Transcript Communication 2

HSA 171
CAR
1436/5/14

CENTRALIZED NETWORK
A team communication structure in which team
members communicate through a single individual
to solve problems and create solutions

DECENTRALIZED NETWORK
A team communication structure in which team
members freely communicate with one another and
arrive at decisions together.
3

Centralized
communication
networks
achieves
faster solutions for simple problems. Members
could simply pass relevant information to a central
person for a decision.

Decentralized communication networks
is slower
for simple problems because information is passed
among individuals until someone finally put the
pieces together and solved the problem.
4

Formal Communication Channels:
◦ Vertical Communication Channels
◦ Horizontal Communication Channels.
5

A communication channel that exists outside
formally authorized channels without regard
for the organization’s hierarchy of authority.
6

A communication by which the executive
interact directly with workers to learn what’s
going on. MBWA works for managers at all
levels. They mingle and develop positive
relationships
with
employees
and
learn
directly from them about their department,
division or organization.
7
8

An informal person to person communication network of
employees, which is not officially sanctioned by the
organization.
The grapevine links employees in all
directions, ranging from the president through middle
management,
support
staff,
and
line
employees.
Employees use grapevine rumors to fill in information
gaps and clarify management decisions. It tends to be
more active during periods of change, excitement, anxiety
and sagging economic conditions.
9

Sharing all types of information throughout the
company, across functional and hierarchical levels.

Open
communication
traditional
flow
of
runs
counter
selective
to
the
conventional
hierarchical and departmental boundaries that may
be barriers to communication, the organization can
gain the benefit of all employees’ ideas.
10

A group communication process aimed at creating a
culture
based
on
collaboration,
fluidity,
trust
and
commitment to shared goals.

The people gather together to create a stream of shared
meaning that enables them to understand each other and
share a view of the world.

People may start out at polar opposites, but by talking
openly, they discover common grounds, common issues, &
shared goals on which they can build a better future.
11

Using communication and evaluation to help
the organization learn and improve.

It enables managers to determine whether
they have been successful or unsuccessful in
communicating with others. It also helps
them develop subordinates.
12

INDIVIDUAL BARRIERS
 Interpersonal Barriers- problems with emotions and perceptions
held by employees.
 Selecting
The
Wrong
Channel
or
Medium
For
Sending
A
Communication- e.g. Emotional problems are better to transmit
face to face rather than in writing
 Semantics- which pertains to the meaning of the words and the
way they are used.
 Sending Inconsistent Cues Between Verbal and Non-verbal
communications- When one’s facial expression does not reflect
one’s words. The voice and body language must be consistent
with the words and actions & should not contradict words.
13

ORGANIZATIONAL BARRIERS

Pertains to factors for the organization as a whole.
 Status and Power Difference

Low power people may be reluctant to pass bad news up the
hierarchy.
Higher power people may not pay attention and may
think that low-status people have little to contribute.
 Differences Across Departments In Terms of Needs and Goals

Each department perceives problems in its own terms.
E.g. The
production department is concerned with production efficiency while
the marketing department’s goal is customer satisfaction.


14
 Absence of Formal Channels

Organizations must provide adequate upward, downward and
horizontal communication.
 The communication flow may not fit the team’s organization’s task

If a centralized structure is used for non-routine tasks, there
will not be enough information circulated to solve problems.
 Poor Coordination

Different parts of the organization are working in isolation
without knowing and understanding what other parts are
doing.
15

Active Listening– means asking questions, showing interest and
occasionally paraphrasing

what the speaker has said to ensure that one? Is interpreting accurately.

Individuals should select appropriate channel for the message – like face
to face discussion or the telephone.

Senders and receivers should make a special effort to understand each
other’s perspectives.

Management by Wandering around– Managers must be willing to get out
of the office and check communications with others.
16