Transcript Propaganda propaganda2

Propaganda
WWII and YOU
Propaganda
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In your notes, jot down any ideas you have
about propaganda:
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What IS propaganda?
Does propaganda affect you in your daily life?
Propaganda is…
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“communication aimed at influencing a
community of people toward some cause or
position.”
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…How would you do that!?
How? I’ll tell you…
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#1: Through the clever use of language
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#2: Through image and brands (TV
commercials, news programs, magazine
ads, even movies!)
Propaganda…
...is like an argument that you didn’t know
you were in.
Someone is trying to convince you to think a
certain way about something…and you
usually don’t know it’s happening.
Remember…
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Propaganda is ANY technique that
attempts to influence the opinions,
emotions, attitudes, or behaviors of a group
of people IN ORDER TO BENEFIT THE
SPONSOR!
The purpose is to PERSUADE!
7 Kinds of Propaganda (there are
others, but these are the BIG 7)
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Glittering Generalities
Mudslinging
Testimonial
Bandwagon
Card-Stacking
Transfer
Plain Folks
Glittering Generalities
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Words of praise for a product or person
Using emotional words emphasizing things like goodness
or patriotism
Using emotional images like happy families or sexy people
Mudslinging
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Trash-talking another
product or person
Name Calling
Testimonial
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A famous person
recommends a
product
Political endorsements
Bandwagon
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An appeal to be
part of a group.
Card Stacking
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Manipulating
information to make a
product appear better
than it is often by
unfair comparison or
omitting facts.
Transfer
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A appeal which helps
a person to imagine
themselves as part of
a picture.
Plain Folks
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Appealing to regular
people's values like
family or patriotism
Advertising to Politics
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In advertising, these propaganda
techniques are useful to sell a product or
even get you to believe something
Propaganda is neither good nor bad. It’s
just PERSUASIVE.
In politics, these techniques are extremely
useful to get you to believe something or
participate in something.
Political Propaganda Today:
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What is its Purpose?
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What is it trying to
persuade someone to
think or do?
Who is the Target?
What are the
Techniques?
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Which of the BIG 7?
From Politics to War…
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Here are some examples of propaganda
used in World War II, by just a few of the
countries involved.
Politics to War:
World War II Propaganda
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What is its Purpose?
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What is it trying to
persuade someone to
think or do?
Who is the Target?
What are the
Techniques?
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Which of the BIG 7?
American WWII Propaganda
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What is its Purpose?
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Who is the Target?
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What are the
Techniques?
American WWII Propaganda
Great Britain WWII Propaganda
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What is its Purpose?
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Who is the Target?
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What are the
Techniques?
Luxembourg WWII Propaganda
China WWII Propaganda
Nazi WWII Propaganda
Nazi WWII Propaganda
(caption: “Long Live Germany”)
Nazi WWII Propaganda
(caption: "Youth Serves the Führer. All 10-year-olds
into the Hitler Youth." )
Nazi WWII Propaganda
(Caption: "The Jew: The inciter of war, the
prolonger of war." )
Brainstorm:
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Why is propaganda useful in advertising?
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Why is propaganda useful in times of war?
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Why did the Nazis use propaganda?
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Why did other countries use propaganda?
Homework
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Make your own Propaganda Poster
It MUST:
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Include at least two forms of propaganda
At least one image
Persuade someone to participate in or believe in
something.
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Examples:
- Persuade someone to play a sport.
- Persuade someone to believe in the importance
of taking showers