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Communication Applications
Chapter 4
Discovering the Power of Oral
Language
The Nature of Oral Language
Defining Oral Language – language that is
spoken and heard rather than written and read.
Language
has rules
Language is like a Code
Each
language system has its own set of agreed-upon
conventions and rules that regulate the system and make
it different from other languages.
English, Spanish, Russian, French, etc…
Speech
choices should be appropriate for the specific
situation or context.
Writing should be correct according to rules for the
specific form.
Characteristics of Oral Language
Figure 4-1 page 102
Meaning – We communicate with others
based on the meanings we assign to things
around us and the symbols we use to
communicate those meanings.
This
is a learned behavior.
Vocabulary – all the word symbols that make
up a particular code or language.
Symbolic
– always open to interpretation
Appropriateness – know how to communicate in
different contexts and situations
Don’t be boring – know and use a large vocabulary
Structure – the way the different parts of a
language are arranged.
Example
– Prefixes & Suffixes, also words can have
different meaning depending on the context of use.
He fixed it.
Grammar – the basic understandings and
rules that regulate the use of a language.
Example
– In Spanish, nouns come before
adjectives. In English, nouns come after adjectives.
Sound – the observable characteristics of oral
language.
The
way you sound effects the messages you send.
People are often judged and labeled by the way
they talk.
Characteristics of Speech Sound
Diction – the degree of clarity and distinctness
in a person’s speech. Pg 107-109
Pronunciation
– the standard set for the overall
sound of a word.
Articulation – the act of clearly and distinctly
uttering the consonant sounds of a word.
Omission
– omitting or leaving out a consonant in a word.
Addition – adding extra consonant sounds to a word.
Substitution – subbing one sound for another.
Slurring – when consonant sounds are run together.
Enunciation
– the act of clearly and distinctly
uttering the vowel sounds of a word.
Dialect – either a language that exists
only in oral form, or a unique combination
of speech sounds that identify speech with
a particular group of people.
Regional
– the sound of a particular area.
Ethnic and Cultural – using the characteristics
of one language when speaking another
language.
Examples –1. During WWII, the Navajo
language was only in oral form. 2. The
“southern drawl”. 3. Newscasters and
actors can change how they pronounce
words.
Putting Language Into Perspective
Personal Implications of Oral Language
Projecting
Image – Improve your vocabulary and
speech if you want to be taken seriously.
Conveying Attitudes – Do you talk positively or
negatively?
Determining Success – Many employers value
strong verbal skills more than any other
communication skills in their employees.
Cultural Implications of Oral Language
Grimm’s
Law –Jakob & Wilhelm Grimm studied the
uses of oral language while compiling the wellknown Grimm’s Fairy Tales.
Developing Skills for Power
Language
Characteristics of Power Language
Clarity
– easy to understand
Courtesy and Tact – respectful communication
Ownership of Thoughts and Feelings – speaker
takes responsibility
Inclusion of Others – including others in comm.
Vividness and Imagery – help visualize complex
ideas
Appropriate Usage – takes context into
consideration
Understanding Levels of Usage
Formal – there are strict standards dictating its
use.
Technical – language associated with a
particular profession, activity, or field of study.
aka - jargon
Standard – language used by the majority of
knowledgeable communication within a specific
language. aka – correct speech
Informal – type of language most often
used in casual situations and close
interpersonal relationships.
Colloquialisms
– a term associated with a specific
regional culture. “till the cows come home”
Slang – temporary language because it typically
is used for only a brief period of time by a limited
group of people.
Ungrammatical – language that does not
use expected standards of grammar or
mechanics
Choose Your Speaking Style by using your
brains and common sense.
Functions of Oral Language
Expressing and Responding to Feelings –
keeping your cool and emphasizing with others
will help you gain people’s trust and respect.
Giving and Seeking Information – asking
questions and providing answers
Controlling and Persuading
Participating in Social Rituals – a
communication situation that is frequently
repeated in daily social interaction.
Creating and Imaging – learn new words
Language to Avoid
Denotation – a word’s objective description or
meaning ---house
Connotation – the emotions or feelings with
which it is associated ---home
Avoid Troublesome Language – see pg 125
Avoid Powerless Language
Fillers
– a word or phrase used to cover up
hesitancy in speech, like “um”, “like”, “you know”
Tags – a statement or question added to the end of
a statement to invite approval
Vague Wording – not clear in your communication