Transcript Bridge_Technologies

MERITS OF END-TO-END MONITORING ON DIGITAL TV NETWORKS
- ADVANCED TOOLS FOR CONFIDENCE MONITORING, REPORTING AND ANALYSIS -
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END-TO-END DIGITAL MEDIA MONITORING AND ANALYSIS
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SELECTED CUSTOMER EXAMPLES
MEXICO'S INCUMBENT TELCO.
NATIONAL MICROSOFT MEDIAROOM™ IPTV PROJECT WITH OVER 94 IPPROBES IN 26 REGIONS.
ONE OF EUROPE'S LARGEST CABLE OPERATORS.
COMPLETE REMOTE SURVEILLANCE OF HUNDREDS OF SITES WITH IP-QAM COMBINATION
UK´s LARGEST DIGITAL CABLE OPERATOR WITH OVER 10 MILL HOUSEHOLDS
54 REGIONAL MONITORING LOCATIONS AND CORE NETWORK ANALYSIS
LARGEST CABLE TV OPERATOR IN UKRAINE WITH A COMPLETE OTT, IP AND DVB
BASED MONITORING AND ANALYSIS SOLUTION
ONE OF THE TOP TV CHANNELS IN THE COUNTRY MONITORING THEIR MPEG
TRANSPORT STREAM HANDOVER POINTS
MAJOR PREPAID SATELLITE TV OPERATOR IN THE COUNTRY. MONITORING
SERVICES DELIVERY FROM THEIRS DVB-S TRANSPONDERS, AS WELL AS FULL EPG
GRID BREAKDOWN
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WHY MONITORING?
When it comes to TV viewing, the tolerance threshold
for disruption of service to the consumer is about
zero
Television not data
and must not be regarded or treated as such
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OBJECTIVE OF MONITORING
• To provide the necessary practical information of the status of the broadcast network at
any time and have a pro-active visual overview of impending and actual problems.
• Achieving the above will help to increase customer satisfaction, decrease customer
complain calls and truck rolls thereby reducing the OPEX.
• A monitoring system would allow engineering and maintenance staff to access,
view and interrogate any point in the delivery chain, from the control centre, or
any remote web-enabled location, in order to secure the highest quality-ofservice levels.
• The ability to monitor and validate the full E2E delivery of TV services over IP
and RF can be critical to the success of an TV deployment and TV service as a
product.
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DVB-T2 monitoring
Monitoring
point A
Monitoring
point B
Monitoring
point C
Monitoring
point D
Monitoring
point E
Satellite
GPS (1 PPS)
DVT-T2
Modulator
GPS (1 PPS)
MPEG-2
Multiplexer
GPS (1 PPS)
DVT-T2
Gateway
DVT-T2
Modulator
GPS (1 PPS)
MPEG-2 TS
(one per PLP)
DVT-T2
Modulator
IP network
T2-MI
over MPEG-2 TS
Monitoring
installation
in fringe area
GPS (1 PPS)
DVT-T2
Modulator
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THE 3 PILLARS OF MONITORING
ANALYSIS
•
Detailed IP Packet behavior
•
Protocol transport interface detail
•
Protocol detail displaying
•
low level ETSI TR 101 290
understanding
OPERATIONS
STATISTICS
•
Knowledge of day-to-day service
delivery
•
Week, Month and beyond
understanding of behavior
•
Service Quality monitoring
•
•
Real-Time service displaying
Interface to corporate reporting
systems
•
Geographic understanding of
service behavior
•
Telling and Objective SLA
reporting
•
Displaying of service delivery
•
Trapping of events and alarms to
relevant division systems
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TRENDS
Source: Yankee Group
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CHALLENGES FOR OTT SERVICE OFFERING
• Satisfying the users’ quality expectations
• Expectations high by the experience of HD on TV screen
• Necessity to deliver high quality video with uninterrupted viewing
• Personalized interactive features such as digital video recorder(DVR)
• Scalability of the system to support large audiences viewing broadcast content online at high
bitrates
• Tracking audience engagement and content usage
• Optimizing product portfolios and managing distribution strategies,
• But also monitoring the users behavior, content availability and usage across the network
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BRIDGE TECHNOLOGIES OPERATIONAL BENEFITS
• Operational costs savings by using Bridge Technologies monitoring for advance fault
detection:
• Reduce operational and maintenance costs
• Reduce truck rolls
• Pinpoint faults faster
• Reduce down time
• Discover problem areas before they become service affecting
• Better customer service
• Reduce complaint calls
• Answer complaint calls more efficiently and with more knowledge
• Providing similar or better customer service by less staff doing routine network fixes
• Rationalising the activity in network engineering and customer service
• Reducing subscriber churn
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BRIDGE TECHNOLOGIES PROFIT IMPACT
•
Versatile monitoring system expands as you expand
• Support for new services such as OTT
• New service areas and additional customers
• New networks and transmission medias
• In best scenario a monitoring and analysis solution enables more complex services launched
quicker
•
More complex services allows higher prices for the offering (ARPU ↑)
 Customer expectations go higher and they become more demanding.
 The importance of a holistic view over the network and service platform becomes equally
more important
•
Increasing customer satisfaction by high quality services and technical expertise
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VIRGIN MEDIA
Virgin Media - the UK’s largest provider of cable TV, telephone broadband internet and mobile
services
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VIRGIN MEDIA
• Total System Visibility from ANY location
• 99.98% Service Availability
• Comprehensive and in-depth reporting to support SLAs
• Reduced fault investigation times: Engineers can pin-point any fault within the network within
minutes
"VideoBRIDGE is a really good, futuristic system — the only one of its kind, and it supplies a
level of functionality our engineers have never had at their command before."
Alistair Crook
Virgin Media’s Broadcast Operations Manager
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TECHNOLOGIES
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UNIQUE SYSTEM TECHNOLOGIES
External Integration
Interface for 3rd party NMS
integration
Patented visualization
technology
Full Service Monitoring for
remote server status
checks
Patented visualization
technology for ETR 101
290 alarming
Return Data Path for indepth content analysis
ETSI TR 101 290 based
analytics
SLA level reporting
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UNIQUE SYSTEM TECHNOLOGIES
IP packet forwarding for
PCAP analysis
Patented visualization
technology for service
status and alarm history
OTT service monitoring
Micro Burst Detection for
securing network
healthyness
Industry standard PCAP IP
packet recording
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IN-DETAIL VIEW FOR THE SYSTEM
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AGGREGATED ALARM VIEW
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MOBILE OTT SERVICES MONITORING
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Q&A
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