Transcript Version 1.2 - Course Module Slide Options

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Module 3: Designing for Communication
Vision
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Module 3: Designing for Communication
Lesson Overview
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How does the human body process communication?
In this lesson, you will learn:
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How light travels into the eye
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How the eye processes information
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Module 3: Designing for Communication
Guiding Questions
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When you look at something, how do you know what you are seeing?
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What process does your body go through to identify the object?
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Module 3: Designing for Communication
Why study the eye?
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The eye is the entry point for most of our information.
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We need to understand how the information is processed.
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The eye is able to make adjustments to ensure a message is processed
correctly.
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Module 3: Designing for Communication
How does light enter the eye?
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Module 3: Designing for Communication
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Module 3: Designing for Communication
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Module 3: Designing for Communication
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Module 3: Designing for Communication
The eye of a cow
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Cow’s Eye Dissection
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Module 3: Designing for Communication
What is light?
 Portion of the electromagnetic spectrum
 Visible spectrum
 Waves ranging from 380 nm to 750 nm
 Red to violet
 White vs. black
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Module 3: Designing for Communication
The Visible Spectrum
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Splitting White Light activity
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Simulation of a Rainbow
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Catch the Waves
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Student Activity
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AA
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Color Sensitivity
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Range of colors easily seen by the human eye
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Females vs. males
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Use in Web design
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Module 3: Designing for Communication
Color Sensitivity
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Lesson Review
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How does the human body process visible
communication?
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How does light travel into the eye?
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How does the eye process information?