Transcript Powerpoint 2000 version - University of Michigan

Using “Analyze Patron Searches”
Reports
Barbara Kriigel (Univ. of Mich.-Dearborn)
Beth Taylor (Univ. of Mich.-Dearborn)
Dana Kemp (Innovative Interfaces, Inc.)
University of Michigan--Dearborn
225,000 bibliographic records
 102,000 authority records
 6,000-8,500 searches in a 10-day period
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Larger institutions might choose to randomly
look at searches
2.25 FTE professional catalogers
 .5 collection development librarian
 2 paraprofessional serials staff members
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Uses for the Reports
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Collection Management
Review most popular searches for an index;
evaluate collection for quantity, quality and
currency of popular topics
 Review “no hits” for an index to assist in
selecting materials
 If library has a journal title index, review
searches and compare to library holdings
 Adding/canceling titles
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Uses for the Reports (con’t)
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Enhance authority records with cross references
based on how patrons search
Analyze “no hits” report for the subject index
Ex. Marital abuse SEE Conjugal violence
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Design help screens
Add examples based on actual searching problems
Subject help screen examples:
Henry VIII, King
Benedict, Saint
Clinton, Bill
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Improve bibliographic instruction to students
Uses for the Reports (con’t)
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Analyze how patrons use the system
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Number of searches performed
 Busiest days, hours of the week (staffing issues)
System options used
 Nearby on shelf, same search as word search,
similar items, etc.
Number of records being retrieved, exported
Number of searches limited
Other functions invoked
 Reserve lists, ILL requests, library information,
view your own record
Pathway to the Reports
From the main screen (character mode) select:
M> Management information
A> Analyze patron searches
(initials and password)
How UMD Uses the Statistics
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Analyze journal index searching
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Cancel/add titles
Analyze subject index searching
Create local cross references on authority
records
 Collection development
 Bibliographic instruction
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Cataloger prints all desired reports every
2 weeks, Sept.-April
Analyzing Journal Title Searches
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Lists used: In order by popularity, No direct
hits
Some data is lost since report is run every 14
days and III keeps only 10 days of searches
Titles searched two times or more are entered into
Excel spreadsheet by serials staff
 Staff review “no hits” list and if title was
searched multiple times in short time period,
extra searches are discounted
 Statistical count is updated for titles already in
spreadsheet
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Analyzing Journal Title Searches (con’t)
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At end of year, serials staff review all titles with
ten or more searches over the year
 Add info about formats available in library
 Paper, microfilm, Proquest, etc.
 Add in-house usage statistics for each title
Selectors review report for possible cancellations
or additions
 Faculty are more accepting of cancellations
when statistics are available
Analyzing Journal Title Searches (con’t)
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Future of this report
 Is report still useful when so many titles are
full-text and students may be accessing them
through other methods than OPAC?
 Is report still useful if library is unlikely to
cancel or add titles?
 Can data collection process be automated using
macros and Access database?
 Could report containing alphabetical list of
all searches be downloaded each week so
data is not lost (de-duping is required)?
Analyzing Subject Searches
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List used: no direct hits
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List is divided among 3 catalogers; each cataloger
retains same section of alphabet for entire year in order
to see trends and continual problem areas
Catalogers analyze searches to determine if
additional cross references (xrefs) are appropriate
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Color coding used to indicate what cataloger found
Yellow=heading looked at
Green=correct heading or an xref was on screen
Orange=valid topic but nothing owned
Blue=xref added (at later meeting)
Analyzing Subject Searches (con’t)
Catalogers discuss recommendations and
add local xrefs to link patron searching
terms to LC subject headings
 List is routed to other librarians (with color
decoder chart!)
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Collection development, bib instruction, etc.
Analyzing Subject Searches (con’t)
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Searches checked
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Legitimate-seeming searches, i.e. passes the
“looks good to me” test
Chinese astrology
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Curiosity
Compulsive hair pulling
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Searches sometimes checked
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Recurring searches
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Same list, different times
Multiple lists over time
Multiple Searches on Same list
auto industry
auto industry
auto industry
801
801
601
9:05 PM, March 12
11:52 AM, March 9
3:34 PM, March 14
Insanity plea
Insanity plea
801
801
2:02 PM, March 14
2:04 PM, March 14
Analyzing Subject Searches (con’t)
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Searches Not Checked
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Searches with misspellings/typos
chaucher
Searches in sentence form
breaking your childs television addiction
Subject areas not collected
chefs
Names in direct order
david brinkley
Analyzing Subject Searches (con’t)
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Searches Not Checked
Searches in WRONG index
chem 101 (looking for reserve materials?)
 Obvious keyword/Boolean searches
ecology systems theory family
 Titles (searched in wrong index)
farmers almanac
 Previously analyzed searches considered
concept terms or “unhelpable”
learning theory; history of …
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Analyzing the Search
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Re-do search
Heading on screen??
search: abortions
on screen: Abortion United States Statistics
 Cross-reference on screen??
search: bebop jazz
on screen: Bebop (Music) see Bop (Music)
 Clues on screen??
search: architecture of the russian revolution
On screen: Architecture North America
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Analyzing the Search (con’t)
Perform keyword search to find possible LC
headings
 Are 1 or 2 subject headings consistently
assigned to relevant titles?
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If yes, consider making a cross reference on
authority record(s)
Recently Added Xrefs
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Conjugal violence
 Added xrefs Marital abuse; Marital violence
Arabs|xMusic
 Added xrefs Arab music; Arabic music
Business intelligence
 Added xref Corporate espionage
Computer hackers
 Added xref Internet hackers
Product obsolescence
 Added xref Planned obsolescence
SEARCH
TERMINAL
abnormal behavior
airbags automobiles
auto industry
auto industry
campaign financing
celebrity chefs
celebrity chefs
comp 220
compulsive hair pulling
dress codes
ecommerce
internet auctions
probability
teenage pregnant boys
youth smoking
801
803
801
801
601
801
801
801
601
801
802
803
801
601
803
TIME
6:27 PM, March 7
9:04 PM, March 13
9:05 PM, March 12
11:52 AM, March 9
12:10 PM, March 10
9:15 AM, March 9
9:16 AM, March 9
9:57 PM, March 11
3:36 PM, March 9
5:24 PM, March 11
7:46 PM, March 7
4:07 PM, March 13
9:30 PM, March 9
4:59 PM, March 13
1:17 PM, March 12
abnormal behavior
4 Abner Lil Fictitious Character --> See LI'L ABNER (FICT ……... 1 entry
Your entry Abnormal Behavior would be here
5 Abnormal Children --> See Related Subjects .........………………... 2 entries
6 Abnormal Hemoglobin --> See HEMOGLOBINOPATHY ...………1 entry
7 Abnormal Psychology --> See PSYCHOLOGY, PATHOLOGICAL..1 entry
Keyword search retrieves multiple headings
Psychology, Pathological; Psychiatry;
Animal behavior; Problem children—Education;
Classroom Management; Medical genetics;
Child psychology; Psycholinguistics
Remains keyword search
airbags automobiles
You searched for the SUBJECT: airbags automobiles
Nearby SUBJECTS are:
1 Air Warfare History ……………….…………..........
2 Air Warfare History Congresses … …….................
3 Air Warfare Periodicals ……………......................
Your entry Airbags Automobiles would be here
4 Airborne Infection ……………….............................
5 Airborne Pollutants  See AIR POLLUTION..........
6 Airbrush Art …………………………………… ……
2 entries
1 entry
1 entry
1 entry
1 entry
1 entry
No help on screen
Keyword search retrieves bib records with subject
heading “Air bag restraint systems”
UMD has large automotive engineering program
Added xref
auto industry
You searched for the SUBJECT: auto industry
Nearby SUBJECTS are:
1 Auto cad  See AUTOCAD …………………………….......... 1 entry
2 Auto courts  See MOTELS ………………………….............. 1 entry
3 Auto immune disease  SEE AUTOIMMUNE DISEASES …. 1 entry
Your entry Auto Industry would be here
4 Auto Instructional Machines  See TEACHING MACHINES ... 1 entry
5 Auto Leasing  See AUTOMOBILES LEASING AND RENTI .. 1 entry
Some help on screen although it is “automobiles” (plural)
Keyword search retrieves titles with subject heading
“Automobile industry and trade”
Search occurred on many lists
UMD has large automotive engineering program
Added xref
campaign financing
You searched for the SUBJECT: campaign financing
Nearby SUBJECTS are:
1 Campaign Contributions --> See CAMPAIGN FUNDS …. 1entry
2 Campaign Debates United States …………………………. 6 entries
3 Campaign Expenditures --> See CAMPAIGN FUNDS ….. 1 entry
4 Campaign Finance --> See CAMPAIGN FUNDS ……….. 1 entry
Your entry Campaign Financing would be here
5 Campaign Funds ………………………………………….. 2 entries
On screen -- No further help given
celebrity chefs
Not analyzed
Not a subject area UMD collects
comp 220
Not analyzed
Student looking for reserve materials
compulsive hair pulling
3 Compulsive Eating Popular Works ......................………....
1 entry
4 Compulsive Gambling United States …....................……..... 1 entry
Your entry Compulsive Hair Pulling would be here
5 Compulsive Internet Use --> See INTERNET ADDICTION ….1 entry
6 Compulsory Education --> See EDUCAION, COMPULSORY..1 entry
No help on screen
Keyword retrieves no hits
Legitimate LC subject heading
TOPIC NOT IN DATABASE
(decide whether or not to highlight for selector to review)
dress codes
Seen many times on previous lists
Legitimate LC heading
Librarians don’t want to buy items
Don’t waste time analyzing
ecommerce
3 Ecology Zooplankton Congresses ………….........…...….. 1 entry
4 Ecomarketing --> See GREEN MARKETING......………. 1 entry
Your entry Ecommerce would be here
5 Econometric Models ………………………………………...1 entry
6 Econometric Models Automobile Industry and Trade ….... 1 entry
Added 450 xref to Electronic commerce in Feb.
1999
LC added as 450 xref in Dec. 2000
internet auctions
3 Internet addiction......................................................................... 2 entries
4 Internet addresses......................................................................... 1 entry
5 Internet advertising .................................................................... 3 entries
6 Internet advertising Case studies................................................... 2 entries
Your entry Internet auctions would be here
7 Internet commerce --> see ELECTRONIC COMMERCE......... 1 entry
Newly authorized heading -added to a bib record found through
keyword search
probability
1 Probability and Statistics  See Related Subjects ……. 3 entries
Your entry Probability would be here
2 Probability measures ………………………………….. 2 entries
On screen help -- No further help
added
teenage pregnant boys
Not analyzed
Laughed out loud
youth smoking
You searched for the SUBJECT: youth smoking
Nearby SUBJECTS are:
1 Youth Sexual Behavior Cross Cultural Studies ..........
2 Youth Sexual Behavior Longitudinal Studies ................
3 Youth Sexual Behavior Videocassettes .......................
Your entry Youth smoking would be here
4 Youth Soviet Union
........................................
5 Youth Soviet Union Social Conditions ..........................
1 entry
1 entry
1 entry
1 entry
1 entry
No help on screen
Keyword search retrieves Youth--Tobacco use
Added as 450 to Youth--Tobacco use
A Success Story
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The search “spotted owl” was on many lists
Catalogers (tired of seeing the search) asked
(begged/bargained with) science librarian to order
materials
Several items about lumber industry that included
coverage on spotted owl issue were purchased
When items were cataloged, catalogers added
subject heading “Spotted owl -- Northwest,
Pacific” to bib records even though LC had not
deemed the content coverage sufficient to warrant
heading
Result: happy students, happy librarians
Collection Development
List used: Subject Index, “In order by
Popularity”
 “No hits” list routed to collection
development librarian after catalogers
finished analyzing searching
 Collection development librarian reviews
both lists and checks collection for number
of titles and currency of titles for subject
areas of interest
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Time Spent by Catalogers
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Analyzing the “no hits” list
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Discuss & make changes
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45 min each (2 1/2 hours total)
1 hour
Total time 3-4 hours biweekly
This work is appreciated and gets catalogers
lots of recognition!
Cross References Added
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93/94
94/95
95/96
96/97
97/98
98/99
99/00
00/01
01/02
122
137
126
177
108 + 379 Government headings
134
207
102
105 (to date)
Questions????
Barbara Kriigel
[email protected] -- (313) 593-5614
Beth Taylor
[email protected] -- (313) 593-5402
Dana Kemp
[email protected]
Handouts: libraryweb.umd.umich.edu/iug