globalization
Rational Price
Product Innovation
Support Service
Logo
Products
Packaging
Logo
The visual recognition of LevelOne logo is
an important intangible asset as it represents
the core values of quality and trust.
Horizontal logo
Vertical Logo
Under no circumstances shall the logo be
recreated privately.
Home and office Products
Ethernet Switches
ADSL Modem Routers
Fast Ethernet, Gigabit Ethernet, Green,
Fiber, PoE, Web Smart
11n (150/300Mbps), 11g (54Mbps),
Wired
Broadband Routers
Network Adapter
N_One (300Mbps, 3 Antennas), N_Max
300Mbps, 2 Antennas), N Wireless
(150Mbps, 1 Antenna),11g (54Mbps),
3G Mobile, Wired
Wireless USB/CardBus/PCI, Fast
Ethernet, Gigabit Ethernet, Wired
Home and office Products
Wireless
IP Network Camera
Access Points, Modem Routers, Network
Cards, Network Camera, Print Servers,
Antennas, Wi-Fi Booster
Megapixel, Wired/Wireless, Day and
night, PoE, P/T/Z, Video Capture Cards,
Surveillance Software
Network Attached Storage (NAS)
HomePlug Powerline Adapters
1-Bay, 2-Bay
200Mbps, PoE, Power Bridge
Home and office Products
KVM Switches and Extenders
Print Servers
Cable KVM, Desktop KVM, PS/2, USB,
DVI, KVM Extender
Wired, Wireless
Docking Station
Bluetooth
USB 2.0 Docking Station
USB Adapter
Professional Products
Ethernet Switches
IP Power Switch
Fast Ethernet, Gigabit Ethernet, High
Power, Green, Fiber, PoE, Web Smart,
L2/L3 Managed Gigabit
IP Power Switch
Fiber Optic Transceivers
Routers and Gateways
Multi/Single-mode
Load balancing, AP Gateway
Professional Products
Network Cards
Voice over IP (VoIP)
Gigabit Fiber, Fast Ethernet Fiber
Gateways, IP PBX, IP Phone
Media Converter
Power over Ethernet (PoE)
VDSL2, Fiber (10/100 Mbps),
Fiber (10/100/1000 Mbps),
Converter Chassis
Injector , Splitter , Chassis, Repeater,
Switches/Hubs, Converters, AP/Bridge,
Network Camera, Video Server,
HomePlug, VoIP Phone
Professional Products
Wireless Access Points
Wireless Antennas
AP, Mesh AP, Bridge
2.4GHz, 5GHz, Omni-Directional,
Directional, Dual-Band
Wi-Fi Booster
Network Cameras
11a, 11b/g, 1W, 2W, 4W
Day/Night, Indoor/Outdoor, Speed
Dome, PoE, Video Servers, Capture
Cards, Software, Outdoor Housing,
Lens, Illuminator, Joystick
Professional Products
Network Attached Storage
KVM Switches and Extenders
4-Bay, Rack Mount
Rackmount KVM Switches, Rackmount
KVM Consoles, Extenders
Audio and Video Extenders
IP Audio Broadcasting
VGA (150/300m), DVI, HDMI, Fiber,
Extenders
IP Audiocast Terminal,
Management Software
Packaging
DDC realizing the power of good packages to create
instant consumer recognition of LevelOne Brand.
Retail
Professional/Enterprise
Office
Logo
Products
Packaging
Logo
It helps to differentiate equip from other
companies and enhance the bond between
enterprise and customer.
Under no circumstances shall the logo be
recreated privately.
Product Segments
Universal
Expansion
Linking – blister
Vision
Linking
Expansion
Life products
Symbol: Dandelion
|
Universal
To Spread and Distribute
USB relative devices
USB Hub, USB Card Reader, USB Switch,
Docking Station , USB Converter,
Presenter, Cable Kit, Adapter Kit, USB
Numeric Keypad, Booster, Extender…
Life products
Symbol: Peony
|
Expansion
To Expand and Grow
Expandable relative devices
Express Card, PCMCIA, PCI, PCI Express,
SATA, eSATA Adapter, Converter, Front
Panel…
Life products Linking, blister
Symbol: Leaf
|
To Join and Connect
Cables and Adapters in blister package
Display Port Cable, HDMI, DVI, Adapter,
Video/Audio Cable…
Life products Vision
Symbol: Vein
|
To Extend and Sprawl
Video relative devices
VGA Splitter, KVM Switches, HDMI…
Professional products Linking, zip bag
Symbol: Leaf
|
To Join and Connect
Cables and Adapters in zip bag
Patch Cable, HDMI Display Port Cable,
USB Cable, SATA/eSATA Cable, VGA/DVI
Cable, Data/Power Cable …
Professional products | Installation
Symbol: Annual Ring
|
Long life, Stable and Durable
System Integrator components
Installation Cable, Patch Panel, Keystone
Jack, Flush plate, Mounting box, Outlets,
Tools, SFP Transceiver, Fiber Optic…
Packaging
DDC realizing the power of good packages to create
instant consumer recognition of equip Brand.
Box
Blister/Clamshell
Type I
Blister/Clamshell
Type II
Zip-bag
Thanks for your attention